Swapcard
swapcard.comBuild Difficulty: 3/5
Plan for 1-2 weeks of building with AI assistance
Revenue-first event management platform
How to Replace SwapcardOverview
Features
117 features across 21 categories
AI(7)
AI-powered generation of smart meetings
5x more qualified leads through AI-powered matching for trade shows
Facilitate meaningful networking with similar matches and recommended connections plus explanations to break the ice
Generate attendee recommendations to find exhibitors matching attendee profiles
AI recommends exhibitors to meet, sessions to attend, and products to discover with explanations
AI assistant that transforms program complexity into personalized recommendations to create demand before the event starts
Engage attendees conversationally with AI recommendations for relevant exhibitors and targeted interactions
Accessibility(1)
AI-powered widget for inclusive web events complying with W.C.A.G accessibility benchmark and US ADA regulations
Administration(1)
Add team members as event managers or admins to simplify setup and community management
Analytics(7)
Unified reporting across all modules from registration to exhibitor leads
Access live data on session data, networking, and attendee engagement with control over sponsor/exhibitor data access
Track how attendees interact with content, sessions, exhibitors, meetings, and networking revealing real behavioral data
Measure lead quality, interaction value, and ROI across exhibitors and sponsors with visible and defensible outcomes
Understand who's attending, why they registered, and what they're interested in before the event begins
Learn which products, packages, and experiences convert, and how engagement influences revenue per attendee and exhibitor spend
Get event feedback with instant session ratings or feedback forms in post-event emails
Branding(3)
Add logo, colors, background images, fonts, and customize URL and email sender for full white label
Branded mobile app powered by Swapcard with option to remove Swapcard mentions
Fully white-labeled app with no Swapcard mentions
Community(5)
One community houses multiple events for easy attendee finding and event management at scale
All AI-powered networking features available year-round to keep community engaged
Drive meaningful conversations with past attendees and community members via posts, reactions, and comments
Unified exhibitor list where members can find valuable companies to meet and chat with year-round
Extend monetization beyond event days by activating engagement and sponsorship across ongoing digital communities
Configuration(6)
Further customize sessions, items, exhibitors, or people profiles with personalized fields
Intuitive interface to set up event's web app, website, sessions, exhibitors, and products all managed in one place
Adapt workflows, branding, pricing, monetization, and engagement strategies to each event without rigid templates
Create attendee groups and segment access to sessions, documents, networking, and more
Control exhibitor access to specific networking functionalities to increase upsells of premium sponsorship packages
Deliver consistent attendee and exhibitor experience across all events while retaining flexibility to optimize each one
Content Management(5)
Broaden reach with year-round on-demand content library
Make event sessions or roundtables available on-demand after event date for wider reach
Manage abstracts, child/sub-child sessions, and speaker coordination with a program builder that adapts to any scale
Content management from submission to staging
Easily add speakers via registration system and accept speaker or participant abstract submissions
Engagement(13)
AI-powered mobile and web app with +70% adoption rate
Participants can send chat messages to exhibitors and members can reply
Customizable emails and targeted mobile app notifications to attract attendees and maximize turnout
Create multiple group discussions on event home page with control over which groups can view them
Allow attendees to interact via public chats, direct messages, emoji reactions during sessions
Intuitive mobile UX for multi-track programs with unlimited session hierarchies, delivering 70-80% adoption vs 30-40% industry average
Empower attendees with all key information via mobile browser, iOS, and Android for in-person events
Spark conversations between organizers, exhibitors, and attendees by sharing posts and articles organized by channels
Central hub for attendees to find meetings, sessions, wishlists, connections, bookmarked exhibitors, and videos
Instantly engage attendees to answer quizzes, polls, send questions, or upvote them in real time
Attendees can communicate with connections via individual chats or instant calls in web or mobile app
Schedule notifications on mobile or web app to promote key sessions, sponsors or event changes
Interact with audience and hold moderated discussions about topics of interest over video or audio-only
Exhibitor Management(7)
Ability to create and link documents and items to exhibitor profiles
Dedicated portal for exhibitors to independently manage presence, leads, and reports to maximize ROI
Pre-event logistics automation for exhibitors
Organizers can define roles of each exhibitor member to give/restrict permissions
Dedicated space for teams, partners, or sponsors to showcase products and directly chat with attendees
Exhibitors manage their team roles, registration, booths, pricing and deadlines to save time for ops and sales teams
Exhibitor profile page with custom fields, video or image header, and background image
Integration(1)
Embed agenda, speakers, floor map, product directory or exhibitor list widgets on website
Integrations(7)
Connect with 3rd party tools via Zapier for CRMs, marketing automation, and more
Sync qualified leads and intent signals directly to Salesforce or HubSpot for fast and informed follow-up
Request custom integrations or leverage open APIs to automate content management or extract analytics
Seamlessly connect with existing CRM, AMS, marketing automation, and data infrastructure
Embed external webpages like photobooths, social media walls, or gamification tools
30+ native integrations with CRM, marketing automation, and other business tools
Seamlessly connect with 35+ registration tools to import attendees, exhibitors, or speakers
Lead Management(9)
Tools for exhibitors to capture attendee leads
AI matchmaking plus lead capture plus CRM sync
Tools for exhibitors to qualify captured leads
Onsite lead capture enriched with digital signals by combining badge scanning with engagement data
Give exhibitors several ways to generate leads and find prospective clients directly or proactively via connections and meetings
Share lead analytics about meetings, connections, ads, and document downloads with option to monetize access per exhibitor
Exhibitor members can scan participant badges to collect leads
Enable organizers, exhibitors, and partners to easily qualify and quickly export leads via Excel or CRM integrations
Exhibitor members can download all their leads in an Excel file
Localization(1)
Supports over 30 languages and all global timezones for worldwide events
Monetization(11)
Dedicated page where organizers, partners, or companies display products/services for year-round browsing and wishlisting
Highlight brands, partners, or exhibitors in ad spaces targeted to specific participant groups on desktop and mobile
Advanced advertising placements for exhibitors and sponsors
Automate exhibitor revenue growth with self-serve add-ons for lead generation
Dedicated page where sponsors or exhibitors display products and services for attendees to browse and wishlist
Turn meetings, matchmaking, and hosted buyer programs into premium opportunities before attendees arrive onsite
Monetize by creating sessions accessible only to select attendee or exhibitor groups with max attendee limits
Exhibitors discover and purchase visibility, lead tools, meetings, and premium placements based on real demand and intent
Improve exhibitor visibility by sending sponsored and targeted notifications to attendees
Set up sponsored sessions and content to increase exhibitor presence and monetization
Package inventory around engagement and outcomes so sponsors invest where they see value
Networking(7)
Curate hosted buyer programs and smart meetings at scale using session views, searches, profile visits, and interactions
Participants can send meeting requests to exhibitor booths with meeting manager
Base buyer and exhibitor matchmaking on real behavior including session views, searches, profile visits, and interactions
Attendees can search relevant profiles, use smart filters to find people, and request connections
Turn passive program browsing into active networking with one-tap peer chat and AI matchmaking to drive higher-quality exhibitor leads
Attendees can create meetings via video, audio-only, or in-person with up to 20 participants
Attendees can add tags, notes and score contacts to make future interactions more relevant
Onsite Operations(9)
Track and control access to sessions at in-person events with built-in badge scanning app SwapAccess
Expert support for recording, streaming, captioning, video editing, and more
Professional services team provides hardware for attendees to print badges by scanning QR code
Smooth experience with contactless check-in kiosks and customizable check-in processes per audience group
Help attendees quickly find sessions, meetings, and exhibitor booths
Interactive floor plan with indoor positioning and geofencing notifications
Fast, reliable check-in with QR codes, badge printing, and access control, fully connected to live registration and attendance data
Track session attendance and control access to sessions
On-site hardware and equipment for events
Platform(1)
One intuitive platform with mobile app on iOS and Android plus desktop and mobile browser access
Registration(10)
Expert-driven strategy and build of registration experiences tailored to all event sizes and complexities
Automate tiered pricing, member rates, promo codes, and time-based offers with rules that update in real time
Embed registration directly into website, landing pages, or emails while keeping pricing, availability, and data fully synced
Enterprise registration with AMS and CRM integration
Build event registration in minutes without coding or 3rd party integrations
Create multi-audience registration paths with conditional logic that adapts questions, pricing, and options based on attendee type
Allow target audience to preview event as guest and make it discoverable publicly via SEO
Flexible payment processing options with Payflow Pro, Braintree, Cybersource, and Stripe
Support promotional discounts to achieve ticket sales goals and reach wider audience
Flexibility to sell tickets at different price points and tailor attendee experience per ticket type
Support(2)
Round-the-clock support with dedicated success managers and onsite support with <2 hours critical response time
Full-service online or onsite support team for all event logistics and hardware needs
Video(4)
Invite speakers to waiting room, manage video production in real-time, and stream live sessions without additional providers
Auto-generated captions on streams for inclusivity and wider audience reach
Broadcast live sessions directly with Swapcard Streaming or connect with preferred platforms like YouTube, Vimeo, Zoom, Teams
Stream pre-recorded videos with option to make them look like live streams at desired time
Pricing
Starter
- ✓Up to 1,000 attendees per year
- ✓Organizer Studio
- ✓SOC 2 Type 2 Compliant
- ✓ISO27001 certification
- ✓GDPR Compliant
- ✓Security Review & MSA Support
- ✓Standard Support
- ✓Additional Attendees
- ✓Additional Exhibitors
- ✓Mobile Branded App (optional add-on)
- ✓Session Tracking and Access Control (optional add-on)
- ✓Swapcard Go hardware (optional add-on)
- ✓Basic Virtual Booth
- ✓Documents and Items
- ✓Chat to Exhibitor
- ✓Leads Report
- ✓Lead Retrieval
- ✓Member Roles
Professional
- ✓Up to 10,000 attendees per year
- ✓Organizer Studio
- ✓SOC 2 Type 2 Compliant
- ✓ISO27001 certification
- ✓GDPR Compliant
- ✓Security Review & MSA Support
- ✓Priority Support
- ✓Additional Attendees
- ✓Additional Exhibitors
- ✓Mobile Branded App (optional add-on)
- ✓White Label App (optional add-on)
- ✓Session Tracking and Access Control (optional add-on)
- ✓Swapcard Go hardware (optional add-on)
- ✓Hosted Buyer & Smart Meetings (optional add-on)
- ✓Advanced Banner Ads (optional add-on)
- ✓Exhibitor Lead Capture (optional add-on)
- ✓Exhibitor Lead Qualifiers (optional add-on)
- ✓Interactive Floor Plan (optional add-on)
- ✓Advanced Virtual Booth
- ✓Documents and Items
- ✓Chat to Exhibitor
- ✓Meetings to Exhibitor
- ✓Leads Report
- ✓Lead Retrieval
- ✓Lead Qualifiers
- ✓Member Roles
- ✓AI Recommended Leads
- ✓Leads dashboard & export
Enterprise
Popular- ✓Unlimited attendees
- ✓Organizer Studio
- ✓SOC 2 Type 2 Compliant
- ✓ISO27001 certification
- ✓GDPR Compliant
- ✓Security Review & MSA Support
- ✓Premium Support with Dedicated Success Manager
- ✓Additional Attendees
- ✓Additional Exhibitors
- ✓Mobile Branded App (optional add-on)
- ✓White Label App (optional add-on)
- ✓Session Tracking and Access Control (optional add-on)
- ✓Swapcard Go hardware (optional add-on)
- ✓Hosted Buyer & Smart Meetings (optional add-on)
- ✓Advanced Banner Ads (optional add-on)
- ✓Exhibitor Lead Capture (optional add-on)
- ✓Exhibitor Lead Qualifiers (optional add-on)
- ✓Interactive Floor Plan (optional add-on)
- ✓Ultimate Virtual Booth
- ✓Documents and Items
- ✓Chat to Exhibitor
- ✓Meetings to Exhibitor
- ✓Leads Report
- ✓Lead Retrieval
- ✓Lead Qualifiers
- ✓Member Roles
- ✓AI Recommended Leads
- ✓Leads dashboard & export
- ✓Custom integrations
- ✓Custom onboarding
- ✓Weekly follow-up
- ✓Quarterly business review
Bronze
- ✓Platform walkthrough
- ✓Event strategy consulting
- ✓Exhibitor onboarding
- ✓Faster support service levels
Silver
- ✓Platform walkthrough
- ✓Event strategy consulting
- ✓Exhibitor onboarding
- ✓Faster support service levels
- ✓Semester business review
- ✓Monthly follow-up
- ✓Quarterly business review
- ✓Weekly follow-up
Gold
- ✓Platform walkthrough
- ✓Event strategy consulting
- ✓Exhibitor onboarding
- ✓Faster support service levels
- ✓Access to tech specialists
- ✓Support on integrations coordination
- ✓Custom integration management
- ✓Weekly follow-up
- ✓Monthly follow-up
- ✓Quarterly business review
- ✓Semester business review
Basic
- ✓Virtual Booth
- ✓Documents and Items
- ✓Chat to Exhibitor
- ✓Meetings to Exhibitor
- ✓Leads Report
- ✓Lead Retrieval
- ✓Lead Qualifiers
- ✓Member Roles
Advanced
- ✓Virtual Booth
- ✓Documents and Items
- ✓Chat to Exhibitor
- ✓Meetings to Exhibitor
- ✓AI Recommended Leads
- ✓Leads dashboard & export
- ✓Lead Capture
- ✓Lead Qualification
- ✓Exhibitor Members Roles
Ultimate
- ✓Virtual Booth
- ✓Documents and Items
- ✓Chat to Exhibitor (Exhibitor Live Chat)
- ✓Meetings to Exhibitor
- ✓AI Recommended Leads
- ✓Leads dashboard & export
- ✓Lead Capture
- ✓Lead Qualification
- ✓Exhibitor Members Roles
Cost Calculator
Pricing data not available for Swapcard. Check their website for current pricing.
Build vs Buy
Should you build a Swapcard alternative or buy the subscription? Estimate based on 117 features.
Buy Swapcard
Better ValueBuild Your Own
Buying Swapcard saves ~$221,760 over 3 years vs building.
Estimates based on 117 features and a BuildScore of 3/5. Actual costs vary.
Integrations
11 known integrations