PostHog

posthog.com
Product Analytics
Weekend Project

We make dev tools for product engineers

How to Replace PostHog

Overview

PostHog is a Product OS that combines product analytics, session replay, feature flags, experiments, surveys, error tracking, data warehouse, and workflows into one integrated platform. It provides product engineers with a single source of truth about their customers, combining data from across their product and external sources like Stripe, error tracking tools, and support platforms.

Features

34 features across 21 categories

AI(2)

LLM AnalyticsAI

Analytics specifically for Large Language Model usage and interactions

PostHog AIAIPremium

AI-powered assistant that answers questions about how people use your product and helps automate data gathering and summarization tasks

Also in: monday.com, Notion, Airtable

Analytics(3)

Group AnalyticsPremium

Analyze data at the group or organization level in addition to individual users

Product Analytics

Understand what's happening in your product with native integration to session recordings and autocapture of all clicks and pageviews

Web Analytics

Analytics for web properties billed with Product Analytics

Also in: Hugging Face, Notion, Smartsheet

Automation(1)

Workflows

Automate actions based on user behavior with emails and destinations

Also in: monday.com, Notion, Airtable

Data Analysis(1)

SQL Editor

Write custom SQL queries against your data

Data Infrastructure(2)

Historical Data Syncs

Unlimited rows for initial data warehouse historical syncs

Managed Data Warehouse

Built-in data warehouse to store and query all your product data

Data Integration(3)

Batch Exports

Export data in batches to external destinations

Data Pipelines

Connect 120+ sources and destinations to sync data in real-time or batch

Realtime Destinations

Send data to destinations in real-time based on triggers

Data Management(1)

CDP (Customer Data Platform)

User activity feed and CDP-lite functionality for managing customer data

Also in: monday.com, Notion, Airtable

Error Monitoring(1)

Error Tracking

Track and monitor exceptions and errors in your application

Experimentation(1)

Experiments

Run A/B tests and multivariate experiments on your product features

Feature Management(1)

Feature Flags

Control feature rollout and run experiments without code deployment

Infrastructure(1)

Managed Reverse ProxyPremium

Route tracking through your own domain to avoid ad blockers

Integration(2)

API

Programmatic access to PostHog data and functionality

Webhooks

Send data to external systems via webhooks

Logging(1)

Logs

Ingest and query application logs

Onboarding(1)

Installation WizardAI

AI-powered installation wizard that installs PostHog with a single prompt

Reporting(1)

BI and Data Visualization

Create dashboards and visualize data with built-in BI tools

Security(2)

SSO (Single Sign-On)Premium

Google, Github, and Gitlab SSO support for user authentication

Two-Factor Authentication (2FA)

Enable two-factor authentication for account security

Segmentation(1)

Cohorts

Create and analyze user cohorts based on properties and behaviors

Tracking(4)

Anonymous Event Tracking

Track events without personally-identifiable information, analyzed in aggregate

Autocapture

Automatically track every click and pageview without manual event definition

Retroactive Event Definition

Define events retroactively after they've been captured (called 'actions')

User Identification

Track identified users by email address or unique identifier with custom properties

User Behavior(3)

Mobile Session ReplayPremium

Session replay capability specifically for mobile applications

Session Replay

Record and replay user sessions to visually see why something happened in your product

User Activity Feed

View a feed of user activities and interactions

User Management(1)

Person Profiles

Store and manage user properties and traits

User Research(1)

Surveys

Gather user feedback directly from your product

Pricing

Free

Free
  • Product Analytics: 1M events/mo
  • Session Replay: 5K recordings/mo
  • Feature Flags: 1M requests/mo
  • Experiments
  • Error Tracking: 100K exceptions/mo
  • Surveys: 1.5K responses/mo
  • Data Warehouse: 1M rows/mo
  • Data Pipelines: 10K events/mo + 1M rows
  • LLM Analytics: 100K events/mo
  • PostHog AI: 2K credits
  • Workflows: 10K messages per channel
  • Logs: 50GB ingested/mo
  • 1 project
  • 1-year data retention
  • Unlimited team members
  • Community support
  • No credit card required
  • 1 shared resource configuration
  • 2 managed reverse proxies

Pay-as-you-go

Popular
Usage-based after free tier
  • All free tier features plus:
  • 6 projects
  • 7-year data retention
  • Email support
  • Pricing calculator
  • Set billing limits per product
  • Product Analytics: $0.00005/event after 1M/mo
  • Session Replay: $0.005/recording after 5K/mo
  • Mobile Session Replay: $0.01/recording after 2.5K/mo
  • Feature Flags: $0.0001/request after 1M/mo
  • Surveys: $0.10/response after 1.5K/mo
  • Data Warehouse: $0.000015/row after 1M/mo
  • Error Tracking: $0.00037/exception after 100K/mo
  • PostHog AI: $0.01/credit after 2K/mo
  • LLM Analytics: $0.00006/event after 100K/mo
  • Logs: $0.25/GB after 50GB/mo
  • Realtime Destinations: $0.0005/trigger event after 10K/mo
  • Batch Exports: $0.000015/row after 1M/mo
  • 2 shared resource configurations
  • 10 managed reverse proxies

Cost Calculator

Pricing data not available for PostHog. Check their website for current pricing.

Build vs Buy

Should you build a PostHog alternative or buy the subscription? Estimate based on 34 features.

Buy PostHog

Better Value
Monthly costContact Sales
3-year totalVaries
Time to deployDays

Build Your Own

Development cost$24,000
Maintenance$360/mo
3-year total$36,960
Dev time~2 months

Buying PostHog saves ~$36,960 over 3 years vs building.

Estimates based on 34 features and a BuildScore of 5/5. Actual costs vary.

Integrations

11 known integrations

AlgoliaAshbyDigitalOceanError Tracking ToolsGithubGitlabGoogleStripeSupabaseSupport PlatformVercel