Quantcast

quantcast.com
Marketing Automation
Weekend Project

The Ad Platform Built for Performance Marketers

How to Replace Quantcast

Overview

Quantcast is an AI-powered Demand-Side Platform (DSP) that optimizes advertising directly for business outcomes. It uses a proprietary Audience Graph powered by two decades of intelligence to find high-converting audiences across every device and channel, helping advertisers activate campaigns faster and measure what matters most.

Features

20 features across 11 categories

AI(2)

AI SuiteAIPremium

Comprehensive suite of AI capabilities for advertising optimization

Gen-AI FeaturesAIPremium

New AI-powered features for enhanced campaign optimization and decision-making

Also in: monday.com, Notion, Airtable

AI / Audience Intelligence(1)

Audience GraphAIPremium

Proprietary AI built on two decades of intelligence that makes billions of decisions every second to find audiences most likely to convert

AI / Automation(1)

Autonomous AdvertisingAIPremium

AI-driven autonomous system that helps campaigns perform better and activate faster

Analytics / Audience Intelligence(1)

Audience InsightsAI

Real-time audience identification and understanding powered by built-in AI

Analytics / Reporting(1)

Measurement and Reporting

Comprehensive measurement and reporting tools to measure what matters

Automation / User Experience(1)

Workflow Simplification

End-to-end campaign management with unparalleled ease of use

Campaign Management(2)

Campaign Activation

Fast campaign activation and deployment

Campaign Planning

End-to-end campaign planning capabilities

Channels(8)

Audio Advertising

Audio channel advertising capabilities

CTV Advertising

Connected TV advertising capabilities

Display Advertising

Display channel advertising capabilities

Mobile Advertising

Mobile channel advertising capabilities

Multi-Channel Advertising

Reach customers across CTV, Audio, Video, Display, Mobile, and Native channels

Native Advertising

Native advertising channel capabilities

Omnichannel Advertising

Unified omnichannel advertising capabilities

Video Advertising

Video channel advertising capabilities

Creative(1)

Creative Solutions

Creative tools and solutions for ad development

Optimization(1)

ROI Optimization

Maximize ROI across every advertising channel

Privacy / Compliance(1)

Cookieless SolutionsPremium

Comprehensive cookieless advertising solutions to future-proof strategies

Cost Calculator

Pricing data not available for Quantcast. Check their website for current pricing.

Build vs Buy

Should you build a Quantcast alternative or buy the subscription? Estimate based on 20 features.

Buy Quantcast

Better Value
Monthly costContact Sales
3-year totalVaries
Time to deployDays

Build Your Own

Development cost$12,000
Maintenance$180/mo
3-year total$18,480
Dev time~1 months

Buying Quantcast saves ~$18,480 over 3 years vs building.

Estimates based on 20 features and a BuildScore of 5/5. Actual costs vary.