SaaSipedia

Magnite

spotx.tv
Marketing Automation
Weekend Project

The Largest Independent Sell-Side Advertising Company

How to Replace Magnite
Compare:vs DashThisvs Hippo Videovs Marin Software

Overview

Magnite is a modular ad platform that serves as a sell-side advertising company for media owners, buyers, and agencies. It enables media owners to drive durable revenue and helps buyers and agencies curate premium inventory across every screen including streaming, online video, display, and audio formats.

Features

24 features across 16 categories

AI & Machine Learning(1)

Deep Learning IntegrationAIPremium

Deep learning technology for real-time curation

Also in: Anyword, Bloomreach, AspireIQ

Advertising Format(5)

Audio Advertising

Support for audio format advertising

CTV Buyer and Seller Platform

Connected TV advertising solutions for both buyers and sellers

Display Advertising

Support for display format advertising

Live Streaming Advertising

Advertising capabilities for live streaming content and live sports

Streaming Advertising

Support for streaming and OTT advertising across connected TV and streaming platforms

Also in: Magnite

Advertising Management(1)

Omnichannel Advertising

Cross-channel advertising capabilities

Analytics & Reporting(1)

Measurement Tools

Advertising measurement and analytics capabilities

Also in: Ivanti, Ramp, Stampli

Automation(1)

Seller AgentAIPremium

Automated agent for sellers in the ad ecosystem

Also in: monday.com, Notion, Airtable

Buying Tools(1)

Programmatic Buying

Programmatic advertising buying capabilities for advertisers and agencies

Also in: Magnite, Compass

Data & Targeting(3)

Audience Data

Audience data and insights platform

First Party Data

First-party data capabilities for audience targeting

Identity Solutions

Identity management for addressability

Also in: TripleLift, Magnite

Demand Management(1)

Demand Manager

Platform for managing advertising demand

Also in: Chartboost

Infrastructure(1)

Global Infrastructure

Worldwide people and infrastructure for global market support

Integrations(1)

Prebid Support

Integration and support for Prebid header bidding

Live Streaming(1)

Live SchedulerPremium

Advanced tool for media owners and advertisers to transact on live streaming content

Localization(1)

Multi-Language Support

Support for multiple languages including English, French, German, Italian, Japanese, Portuguese, and Spanish

Publisher Tools(1)

SpringServe

Sell-side platform (SSP) for publishers

Safety & Security(2)

Brand Protection

Advanced brand safety and protection tools for advertisers

Privacy Controls

Privacy-focused tools and transparency features

Transparency(1)

ClearLine

Transparency and clarity tools for the ad ecosystem

Vertical Solutions(2)

Political Advertising

Support for political advertising

Retail Media

Retail media network capabilities

Cost Calculator

Pricing data not available for Magnite. Check their website for current pricing.

Build vs Buy

Should you build a Magnite alternative or buy the subscription? Estimate based on 24 features.

Buy Magnite

Better Value
Monthly costContact Sales
3-year totalVaries
Time to deployDays

Build Your Own

Development cost$12,000
Maintenance$180/mo
3-year total$18,480
Dev time~1 months

Buying Magnite saves ~$18,480 over 3 years vs building.

Estimates based on 24 features and a BuildScore of 5/5. Actual costs vary.

Integrations

2 known integrations

CognitivPrebid