SaaSipedia

Index Exchange

indexexchange.com
Marketing Automation
Weekend Project

Accelerating the Evolution of Ad Technology

How to Replace Index Exchange
Compare:vs DashThisvs Hippo Videovs Marin Software

Overview

Index Exchange is a global supply-side platform (SSP) that revolutionizes ad technology by enabling media owners to grow revenue and marketers to reach consumers on any screen through any ad format. The platform delivers quality, efficiency, and transparency across omnichannel advertising while maintaining a safe and transparent marketplace for consumers.

Features

11 features across 8 categories

AI/Intelligence(2)

Agentic AdvertisingAIPremium

Agentic advertising capabilities that transform programmatic through autonomous decision-making

Sell-Side DecisioningAIPremium

Agentic sell-side decisioning that brings intelligence to the impression, reshaping performance on the open internet

Also in: Ranorex, Alfresco

Ad Formats(1)

Multi-Format Ad Support

Support for advertising through any ad format

Also in: Unity Ads, Google AdMob, Chartboost

Analytics/Measurement(1)

Conversion API (CAPI)

Conversion API functionality for tracking and measuring campaign conversions

Core Platform(1)

Ad Exchange

Enables media owners to grow revenue and marketers to reach consumers on any screen through any ad format

Also in: MuleSoft, Basis, Basis by Centro

Inventory Management(1)

Programmatic Curation

Programmatic curation capabilities for media owners to manage inventory quality and efficiency

Also in: Akaunting, ShipBob, AccountEdge

Marketplace(2)

Index Marketplaces

Curated marketplaces for more efficient and targeted advertising

Omnichannel Marketplace

Safe and transparent omnichannel marketplace that provides a trusted experience for consumers across all channels

Also in: PayPal Business, SnapLogic, Payoneer

Safety/Compliance(2)

Ad Fraud DetectionPremium

Solutions to understand and safeguard against ad fraud in campaigns

Brand Safety ToolsPremium

Tools to safeguard campaigns and manage brand safety across programmatic advertising landscape

Targeting(1)

Multi-Screen Reach

Capability to reach consumers across any screen and device

Also in: Klaviyo, OneSignal, Moosend

Cost Calculator

Pricing data not available for Index Exchange. Check their website for current pricing.

Build vs Buy

Should you build a Index Exchange alternative or buy the subscription? Estimate based on 11 features.

Buy Index Exchange

Better Value
Monthly costContact Sales
3-year totalVaries
Time to deployDays

Build Your Own

Development cost$12,000
Maintenance$180/mo
3-year total$18,480
Dev time~1 months

Buying Index Exchange saves ~$18,480 over 3 years vs building.

Estimates based on 11 features and a BuildScore of 5/5. Actual costs vary.

Integrations

1 known integrations

inPowered AI