Google AdMob

Traditional banner ad format for app monetization

Full-screen ad format including text interstitials and rich media interstitials

Native ad format that seamlessly integrates into app design for better user engagement and retention

Ad format where users receive rewards for engaging with advertisements, benefiting users, developers, and advertisers

Video ad format for engaging users and generating revenue

Ability to run direct advertising campaigns within your app network

Direct integration with Google Analytics for Firebase to gain richer insights into app and user behavior

Streamlined day-to-day mediation tasks with easy setup and integration

Specialized AdMob offering tailored for game developers

Support for multiple currencies to help monetize apps globally

Real-time bidding system where ad sources compete on each impression with the highest-paying bid winning

Smarter technology that maximizes revenue by accessing one of the largest global ad networks to fill ad requests from anywhere in the world

Mediation capabilities optimized at the country level for better revenue generation

Support for direct deals with advertisers to scale revenue

Feature allowing publishers to organize and manage multiple ad sources

Consistently high fill rates across different regions and app categories

Robust reporting and measurement features that deliver deeper insights into user interactions and ad performance

State-of-the-art controls to ensure brand safety in ad placements

Tool to estimate potential earnings based on app region, content category, device type, and monthly active users