MailerLite
mailerlite.comBuild Difficulty: 4/5
A few focused days to build a solid replacement
Create Email Marketing Your Audience Will Love
How to Replace MailerLiteOverview
Features
79 features across 21 categories
AI(2)
AI-powered assistant to help generate email content
Machine learning feature to deliver perfectly timed emails for individual subscribers
Audience Management(5)
View detailed profiles of individual subscribers
Tag and segment subscribers by interests
Allow subscribers to manage their communication preferences
Segment subscribers based on various criteria for targeted campaigns
Customize the unsubscribe experience for subscribers
Automation(7)
Automatically resend to subscribers who didn't open
Build unlimited automation workflows with multiple triggers and automation templates
Pre-built automation templates to fast-track automated success
Send automatic emails on subscriber birthdays
Automatically resend campaigns to unopened emails
Send perfectly-timed and targeted emails automatically with unlimited automation workflows
Advanced automation features with more triggers and options
Design Tools(5)
Over 70 customizable content blocks including surveys, carousels, countdown timers, and more
Perfect for product launches, special events, and giveaways to create urgency
Flexible drag and drop builder for creating stunning email campaigns and landing pages
Capture attention with tasteful image selections about your business
Access a library of images for use in campaigns
Developer Tools(1)
Comprehensive API documentation for developers
Ecommerce(3)
Harness the power of discount codes in email marketing campaigns
Easily set up recurring payments to offer paid subscriptions to your newsletter
Sell ebooks, downloads, and other digital products directly to subscribers
Email Deliverability(3)
Use a dedicated IP address for better deliverability
Expert consultation on email deliverability
Verify email addresses to improve deliverability
Email Management(1)
Route inbound emails to appropriate handlers
Email Marketing(9)
Edit and create custom HTML for emails
Edit links in campaigns after they've been sent
Create engaging, dynamic emails in minutes with intuitive drag & drop email editor
Newsletters automatically optimized for mobile devices
Preview emails and send test versions before sending to audience
Edit newsletters with rich text formatting
Create campaigns from RSS feeds
Personalized email signatures with options to choose presets or add custom signatures
Send transactional emails like receipts and confirmations
Events(1)
Fill up guest lists using event RSVP buttons in emails
Integrations(3)
Integrate with online stores like Shopify and WooCommerce
Sync audiences with Facebook custom audiences
Integrate with Facebook custom audiences
Landing Pages(1)
Build custom landing pages with advanced design features and total creative control
Lead Generation(4)
Create teaser pop-ups, promotion pop-ups, and spin-the-wheel popups with advanced behavior and design options
Create promotional pop-ups for special offers
Grow your audience with highly-effective subscribe forms and embedded forms
Collect valuable feedback from subscribers with branded surveys and quizzes embedded directly in emails
Messaging(1)
Send SMS messages to subscribers
Personalization(4)
Show or hide content based on subscriber conditions
Create custom variables for personalization
Go beyond standard field personalization and show/hide content blocks to specific audiences
Send emails based on subscriber timezone
Reporting(7)
Real-time reporting on automation performance
Visualize where subscribers click in your emails and on pages
Compare performance across multiple campaigns
Track revenue and sales from ecommerce integrations
Track how your subscriber list grows over time
Monitor performance and track results to find what works best for your business
Access data on link clicks, geolocation, signup sources, and ecommerce revenue
Support(4)
Round-the-clock live chat support for premium accounts
Comprehensive audit of your account and performance
Personal success manager for enterprise accounts
Professional onboarding and training services
Team Management(2)
Set custom permissions for team members
Add multiple team members to your account
Templates(6)
Save custom landing page designs as reusable templates
Save custom email designs as reusable templates
Pre-designed templates for landing pages that can be fully customized
Fully customizable, pixel-perfect templates for newsletters with complete design flexibility
Pre-designed templates for pop-ups
Pre-designed templates for building websites
Testing(4)
Test multiple variables including sending time, sender name, subject lines and more
Test different landing page variations
Test multiple elements simultaneously across campaigns
Test different pop-up variations
Website Building(6)
Inject custom code into website pages
Use custom domains for landing pages
Customize the favicon for your website
Create password-protected website pages
Create and manage blog posts on your website
Build stunning websites and blogs on your own letting your business shine
Pricing
Free
- ✓12,000 monthly emails
- ✓1 user seat
- ✓24/7 email & chat support for up to 14 days
- ✓Drag & drop editor
- ✓Email automation builder
- ✓Websites
- ✓10 landing pages
- ✓Comparative reporting
- ✓Signup forms & pop-ups
- ✓For up to 500 subscribers
Growing Business
- ✓Unlimited monthly emails
- ✓3 user seats
- ✓24/7 email support
- ✓Sell digital products
- ✓Unlimited templates
- ✓Dynamic emails
- ✓Campaign auto-resend
- ✓Multivariate testing
- ✓Unlimited websites & blogs
- ✓Unlimited landing pages
- ✓Unsubscribe page builder
- ✓All Free features included
Advanced
Popular- ✓Unlimited monthly emails
- ✓Unlimited user seats
- ✓24/7 live chat & email support
- ✓Smart sending
- ✓Facebook integration
- ✓Custom HTML editor
- ✓Promotion pop-ups
- ✓Enhanced automations
- ✓Preference center
- ✓AI writing assistant
- ✓Partner discounts
- ✓All Growing Business features included
Enterprise
- ✓Unlimited user seats
- ✓24/7 live chat & email support
- ✓Dedicated success manager
- ✓Dedicated IP & deliverability consultation
- ✓Onboarding consultation and training
- ✓Account audit and performance improvements
- ✓For 100K+ subscribers
Cost Calculator
Keep Paying MailerLite
Build It Yourself
Total Cost Comparison
DIY hosting estimate based on Vercel + Supabase free/pro tiers (~$20/mo). Build time estimated from 79 features at easy complexity.
Build vs Buy
Should you build a MailerLite alternative or buy the subscription? Estimate based on 79 features.
Buy MailerLite
Better ValueBuild Your Own
Buying MailerLite saves ~$88,800 over 3 years vs building.
Estimates based on 79 features and a BuildScore of 4/5. Actual costs vary.
Integrations
7 known integrations