GetResponse

getresponse.com
Marketing Automation
1-2 Weeks

Own your growth with AI driven email and automation

How to Replace GetResponse

Overview

GetResponse is an all-in-one email marketing, automation, and sales platform powered by AI. It helps users create, test, and sell faster through unlimited newsletters, automations, landing pages, and ecommerce tools. The platform serves entrepreneurs, ecommerce stores, and global brands with 350K+ customers.

Features

167 features across 22 categories

AI(5)

AI Campaign GeneratorAI

Generate a landing page, welcoming email, and newsletter to launch a professional campaign in minutes

AI Course CreatorAIPremium

Build unlimited online courses with AI-powered creator and create immersive learning experiences with quizzes and certificates

AI Email GeneratorAI

Create engaging and industry-optimized emails faster with AI that writes subject lines, tailors content to audience, and recommends send times

AI Product RecommendationsAIPremium

Personalize website shopping experience and email campaigns with automated, data-based product recommendations

AI Writing AssistantAI

OpenAI-powered writing assistant integrated directly in email creators for faster email composition

Also in: monday.com, Notion, Airtable

Advertising(5)

Goal-Focused Ads

Define campaign goals and create relevant ads in just a few steps

Google Ads

Show product in Google search results and generate new leads

Google Lead Extensions

Capture leads directly from Google ads engagement

Meta Ads

Curate brand identity and sell more with targeted Meta ads

Paid Ads Management

Create, run, and optimize paid campaigns in one place

Automation(13)

Advanced Triggering

Adjust triggering to audience for more precise communication

Automation Workflows

Create unlimited automation workflows with visual drag-and-drop builder for customer journey mapping

Autoresponders

Save time with automated emails sent to subscribers on predefined conditions

Birthday Emails

Automatically send birthday-triggered emails to contacts

Click and Open Followups

Send follow-up emails based on click and open actions

Drip Campaigns

Set up automated drip campaigns to nurture leads over time

Email Marketing Automation

Create customer journeys that welcome new customers, recover carts, or win back subscribers with intelligent timing

Event-Based Automation

Create automations triggered by specific customer events

Split Automation

Split automation workflows based on contact behavior or attributes

Visited URL Automation

Trigger automation based on URLs visited by contacts

Visual Workflow Builder

Build ideal customer journeys in a few clicks using visual drag-and-drop automation builder

Web Events Automation

Engage when customers take action on website such as watching videos, logging in, or downloading content

Welcome Email Series

Automated welcome email sequences for new subscribers

Also in: monday.com, Notion, Airtable

Compliance(1)

Consent Management

Manage contact consent preferences

Also in: Insider CDP, Airtable, 1Password

Courses(9)

Course CreatorAIPremium

Create and sell online courses with AI-powered course builder, quizzes, and certificates

Creator ProfilePremium

Create a space for audience to discover creator and their offerings in one place

Customizable CertificatesPremium

Create course certificates to increase educational value and show achievement

GetResponse HUBPremium

Manage courses and paid newsletter subscriptions in one place

Interactive QuizzesPremium

Create engaging learning experiences with interactive quizzes in minutes

Premium Newsletter SubscriptionsPremium

Offer paid subscriptions for newsletter content

Premium NewslettersPremium

Share premium content and resources, and diversify monetization methods

Student ManagementPremium

Manage student enrollments and course access

Video HostingPremium

Upload and host videos up to 2GB in various formats for course content

Ecommerce(18)

Abandoned Cart RecoveryPremium

Automatically recover customers with triggered abandoned cart reminders

E-Product Delivery

Automatically deliver digital products to customers

Ecommerce Results Dashboard

Monitor order history and revenue in one intuitive dashboard

Ecommerce Tracking

Track ecommerce data including purchases and revenue

Lead Funnels

Build lead generation funnels with multiple stages

Manual Promo Code Creator

Manually create individual promo codes

One-Click Integrations

Connect online store to GetResponse with one click for unified sales and marketing

Order Confirmation Automation

Automatically send order confirmation emails

Payment Gateway IntegrationPremium

Integrate payment gateways for course and product sales

Product Box

Display product recommendations in emails and on pages

Promo CodesPremium

Engage customers with promo codes synchronized with ecommerce platform

Purchase Automation

Create automations triggered by purchase events

Recommended Products

Show recommended products based on browsing history

Sales FunnelsPremium

Automated sales funnel creator that helps convert customers faster

Stores and Products Center

Central hub to manage stores and products

Synced Promo CodesPremium

Sync promo codes with ecommerce platforms automatically

Unique Promo CodesPremium

Generate unique promo codes for different customers

Webinar Funnels

Create funnels designed for webinar promotion and sales

Email Deliverability(2)

Dedicated IP AddressPremium

Dedicated IP address for sending emails

Dedicated Sending DomainPremium

Use dedicated domain for sending emails

Email Marketing(17)

Click Tracking

Track which links contacts click in emails

Custom DKIM

Configure custom DKIM authentication for emails

Dark Mode Preview

Preview emails in dark mode

Email Editor

Create engaging emails with easy drag-and-drop visual email editor without HTML skills

Email Scheduling

Schedule emails to send at specific times

HTML Editor

Edit emails with custom HTML code

Inbox Preview

Preview emails as they appear in different email clients

Link Shortener

Shorten URLs in emails and campaigns

Newsletter Templates

Use various templates designed for different marketing goals and occasions

Perfect TimingAI

Send emails at optimal times suited to audience's timezone and behavior

Predesigned Email Templates

Access professionally designed email templates

RSS-to-Email

Automatically send RSS feed content via email

Share on Social Media

Share emails on Facebook and Twitter/X

SPAM Check

Check emails for spam triggers before sending

Time Travel

Resend emails to contacts who missed the initial send

Transactional EmailsPremium

API or SMTP-triggered transactional emails to keep customers updated

Unlimited Email Sends

Send unlimited newsletters and emails to your subscribers with no monthly limits

Also in: Writesonic, Visme, WordPress.com

Integrations(4)

API Access

API access for custom integrations and automations

Facebook Pixel

Integrate Facebook Pixel for conversion tracking

Google Analytics Integration

Track email campaign performance in Google Analytics

SMTP Connection

SMTP connection for email integration

Landing Pages(7)

A/B Testing

Run A/B tests of multiple landing page versions and optimize based on data

Custom Domain

Free custom domain with yearly plan for landing pages

Customizable Templates

Explore templates designed by professionals for specific industries and occasions

Landing Page BuilderAI

Create landing pages with drag-and-drop editor and AI-powered layout suggestions

Lead Magnet Funnels

Generate a stream of leads with an automated lead generation campaign built with a few clicks

SEO Optimization

Optimize landing pages directly in tool so they appear in relevant search results

Unlimited Landing Pages

Publish unlimited landing pages for launches, flash sales, or lead capture with AI assistance

Lead Generation(6)

Contact Forms

Create forms to collect contact information from website visitors

Embedded Banners

Embed signup banners on website pages

Forms and Popups

Create, edit, and manage popups, banners, and bars that engage audience

Popup Display Rules

Set advanced rules for when and how popups are displayed to visitors

Popup Templates

Use pre-designed popup templates for different use cases

Signup Forms

Grow list with easy-to-create forms gathering required data

List Management(7)

Contact Scoring

Score contacts based on their engagement and behavior

Contact Tagging

Tag contacts for better organization and targeting

Contacts Database

Follow list growth statistics and contact trends

Export Contacts

Export contacts from GetResponse

FTP Imports

Import contacts via FTP

Import Contacts

Import contacts from external sources

List Management

Organize list with collected data for personalized and relevant communication

Messaging(8)

Automated Web Push Notifications

Set up automated web push notification workflows

GetResponse Chats

Live chat feature with mobile app support and automation

Mobile Push NotificationsPremium

Send push notifications to mobile app users

SMS Bulk CampaignsPremium

Send bulk SMS messages to contacts

SMS MarketingPremium

Reach customers directly with SMS messages, built into email marketing and automation platform

SMS Marketing AutomationPremium

Automatically triggered SMS campaigns based on customer actions

Web Push Automation

Create automated workflows for web push notifications with scheduling

Web Push Notifications

Bring website visitors back with quick and hard-to-miss push notification messages

Mobile Apps(2)

GetResponse Mobile App

Monitor and manage campaigns on mobile devices

GetResponse Webinars AppPremium

Host and attend webinars on mobile devices

Reporting(9)

Custom Reports

Create activity and delivery reports for particular contact lists

Digital Marketing Reports

Track campaigns' performance with automated reports for critical data

Ecommerce Reports

Detailed reports for ecommerce performance

Email Analytics

Track emails' open and click-through rates and analyze campaigns in real-time

FTP Reports

Export reports via FTP

Newsletter Revenue StatisticsPremium

Track revenue from premium newsletter subscriptions

Recommendations Reports

Reports on product recommendation performance

Revenue ReportsPremium

Generate detailed revenue reports for campaigns

Revenue TrackingPremium

Track and monitor revenue from campaigns and automations

Security(2)

Single Sign-On (SSO)Premium

Enable SSO for enterprise accounts

Two-Factor Authentication

Enable two-factor authentication for account security

Segmentation(15)

Amount Filter

Filter contacts based on purchase amount or spending

Basic Segmentation

Segment contacts based on contact details

Behavior-Based Segmentation

Segment based on contact actions and engagement

Consent-Based Segmentation

Segment based on consent fields

Conversion Funnel Segmentation

Segment based on conversion funnel stage

Dynamic Segmentation

Segment contacts dynamically based on real-time data and behavior

Ecommerce-Based Segmentation

Segment based on ecommerce behavior and purchases

Event-Based Segmentation

Segment contacts based on specific events

External Segments

Import and segment based on external segment data

Geolocation Segmentation

Segment contacts based on geolocation

Lead Magnet Segmentation

Segment based on lead magnet interaction

Scoring-Based Segmentation

Segment based on contact scoring

Segmentation

Build data-based segments of customers sharing traits for targeted campaigns

SMS Action Segmentation

Segment based on SMS engagement

Tag-Based Segmentation

Segment contacts based on tags

Support(10)

Assisted IP WarmupPremium

Assistance with warming up dedicated IP address

Chat Support

Live chat support for immediate assistance

Dedicated Customer Experience ManagerPremium

Assigned dedicated account manager

Dedicated OnboardingPremium

Dedicated onboarding assistance

Development Strategy SupportPremium

Support with developing marketing strategy

Email Support

24/7 email support in multiple languages

Onboarding SessionPremium

Get onboarding assistance to set up account

Phone SupportPremium

Phone support for Enterprise customers

Professional ServicesPremium

Paid service where experts handle platform work

Slack SupportPremium

Support via Slack integration

Team Management(2)

Multi-User Access

Allow multiple team members to collaborate on platform

Roles Management

Set different roles and permissions for team members

Webinars(7)

Breakout RoomsPremium

Use breakout rooms in webinars for group discussions

HD WebinarsPremium

Host webinars in high-definition quality

Live WebinarsPremium

Host live webinars with attendee limits and presenter options

On-Demand WebinarsPremium

Record and publish webinars for on-demand viewing

Paid WebinarsPremium

Charge for webinar access and earn revenue

Webinar Recording StoragePremium

Store and access webinar recordings with varying hours depending on plan

WebinarsPremium

Easily host, record, and promote webinars to nurture leads and drive engagement

Website Builder(16)

Domain PurchasePremium

Buy domain directly through platform

Drag-and-Drop Website EditorPremium

Build professional websites in minutes without coding skills

Multiple WebsitesPremium

Create multiple active websites depending on plan

SSL SecurityPremium

SSL security for website protection

Unlimited SubpagesPremium

Create unlimited subpages on websites

Website AI WizardAIPremium

Generate website in minutes by providing information with AI engine

Website AnalyticsPremium

Track and analyze website performance with actionable data

Website BandwidthPremium

Unlimited bandwidth for website hosting

Website BuilderAIPremium

Design a website with drag-and-drop editor, AI wizard, and templates to give business exposure

Website ChatPremium

Add chat widget to website for visitor engagement

Website Custom CodePremium

Add custom code to website pages

Website GalleryPremium

Add image galleries to website pages

Website Membership AreaPremium

Create membership areas on website for exclusive content

Website PopupsPremium

Add popups to website pages for lead generation

Website TemplatesPremium

Find and customize templates designed for your industry

Website TimerPremium

Add countdown timer to website pages

White Label(2)

Rebranding OptionsPremium

Customize platform with own branding

Remove GetResponse BrandingPremium

Remove GetResponse badge and branding from communications

Pricing

Starter

$15.58/mo (billed annually, save $41/year)
  • Unlimited monthly email sends
  • AI-powered content generators
  • Welcome email series
  • 1 custom automation workflow
  • Landing page builder
  • Signup forms and popups
  • Free custom domain with yearly plan

Marketer

$48.38/mo (billed annually, save $127/year)
  • Unlimited monthly email sends
  • AI-powered content generators
  • Welcome email series
  • Unlimited automation workflows
  • Landing page builder
  • Signup forms and popups
  • Advanced audience segmentation
  • Abandoned cart recovery
  • Sales funnels
  • Promo codes and revenue reports
  • Unlimited web push notifications
  • Free custom domain with yearly plan

Creator

Popular
$56.58/mo (billed annually, save $149/year)
  • Unlimited monthly email sends
  • AI-powered content generators
  • Welcome email series
  • Unlimited automation workflows
  • Landing page builder
  • Signup forms and popups
  • Advanced audience segmentation
  • Abandoned cart recovery
  • Sales funnels
  • Promo codes and revenue reports
  • Unlimited web push notifications
  • Webinars
  • Website builder
  • Course creator
  • Up to 500 students
  • Premium newsletter subscriptions
  • Free custom domain with yearly plan

Enterprise

Custom pricing
  • Unlimited monthly email sends
  • AI-powered content generators
  • Welcome email series
  • Unlimited automation workflows
  • Landing page builder
  • Signup forms and popups
  • Advanced audience segmentation
  • Abandoned cart recovery
  • Sales funnels
  • Promo codes and revenue reports
  • Unlimited web push notifications
  • Webinars
  • Website builder
  • Course creator
  • Student management
  • Premium newsletter subscriptions
  • Dedicated sending domain
  • Dedicated IP address
  • Premium priority support
  • Single sign-on (SSO)
  • SMS marketing
  • Mobile push notifications
  • AI product recommendations
  • Transactional emails
  • Unlimited users

Cost Calculator

Keep Paying GetResponse

Monthly$19/mo
Yearly$228/yr
5-Year Total$1.1k

Build It Yourself

Est. Build Time~25 hrs
Hosting$20/mo
DifficultyModerate

Total Cost Comparison

1 Year
SaaS
$228
DIY
$240
3 Years
SaaS
$684
DIY
$720
5 Years
SaaS
$1.1k
DIY
$1.2k

DIY hosting estimate based on Vercel + Supabase free/pro tiers (~$20/mo). Build time estimated from 167 features at moderate complexity.

Build vs Buy

Should you build a GetResponse alternative or buy the subscription? Estimate based on 167 features.

Buy GetResponse

Better Value
Monthly cost$190/mo
3-year total$6,840
Time to deployDays

Build Your Own

Development cost$204,000
Maintenance$3,060/mo
3-year total$314,160
Dev time~17 months

Buying GetResponse saves ~$307,320 over 3 years vs building.

Estimates based on 167 features and a BuildScore of 3/5. Actual costs vary.

Integrations

17 known integrations