ActiveTrail
activetrail.comBuild Difficulty: 4/5
A few focused days to build a solid replacement
Email Marketing Software | Email, SMS, Whatsapp
How to Replace ActiveTrailOverview
Features
69 features across 29 categories
AI(1)
AI-powered optimal send time prediction
Administration(1)
Control user access and permissions within the platform
Analytics(2)
Comprehensive reporting and analytics tools
Detailed reporting and analytics on campaign performance
Automation(7)
Set up triggers for automated customer actions
Trigger-based marketing automation
Set up automated email responses
Automated campaigns triggered on customer birthdays
Automate email campaigns based on triggers and customer behavior
Create automated campaigns from RSS feeds
Create automation workflows visually
Behavioral Marketing(1)
Trigger campaigns based on onsite user behavior
Compliance(1)
Ensure compliance with anti-spam regulations
Contact Management(4)
Automatically remove contacts based on criteria
Manage and organize customer contact information
Simplified management of customer contact lists
Import phone numbers to contact information
Content Creation(1)
Built-in image editor for creating visual content
Content Management(1)
Host and serve media files for campaigns
E-commerce(2)
E-commerce integration for data-driven customer journeys
Connect offline and online data sources into a single data lake for retail and e-commerce
Email Management(1)
Automatic handling of bounced emails
Email Marketing(5)
World's most advanced email editor for creating professional email campaigns
Pre-built email templates for creating professional-looking campaigns
Access to professionally designed email templates
Add symbols and special characters in email subject lines
Send unlimited emails with basic and higher plans
Email Optimization(1)
Gradually send emails to avoid spam filters
Integration(6)
Complete API access for custom integrations
REST API and webhook support for custom integrations
Schedule automated imports from FTP
Integrate with social media platforms
Webhook support for real-time integrations
Integrate with Zapier for connecting to hundreds of apps
Landing Pages(4)
Use your own domains for landing pages without needing domain or servers
Professional landing page editor with custom domain support
Create professional landing pages with mobile responsiveness and lead forms
Landing pages are automatically mobile responsive
Lead Generation(3)
Pre-built ready-to-use signup and lead forms
Ready-to-use lead forms and signup forms for capturing customer information
Create pop-ups and signup forms to capture leads
Messaging(1)
Create engaging conversations with customers through WhatsApp with high engagement rates
Mobile(1)
Mobile application for managing campaigns on the go
Mobile Marketing(1)
Send personalized push notifications on mobile to strengthen connections and re-engage inactive customers
Multi-channel Marketing(1)
Execute marketing campaigns across multiple channels
Optimization(1)
Test different email variations to optimize campaign performance
Personalization(2)
Create dynamic content that personalizes for each customer
Dynamic personalized content for customer journeys
Reporting(1)
Monthly review of campaign performance
SMS Marketing(5)
Set up automated SMS campaigns based on triggers
Display caller ID for SMS messages
SMS campaigns with high and immediate open rates
Send SMS campaigns directly from the platform
Send personalized SMS messages tailored to customer preferences with automated delivery
Security(3)
Domain authentication and user identification
Secure SFTP imports for contact data
Enhanced security with two-factor authentication
Segmentation(3)
Create dynamic groups of contacts for targeted campaigns
Segment customers dynamically based on behavior and preferences
Create dynamic groups for targeted segmentation
Support(4)
Customer support via chat and email
Personal account manager for setup, migration and onboarding
Training for your team as needed
Priority customer support access
Surveys(4)
Automate survey distribution and collection
Survey by email or SMS to measure Net Promoter Score
Design surveys that anyone can create with automated options
Send surveys via email or SMS
Tracking(1)
Track customer behavior with smart pixel tracking
Pricing
Basic
- ✓Unlimited email sending
- ✓Landing Pages
- ✓Sign Up Forms & Popups
- ✓Reporting and Analytics
- ✓Automations
- ✓Surveys
- ✓Full API integration
- ✓Segmentation - dynamic groups
- ✓A/B testing
- ✓Dynamic & personalized content
- ✓Professional looking templates
- ✓Zapier integration
- ✓Chat & Email support
- ✓1 user
Plus
Popular- ✓Everything in Basic Plan plus:
- ✓Social Integration
- ✓Mobile APP
- ✓Webhooks
- ✓Scheduled FTP imports
- ✓Smart on-site pixel
- ✓ActiveCommerce
- ✓AI driven predictive delivery
- ✓Slow sending
- ✓Enhanced Security: Two factor authentication
- ✓Secured import from FTP (SFTP)
- ✓Up to 10 Users
Premium
- ✓Everything in Plus Plan and:
- ✓Dedicated account manager: Setup, migration and onboarding
- ✓Monthly report and review
- ✓On demand training for your team
- ✓Priority support
- ✓Unlimited Users
SMS Package
- ✓SMS Campaign Directly From Your PC
- ✓Easy Contact List Management
- ✓Automatic SMS Campaigns
- ✓Extremely high & immediate open rates
- ✓Import number to your contact info
- ✓Zapier Integration
- ✓Caller Id Option
- ✓Valid for one year from purchase date
Cost Calculator
Pricing data not available for ActiveTrail. Check their website for current pricing.
Build vs Buy
Should you build a ActiveTrail alternative or buy the subscription? Estimate based on 69 features.
Buy ActiveTrail
Better ValueBuild Your Own
Buying ActiveTrail saves ~$92,400 over 3 years vs building.
Estimates based on 69 features and a BuildScore of 4/5. Actual costs vary.
Integrations
9 known integrations