Amazon Publisher Services

aps.amazon.com
Marketing Automation
Weekend Project

Shaping the future of digital advertising

How to Replace Amazon Publisher Services

Overview

Amazon Publisher Services provides solutions for web publishers, mobile app developers, streaming TV publishers, audio publishers, and programmatic buyers to increase revenue and improve user experience. It offers transparent ad marketplace solutions, unified ad marketplace connections, and exclusive demand from Amazon with collaborative technologies and unique signals.

Features

13 features across 8 categories

Analytics(1)

Marketplace Signal IQ

Measure, benchmark, and optimize signal investments

Also in: Hugging Face, Notion, Smartsheet

Buying Platform(1)

Programmatic Buyer Access

Get direct access to high quality digital media inventory including majority of Comscore top 250 publishers

Cloud Infrastructure(1)

Amazon Publisher Cloud

Easily improve revenue and reduce latency with a single call to server-to-server marketplace and analyze first-party signals with Amazon Ads audience insights

Data & Signals(1)

Exclusive Amazon Signals

Enrich supply with billions of exclusive insights from Amazon Ads to map intent-to-buy signals

Infrastructure(1)

Server-to-Server Marketplace

Reduce latency and improve revenue with single call integration

Integration(1)

Prebid Adapter

Open beta adapter for Prebid integration

Also in: monday.com, Notion, Airtable

Marketplace(3)

Connections Marketplace

Discover, try, and activate ad solutions with little or no development work

Transparent Ad Marketplace

Multi-slot integration for header bidding that improves earnings with server-to-server integration

Unified Ad Marketplace

High quality ad solutions with strong CPMs for publishers focused on ad quality

Publisher Tools(4)

Audio Publisher Solutions

Optimize demand for audio inventory while maintaining high bar for listener experience

Mobile App Developer Solutions

Enable incremental bidding alongside waterfall for game studios and utility apps

Streaming TV Publisher Solutions

Increase revenue across connected devices for ad-supported streaming TV content

Web Publisher Solutions

Solutions specifically designed for web publishers to increase revenue and improve user experience

Cost Calculator

Pricing data not available for Amazon Publisher Services. Check their website for current pricing.

Build vs Buy

Should you build a Amazon Publisher Services alternative or buy the subscription? Estimate based on 13 features.

Buy Amazon Publisher Services

Better Value
Monthly costContact Sales
3-year totalVaries
Time to deployDays

Build Your Own

Development cost$12,000
Maintenance$180/mo
3-year total$18,480
Dev time~1 months

Buying Amazon Publisher Services saves ~$18,480 over 3 years vs building.

Estimates based on 13 features and a BuildScore of 5/5. Actual costs vary.

Integrations

3 known integrations

Amazon AdsConfiantPrebid