Qualtrics

qualtrics.com
Customer Success
Weekend Project

Customer experience and insights platform powered by AI

How to Replace Qualtrics

Overview

Qualtrics XM Platform enables organizations to capture, manage, and act on customer, employee, product, and brand experiences. It combines survey, feedback, and data analytics capabilities with AI-driven insights to help businesses make data-informed decisions.

Features

48 features across 9 categories

Analytics(16)

Advanced ReportingPremium

Create customizable dashboards, scheduled reports, and branded presentations from survey data.

Assisted AnalyticsAIPremium

AI-powered insights assistant that automatically identifies patterns and recommends actions.

BenchmarkingPremium

Compare results against industry benchmarks and historical data trends.

Conjoint AnalysisPremium

Analyze trade-offs in product preferences to optimize features and pricing strategies.

Custom ScoringPremium

Create custom scoring models and index calculations based on survey responses.

Data Export

Export survey data in multiple formats including CSV, SPSS, and R for further analysis.

Heatmaps and Eye TrackingPremium

Visualize where respondents focus attention on survey pages and web content.

Journey MappingPremium

Visualize customer touchpoints and identify experience gaps across the entire journey.

Longitudinal StudiesPremium

Track the same respondents over time to measure changes in perception and behavior.

MaxDiff AnalysisPremium

Determine attribute importance by asking respondents to choose most and least preferred options.

Performance BenchmarkingPremium

Track organizational KPIs and employee performance scores across teams and time periods.

Predictive AnalyticsAIPremium

AI algorithms forecast customer behavior and identify churn risk before it happens.

Response Analysis

Real-time dashboards and reports visualize survey results with cross-tabulation and filtering capabilities.

Sentiment AnalysisAIPremium

Machine learning models detect emotional tone and sentiment from customer feedback.

Statistical AnalysisPremium

Perform t-tests, ANOVA, correlation, and regression analyses within the platform.

Text AnalyticsAIPremium

AI-powered analysis of open-ended responses to extract themes and sentiment automatically.

Also in: Hugging Face, Notion, Smartsheet

Automation(3)

Action PlanningPremium

Assign action items and track progress based on survey insights and feedback.

Automated WorkflowsPremium

Trigger actions based on response conditions including alerts and integrations.

Real-Time AlertsPremium

Get notified immediately when responses trigger specific conditions or thresholds.

Also in: monday.com, Notion, Airtable

Core(14)

Branching and Logic

Create complex survey flows with conditional branching and dynamic question display.

Customer Effort Score (CES)

Measure ease of doing business with pre-configured CES survey templates and benchmarking.

Distribution Management

Send surveys via email, SMS, web links, QR codes, and embedded panels with advanced scheduling.

eSignature IntegrationPremium

Collect digital signatures within surveys for contracts and consent forms.

Interactive ContentPremium

Embed interactive elements like sliders, drag-and-drop, and ranking widgets in surveys.

Mobile-Responsive Surveys

Surveys automatically optimize for mobile devices with touch-friendly interfaces.

Multi-Language Support

Create surveys in 90+ languages with automatic translation and localization.

Net Promoter Score (NPS)

Pre-built NPS surveys with automated follow-up workflows and segmentation analysis.

Progressive ProfilingPremium

Ask different questions based on previously collected data to improve respondent experience.

Randomization

Randomize question order and answer choices to reduce bias in survey design.

Survey Builder

Drag-and-drop interface to create surveys with 100+ question types and design templates.

Survey Piping

Dynamically insert respondent answers or profile data into subsequent survey questions.

Survey Validation Rules

Set up real-time validation to ensure data quality and prevent incomplete submissions.

Video and Image FeedbackPremium

Capture video responses and embedded images within surveys for richer qualitative data.

Customization(1)

White Label SurveysPremium

Customize surveys with branded logos, colors, and domains for client-facing deployments.

Also in: monday.com, Obsidian, Smartsheet

Data(3)

Quota ManagementPremium

Define and monitor quotas to ensure balanced respondent demographics and sample characteristics.

Sample ManagementPremium

Build and manage targeted respondent panels with detailed demographic profiling.

Survey PanelsPremium

Access pre-screened respondent panels for market research and quick data collection.

Data Quality(1)

Duplicate DetectionAIPremium

Automatically identify and filter fraudulent or duplicate survey responses.

Integration(3)

API AccessPremium

RESTful APIs to programmatically create surveys, collect data, and retrieve results.

Mobile App FeedbackPremium

Integrate in-app surveys and rating prompts directly into iOS and Android applications.

Website FeedbackPremium

Display targeted surveys and feedback widgets on website pages based on visitor behavior.

Also in: monday.com, Notion, Airtable

Modules(4)

Brand ExperiencePremium

Track brand perception, awareness, and loyalty metrics across target audiences.

Employee ExperiencePremium

Dedicated module for pulse surveys, engagement tracking, and employee feedback collection.

Feedback ManagementPremium

Centralize and organize customer feedback from multiple sources for team review.

Product ExperiencePremium

In-app feedback and product analytics to understand user satisfaction and feature adoption.

Security(3)

Anonymous Responses

Collect feedback without identifying respondents while maintaining data integrity.

Data Security and Compliance

Enterprise-grade encryption, GDPR, HIPAA, and SOC 2 compliance certifications.

User Permissions and Roles

Granular access controls with custom roles and permission management for team collaboration.

Pricing

Core

$1500/mo
  • Basic survey creation
  • up to 1
  • 000 responses/month

Advanced

Popular
$4000/mo
  • Unlimited surveys
  • up to 50
  • 000 responses/month
  • text analytics

Premier

$8000/mo
  • All advanced features
  • up to 500
  • 000 responses/month
  • predictive analytics

Cost Calculator

Keep Paying Qualtrics

Monthly$1500/mo
Yearly$18k/yr
5-Year Total$90k

Build It Yourself

Est. Build Time~4 hrs
Hosting$20/mo
DifficultyVery Easy

Total Cost Comparison

1 YearSave $17.8k
SaaS
$18k
DIY
$240
3 YearsSave $53.3k
SaaS
$54k
DIY
$720
5 YearsSave $88.8k
SaaS
$90k
DIY
$1.2k

DIY hosting estimate based on Vercel + Supabase free/pro tiers (~$20/mo). Build time estimated from 48 features at very easy complexity.

Build vs Buy

Should you build a Qualtrics alternative or buy the subscription? Estimate based on 48 features.

Buy Qualtrics

Monthly cost$15,000/mo
3-year total$540,000
Time to deployDays

Build Your Own

Better Value
Development cost$24,000
Maintenance$360/mo
3-year total$36,960
Dev time~2 months

Building could save ~$503,040 over 3 years.

Estimates based on 48 features and a BuildScore of 5/5. Actual costs vary.

Integrations

27 known integrations