Criteo
criteo.comBuild Difficulty: 5/5
Build a working replacement in a weekend with AI tools
The Global Commerce Media Advertising Platform
How to Replace CriteoOverview
Features
29 features across 22 categories
AI(1)
Advanced AI that thinks like a shopper to help reach goals faster
AI / Bidding Optimization(1)
Bids based on the predicted value of each user to save money
Analytics / Insights(1)
Latest consumer data for 20 countries and 600+ product categories
Analytics / Reporting(1)
Standardized measurement for easily assessing ROI in retail media
Audience Targeting(1)
Find and keep next top customers with the largest commerce dataset
Campaign Management(1)
Cross-channel performance simplified for brands of any size
Creative(1)
Ad formats for video, adaptive, rich media and more
Creative Optimization(1)
Real-time creative decisioning at scale to ensure ads are seen
Data / Audience(1)
Connects shopper IDs and commerce data to scale and optimize campaigns
Data Management(2)
Multi-pronged addressability strategy for the ecosystem to solve cookieless advertising challenges
Solution to maximize value of logged-in traffic and addressable inventory
Education(2)
Best-in-class certifications to expand knowledge and skills
Reports, guides, webinars, and resources to inform ad strategy
Integration(2)
World's second largest API program connecting to leading partners and DSPs
Seamless access to 60+ third-party DSPs for media owners
Monetization(1)
Solution for retailers, marketplaces and commerce companies to control, scale, and maximize digital asset monetization
Performance Media(3)
Automated acquisition and retention solution for marketers and agencies
Reach new people who are likely interested but don't know the brand yet
Increase customer lifetime value from people who already know the brand
Personalization(1)
Intent-based recommendations that drive more sales
Programmatic Advertising(1)
Programmatic solution for media owners, agencies, and retailers to connect media and commerce
Resources(2)
Real-world examples of ad formats, verticals, and regions
Real-world examples of how clients realized their goals with Criteo
Retail Media(2)
Retail media solution for brands and agencies on the open internet
End-to-end self-service platform to buy and sell retail media with standardized measurement
Retargeting(1)
Increase conversions from people who know the brand with personalized product ads
Safety / Compliance(1)
Advanced safety solutions that protect both brands and media owners while maximizing business opportunities
Support(1)
FAQs, guides, and resources to maximize Criteo campaigns
Video(1)
Drive discovery and engagement with online video
Cost Calculator
Pricing data not available for Criteo. Check their website for current pricing.
Build vs Buy
Should you build a Criteo alternative or buy the subscription? Estimate based on 29 features.
Buy Criteo
Better ValueBuild Your Own
Buying Criteo saves ~$18,480 over 3 years vs building.
Estimates based on 29 features and a BuildScore of 5/5. Actual costs vary.
Integrations
1 known integrations