Constant Contact

constantcontact.com
Email Marketing
Weekend Project

Email marketing and customer engagement made simple

How to Replace Constant Contact

Overview

Constant Contact is an all-in-one email marketing and customer engagement platform designed for small businesses and nonprofits. It provides tools for email campaigns, automation, landing pages, and customer management.

Features

51 features across 28 categories

Analytics(3)

Analytics & Reporting

Track email performance with detailed analytics including open and click rates.

Behavior TrackingPremium

Track customer behavior and interactions across email and web.

Customer Journey AnalyticsPremium

Visualize and analyze the complete customer journey through all touchpoints.

Also in: Hugging Face, Notion, Smartsheet

Automation(4)

Birthday EmailsPremium

Send automated birthday greetings and special offers to customers.

Marketing AutomationPremium

Automate email workflows and customer journeys based on triggers and behaviors.

Predictive Send TimeAIPremium

AI determines optimal send time for each subscriber for maximum engagement.

Welcome SeriesPremium

Create automated welcome email sequences for new subscribers.

Also in: monday.com, Notion, Airtable

Brand Management(1)

Brand KitPremium

Store brand colors, fonts, and logos for consistent design across campaigns.

Also in: Anyword, Jasper, Visme

CRM(2)

Contact Management

Organize and manage customer contacts with segmentation and tagging capabilities.

Lead ScoringAIPremium

Automatically score leads based on engagement and interaction behaviors.

Also in: monday.com, Setmore, HubSpot

Compliance(2)

Compliance ReportsPremium

Generate GDPR and CAN-SPAM compliance reports for your campaigns.

Unsubscribe Management

Automatically manage subscriber preferences and unsubscribe requests.

Also in: Insider CDP, Airtable, 1Password

Contact Management(2)

Segmentation

Divide contacts into segments for targeted and relevant campaigns.

Subscriber List Import

Import contacts from CSV, spreadsheets, or other email marketing platforms.

Content Management(1)

Content CalendarPremium

Plan and schedule marketing campaigns across multiple channels.

Also in: Juro, Notion, WordPress.com

Customization(1)

White Label OptionsPremium

Rebrand the platform with your own logo and colors for clients.

Also in: monday.com, Obsidian, Smartsheet

Data Management(1)

Data Export

Export contacts and campaign data in multiple formats for analysis.

Domain Management(1)

Custom DomainsPremium

Use your own custom domain for landing pages and email authentication.

Ecommerce(2)

Abandoned Cart RecoveryPremium

Automatically remind customers about items left in their shopping cart.

Product RecommendationsAIPremium

Show personalized product recommendations based on customer behavior.

Email Deliverability(2)

Deliverability MonitoringPremium

Monitor email deliverability rates and get alerts for potential issues.

Spam Checking

Automatically check emails for spam violations before sending.

Email Marketing(10)

A/B TestingPremium

Test different email variations to optimize campaign performance.

AI Email GeneratorAIPremium

Generate email content automatically using artificial intelligence.

Drag-and-Drop Editor

Build emails and landing pages using intuitive visual editor without coding.

Email Campaigns

Create and send professional email campaigns with customizable templates.

Email PreviewPremium

Preview emails across different email clients before sending campaigns.

Email Signature Management

Create and manage consistent email signatures across your organization.

Email Templates

Access hundreds of professionally designed email templates for various industries.

Email Templates Library

Access a continuously updated library of new and seasonal email templates.

Mobile Preview

Preview how emails appear on mobile devices before sending.

Scheduled Sending

Schedule emails to be sent at optimal times for maximum engagement.

Events(1)

Event MarketingPremium

Create and promote events with automated email invitations and reminders.

Integration(1)

API AccessPremium

Integrate with third-party applications using RESTful API.

Lead Generation(1)

Form Builder

Create contact forms for websites to capture leads automatically.

Loyalty(2)

Loyalty Program ManagementPremium

Build and manage customer loyalty programs with points and rewards.

Referral ProgramPremium

Create and manage referral programs to incentivize customer acquisition.

Mobile(1)

Mobile App

Manage campaigns and monitor analytics on the go with mobile app.

Nonprofit(1)

Donation ManagementPremium

Manage nonprofit donations and fundraising campaigns with specialized tools.

Personalization(1)

Dynamic ContentPremium

Personalize email content dynamically based on subscriber data.

SMS(1)

SMS MarketingPremium

Send text message campaigns directly to customer mobile phones.

Security(1)

Two-Factor Authentication

Secure accounts with two-factor authentication for enhanced security.

Social Media(3)

Social Media IntegrationPremium

Post to multiple social media platforms directly from the platform.

Social Media MonitoringPremium

Track mentions and monitor conversations across social platforms.

Social Media PostingPremium

Schedule and publish posts to social media channels from one platform.

Support(2)

Customer Support Chat

Get help from support team via live chat within the platform.

Knowledge Base

Access comprehensive documentation and tutorials for all features.

Surveys(1)

Customer Survey ToolPremium

Create and distribute surveys to gather customer feedback and insights.

Team Management(1)

Multi-User AccessPremium

Allow multiple team members to manage campaigns with permission controls.

Webinars(1)

Webinar IntegrationPremium

Promote and track attendance for webinars directly from email campaigns.

Website Builder(1)

Landing PagesPremium

Build landing pages without coding using drag-and-drop editor.

Pricing

Free

Free
  • Email marketing basics for up to 500 contacts

Email

Popular
$20/mo
  • Professional email marketing

Email Plus

$45/mo
  • Email + SMS + Landing Pages

Email Premium

$335/mo
  • All features + advanced automation

Cost Calculator

Keep Paying Constant Contact

Monthly$20/mo
Yearly$240/yr
5-Year Total$1.2k

Build It Yourself

Est. Build Time~4 hrs
Hosting$20/mo
DifficultyVery Easy

Total Cost Comparison

1 Year
SaaS
$240
DIY
$240
3 Years
SaaS
$720
DIY
$720
5 Years
SaaS
$1.2k
DIY
$1.2k

DIY hosting estimate based on Vercel + Supabase free/pro tiers (~$20/mo). Build time estimated from 51 features at very easy complexity.

Build vs Buy

Should you build a Constant Contact alternative or buy the subscription? Estimate based on 51 features.

Buy Constant Contact

Better Value
Monthly cost$200/mo
3-year total$7,200
Time to deployDays

Build Your Own

Development cost$24,000
Maintenance$360/mo
3-year total$36,960
Dev time~2 months

Buying Constant Contact saves ~$29,760 over 3 years vs building.

Estimates based on 51 features and a BuildScore of 5/5. Actual costs vary.

Integrations

30 known integrations