Fresha

fresha.com
Scheduling & Booking
Weekend Project

Instantly book salons and spas nearby

How to Replace Fresha

Overview

Fresha is a booking platform for beauty and wellness businesses that connects customers with local salons, spas, barbershops, medspas, and wellness studios. It provides a comprehensive solution for businesses to manage appointments, payments, client relationships, and marketing. The platform serves both customers seeking services and businesses looking to streamline their operations across 120+ countries.

Features

59 features across 19 categories

Analytics & Reporting(2)

InsightsPremium

Enhanced reporting with rich data and analytics

Reporting

Business analytics and performance reporting

Also in: Ivanti, Ramp, Stampli

Booking(2)

Direct booking links

Simple URL for online bookings and purchases

Online bookings

Allow customers to book appointments online

Also in: SimplyBook.me, Picktime, Acuity Scheduling

CRM(1)

Client management

Comprehensive client profile and database management

Also in: monday.com, Setmore, HubSpot

Communications(2)

Automated email notifications

Automatic email reminders for appointments

Automated SMS and WhatsApp notifications

Text message and WhatsApp reminders for appointments

Compliance & Security(5)

GDPR compliance

European Union data privacy law compliance

HIPAA compliance

Healthcare data privacy compliance

ISO 27001 certification

Information security standards compliance

ISO 9001 certification

Quality management standards compliance

Payment security testing

Quarterly security testing for payment systems

E-commerce(1)

Online product store

Sell products directly to clients through online storefront

Forms & Intake(1)

Consultation forms

Customizable intake and consultation forms for clients

Integration(5)

Data ConnectorPremium

Connect Fresha data to external spreadsheets and systems

Facebook bookings

Allow booking directly through Facebook

Google Analytics integration

Send events to Google Analytics and track conversions

Google bookings

Allow booking directly through Google

Instagram bookings

Allow booking directly through Instagram

Also in: monday.com, Notion, Airtable

Inventory Management(1)

Retail and inventory

Manage product inventory and retail sales

Invoicing(1)

Quotes and invoices

Generate and send quotes and invoices to clients

Marketing(8)

Client LoyaltyPremium

Reward repeat customers with exclusive offers

Deals and promotions

Create and manage promotional deals and discounts

Fresha marketplace

Access to Fresha's marketplace of millions of customers

Google Rating BoostPremium

Prompt customers to leave Google reviews

Marketing emails

Send marketing campaigns via email

Marketing texts

Send marketing campaigns via SMS

Marketing tools

Built-in marketing and promotional tools

Meta Pixel Ads

Track events and create audiences for Facebook ads

Mobile App(2)

Business mobile app

Dedicated iOS and Android app for business owners

Client booking app

Dedicated mobile app for customers to book services

Payment Processing(9)

In-person payments

Process payments at physical locations

Manual card entry

Manually enter card details for payments

No-shows and cancellation fees

Charge fees for no-shows and cancellations

Online payments

Accept online payments from customers

Point of sale

Integrated POS system for transactions

Tap to pay authorization

Contactless payment authorization

Terminal devicesPremium

Hardware payment terminals available for purchase

Tips

Accept and track tips from customers

Upfront payments

Collect deposits or full payment before appointments

Pricing Management(1)

Service pricing per team member

Set different pricing for different team members

Reviews & Feedback(1)

Client ratings and reviews

Enable clients to leave reviews and ratings for services

Sales(3)

Gift cards

Digital and physical gift card management

Memberships

Set up and manage membership programs

Packages

Create and sell service packages

Scheduling(6)

Calendar and appointment scheduling

Single or multiple calendar columns for managing appointments

Group bookings

Enable customers to book group appointments

Patch tests

Track and manage patch test appointments

Processing and finishing times

Set buffer times between appointments

Service duration per team member

Set different service durations by team member

Waitlists

Manage customer waitlists for fully booked time slots

Support(1)

Premium supportPremium

Phone, chat, and email customer support

Team Management(7)

Login permissions

Control team member access levels

Pay runs

Process and manage payroll runs

Sales commissions

Track and manage sales commissions for team members

Shift scheduling

Schedule team member shifts and availability

Team member profiles

Create and manage profiles for team members

Timesheets and clock in/out

Track employee hours with digital timesheets

Wages

Manage employee wages and payroll

Pricing

Independent

$19.95/mo
  • Calendar and appointment scheduling
  • Waitlists
  • Point of sale
  • Client management
  • Consultation forms
  • Client ratings and reviews
  • Retail and inventory
  • Online product store
  • Quotes and invoices
  • Reporting
  • Marketing tools
  • Deals and promotions
  • Gift cards
  • Packages
  • Memberships
  • Business mobile app
  • Group bookings
  • Processing and finishing times
  • Patch tests
  • Online bookings
  • Client booking app
  • Direct booking links
  • Facebook bookings
  • Instagram bookings
  • Google bookings
  • Fresha marketplace
  • Upfront payments
  • No-shows and cancellation fees
  • Online payments
  • In-person payments
  • Tap to pay authorization
  • Manual card entry
  • Automated email notifications
  • Automated SMS and WhatsApp notifications
  • Marketing emails
  • Marketing texts
  • Team member profiles
  • Login permissions
  • Meta Pixel Ads
  • Google Analytics integration
  • Email support

Team

$14.95 per team member/mo
  • Calendar and appointment scheduling
  • Waitlists
  • Point of sale
  • Client management
  • Consultation forms
  • Client ratings and reviews
  • Retail and inventory
  • Online product store
  • Quotes and invoices
  • Reporting
  • Marketing tools
  • Deals and promotions
  • Gift cards
  • Packages
  • Memberships
  • Business mobile app
  • Group bookings
  • Processing and finishing times
  • Patch tests
  • Online bookings
  • Client booking app
  • Direct booking links
  • Facebook bookings
  • Instagram bookings
  • Google bookings
  • Fresha marketplace
  • Upfront payments
  • No-shows and cancellation fees
  • Online payments
  • In-person payments
  • Tap to pay authorization
  • Manual card entry
  • Automated email notifications
  • Automated SMS and WhatsApp notifications
  • Marketing emails
  • Marketing texts
  • Team member profiles
  • Shift scheduling
  • Tips
  • Login permissions
  • Sales commissions
  • Wages
  • Pay runs
  • Timesheets and clock in/out
  • Service pricing per team member
  • Service duration per team member
  • Meta Pixel Ads
  • Google Analytics integration
  • Phone, chat, and email support

Enterprise

Custom
  • All features available
  • Custom rates for high-volume businesses with 20+ team members

Cost Calculator

Keep Paying Fresha

Monthly$14.95/mo
Yearly$179/yr
5-Year Total$897

Build It Yourself

Est. Build Time~4 hrs
Hosting$20/mo
DifficultyVery Easy

Total Cost Comparison

1 Year
SaaS
$179
DIY
$240
3 Years
SaaS
$538
DIY
$720
5 Years
SaaS
$897
DIY
$1.2k

DIY hosting estimate based on Vercel + Supabase free/pro tiers (~$20/mo). Build time estimated from 59 features at very easy complexity.

Build vs Buy

Should you build a Fresha alternative or buy the subscription? Estimate based on 59 features.

Buy Fresha

Better Value
Monthly cost$149.5/mo
3-year total$5,382
Time to deployDays

Build Your Own

Development cost$36,000
Maintenance$540/mo
3-year total$55,440
Dev time~3 months

Buying Fresha saves ~$50,058 over 3 years vs building.

Estimates based on 59 features and a BuildScore of 5/5. Actual costs vary.

Integrations

5 known integrations

FacebookGoogleGoogle AnalyticsInstagramMeta Pixel