Maximizer CRM

maximizer.com
CRM
Few Days

The CRM Software That Keeps You in Control

How to Replace Maximizer CRM

Overview

Maximizer is a customizable, AI-powered CRM that adapts to your business with insights that deliver success and remove repetitive work. Trusted by 120,000 teams worldwide, it serves financial services, sales teams, and businesses requiring on-premise solutions. The platform combines contact management, pipeline tracking, and AI-driven automation to help teams make better decisions and accelerate growth.

Features

93 features across 38 categories

AI(7)

Activity TimelineAI

Use AI to summarize calls, emails, appointments, and notes to get a detailed overview of all interactions

AI Data CaptureAI

AI-powered data capture functionality

AI-Driven Leading IndicatorsAIPremium

AI-driven leading indicators for sales

AI-Powered InsightsAIPremium

Boost client knowledge and improve relationships with human-centric AI

AI-Powered PlaybooksAIPremium

AI-powered sales playbooks

Deal CoachingAIPremium

Get deal coaching to improve sales effectiveness

Personalized Meeting Prep AssistantAIPremium

Get personalized meeting preparation assistance

Also in: monday.com, Notion, Airtable

Automation(1)

Automate WorkflowsPremium

Automate workflows to improve efficiency

Also in: monday.com, Notion, Airtable

Calendar(1)

Calendar & Appointments

Manage calendar and appointments

Also in: Whereby, Planhat, Notion

Collaboration(1)

Collaboration & Teamwork

Enable team collaboration and teamwork features

Also in: Notion, Airtable, Obsidian

Communication(2)

Call Logs

Log and track calls

Emails

Email management functionality

Also in: Jobber, Jira, Insightly

Contact Management(2)

Manage Contacts

Manage and organize all customer contacts

Multiple Contact Entry Types

Support multiple types of contact entries

Customization(3)

Customizable Fields & Lists

Customize fields and lists

Customizable Interface

Customize interface to match business needs

Customizable Sales & Service Processes

Customize sales and service processes

Also in: monday.com, Obsidian, Smartsheet

Data Integration(1)

Investment and Insurance DataPremium

Access investment and insurance data in one location

Data Management(2)

Automated Back-UpsPremium

Automated backup functionality

Data Import / Export

Import and export data

Data Organization(1)

Product & Record Categorization

Categorize products and records

Development(1)

Sandbox EnvironmentsPremium

Sandbox environments for testing

Document Management(1)

Documents

Store and manage documents

Goals(1)

Revenue & Activity Target Setting

Set revenue and activity targets

Infrastructure(1)

Data CentersPremium

Multiple data center locations

Integration(6)

App Marketplace (Limited)

Limited app marketplace for extensions

Email & Calendar

Manage to-do list and sync emails and appointments to Maximizer without leaving your inbox

Email Integration

Email integration capabilities

Integration SolutionsPremium

Custom integration solutions

Open API

Open API for integrations

Outlook Integration

Work directly from Outlook email client

Interaction Tracking(2)

Interaction History

Maintain comprehensive interaction history

Track Interactions

Track all customer interactions and communications

Lead Management(2)

Lead Handling

Separate and manage leads from deals

Lead Handling

Separate leads from deals to keep contacts and pipeline ready for the next move

Maintenance(1)

Automated UpdatesPremium

Automatic system updates

Marketing(1)

Email Campaigns

Create and manage email campaigns

Mobile(2)

Mobile App

Work on the go via mobile application

Mobile Application

Full-featured mobile application

Notes(1)

Notes

Add and manage notes

Notifications(3)

Customizable Notifications

Customize notifications based on preferences

Mobile Notifications

Receive notifications on mobile devices with permissions by user/role

Notification Center

Centralized notification management

Opportunity Management(1)

Manage Opportunities

Manage sales opportunities and deals

Organization(1)

Favorite Lists

Create and save favorite lists

Pipeline Management(4)

Advanced Pipeline ManagementPremium

Advanced pipeline management capabilities

Dynamic Pipeline

Customize processes with proven methodologies or create your own to build a winning pipeline

Kanban Boards

Visualize opportunities on Kanban boards

Sales Pipelines and Funnels

Visualize sales pipelines and funnels

Planning(2)

Action Plans

Create and manage action plans

Upcoming ReviewsPremium

Track upcoming reviews

Process Management(1)

Pre-Built Sales ProcessesPremium

Pre-built sales process templates

Reporting(18)

Accounts Management ReportingPremium

Report on account management data

Activity ReportingPremium

Report on activity data

Basic Dashboards

Basic dashboard functionality

Consolidated Timeline Reporting

Consolidated timeline reporting

Contacts Management ReportingPremium

Report on contact management data

Custom Dashboards

Build custom dashboards for specific business needs

Custom Data Visualization ToolPremium

Custom data visualization tools

Leads ReportingPremium

Report on lead data

Notes Reporting

Report on notes data

Pipeline Reporting

Pipeline-specific reporting

Real-Time Reporting and Analytics

See real-time reporting and analytics

Reports & Analytics

Monitor team performance and track progress against targets with detailed out-of-the-box dashboards

Sales Forecasting ReportingPremium

Sales forecasting and reporting

Sales Intelligence (Pre-Built Dashboards)Premium

Pre-built sales intelligence dashboards

Sales Management ReportingPremium

Report on sales management data

Sales Overview ReportingPremium

High-level sales overview reporting

Sales Rep ReportingPremium

Individual sales rep reporting

Sales Targets ReportingPremium

Report on sales targets

Revenue Tracking(1)

Revenue Types

Track different revenue types

Security(4)

Data EncryptionPremium

Data encryption for security

Data Security & SurveillancePremium

Advanced data security and surveillance

Permissions by Record Type

Set permissions based on record type

Permissions by User/Role

Set permissions based on user role

Service Management(2)

Advanced Case / Service Plan ManagementPremium

Advanced case and service plan management

Customer Service Cases

Manage customer service cases

Services(5)

CustomizationPremium

Platform customization services

Customization AssurancePremium

Customization assurance services

Data MigrationPremium

Data migration services

Database UpgradesPremium

Database upgrade services

Implementation & ConfigurationPremium

Implementation and configuration services

Storage(2)

Expanded Contact Storage (100K+)Premium

Expanded contact storage for 100,000+ contacts

Expanded Data Storage (100GB+)Premium

Expanded data storage up to 100GB and beyond

Support(3)

In-House Support

In-house customer support

Special Onboarding and Support

Receive special onboarding and support services

TrainingPremium

Training services for users

Task Management(2)

Set Tasks and Reminders

Create and manage tasks and reminders for team members

Task Management

Manage tasks for team members

Tracking(1)

Activity Tracking

Track all sales activities

Visualization(1)

Visualize Family ConnectionsPremium

Visualize family connections for financial services

Pricing

Core

$65 USD per user, per month
  • Manage Contacts
  • Set Tasks and Reminders
  • Track Interactions
  • Work On The Go Via Mobile
  • Work Directly From Outlook

Financial Services

$79 USD per user, per month
  • Everything in Core
  • Manage Opportunities
  • Kanban Boards
  • Visualize Sales Pipelines and Funnels
  • Build Custom Dashboards
  • Real-Time Reporting and Analytics
  • Special Onboarding and Support

Financial Services +

Popular
$89 USD per user, per month
  • Everything in Financial Services
  • Surface AI-Powered Insights
  • Access investment and insurance data in one location
  • Automate Workflows
  • Visualize Family Connections

Enterprise

Custom
  • Custom Solution Development and Implementation
  • Dedicated Professional Services Team
  • Custom Data Lake Integrations
  • Advanced Consulting and Strategic Guidance
  • Enterprise-grade SLA and Support

Business

$79 USD per user, per month
  • Everything in Core
  • Manage Opportunities
  • Kanban Boards
  • Visualize Sales Pipelines and Funnels
  • Build Custom Dashboards
  • Real-Time Reporting and Analytics
  • Special Onboarding and Support

Business +

Popular
$89 USD per user, per month
  • Everything in Business
  • Surface AI-Powered Insights
  • Automate Workflows
  • Deal Coaching
  • Personalized Meeting Prep Assistant

On-Premise

Price on Request
  • Manage Opportunities
  • Kanban Boards
  • Visualize Sales Pipelines and Funnels
  • Build Custom Dashboards
  • Real-Time Reporting and Analytics
  • Special Onboarding and Support

Cost Calculator

Keep Paying Maximizer CRM

Monthly$65/mo
Yearly$780/yr
5-Year Total$3.9k

Build It Yourself

Est. Build Time~10 hrs
Hosting$20/mo
DifficultyEasy

Total Cost Comparison

1 YearSave $540
SaaS
$780
DIY
$240
3 YearsSave $1.6k
SaaS
$2.3k
DIY
$720
5 YearsSave $2.7k
SaaS
$3.9k
DIY
$1.2k

DIY hosting estimate based on Vercel + Supabase free/pro tiers (~$20/mo). Build time estimated from 93 features at easy complexity.

Build vs Buy

Should you build a Maximizer CRM alternative or buy the subscription? Estimate based on 93 features.

Buy Maximizer CRM

Better Value
Monthly cost$650/mo
3-year total$23,400
Time to deployDays

Build Your Own

Development cost$72,000
Maintenance$1,080/mo
3-year total$110,880
Dev time~6 months

Buying Maximizer CRM saves ~$87,480 over 3 years vs building.

Estimates based on 93 features and a BuildScore of 4/5. Actual costs vary.

Integrations

2 known integrations