TikTok for Business

Account type for businesses to manage their TikTok presence

Central hub to manage business operations and advertising

Tool for managing and creating TikTok advertising campaigns

Advertising solutions specifically designed to promote mobile apps

Advertising solutions aligned with specific business goals like increasing sales, video views, attracting customers, and generating leads

Analytics and insights tool to measure campaign performance and audience behavior

Advertising solution specifically for TikTok Shop merchants to drive product sales

Commerce solution to build a direct sales channel and distribute products

Resource hub for creating compelling ad creative content

Tool for exchanging and sourcing creative content from creators

Platform to connect with and collaborate with content creators

Customer support resources including help center, brand safety information, and contact options

Educational resource for learning marketing and advertising best practices on TikTok

Tailored advertising and marketing solutions for specific industries including agencies, CPG, education, gaming, and retail

Insights and guide to understanding cultural trends shaping the platform

Next-gen tools to find and convert new prospects from TikTok audiences

Network of partners to help elevate marketing strategy

Affiliate marketing program for partner revenue sharing

Tools to drive conversions and achieve business results through performance marketing

Report on automation strategies for performance marketing

Real-world examples of brand success and campaign performance on TikTok