Simon AI

simondata.com
Customer Data Platform
Weekend Project

Agentic Marketing Platform with the AI-First CDP

How to Replace Simon AI

Overview

Simon AI is an AI-first composable customer data platform that orchestrates 1:1 personalization by combining customer data with inventory, weather, local events, and trends. AI agents handle data and execution with moment-aware timing to help teams launch campaigns 10x faster. The platform enables brands to activate the full universe of signals and optimize continuously toward business goals.

Features

26 features across 18 categories

AI Automation(2)

Insight AgentsAI

AI Agents handle insights and data prep, freeing data teams to focus on improving AI performance and personalization

Simon AI AgentsAI

AI agents surface signals, prepare data, and automate orchestration so marketers launch more campaigns faster and convert at scale

API & Integration(1)

Audience APIPremium

Create unique experiences across channels and touchpoints by calling on one common identifier to reveal a customer's full profile

Audience Expansion(1)

Match+ - Paid Media ExpansionPremium

Amplify paid media reach by unlocking additional customer identifiers including hashed emails and mobile ad IDs

Audience Intelligence(2)

Affinity AgentsAI

AI agents that find high-affinity audiences for product launches and campaigns

AI PersonasAI

AI-powered personas that identify who will care about your next launch

Campaign Management(2)

Goal-Based WorkflowsAI

Composable AI Agents handle prep, insights, and execution to multiply throughput while removing bottlenecks

Simon AI Personalization StudioAI

Set goals, create Blueprints that guide agents, and scale adaptive micro-campaigns to reach new audiences with fresh relevance

Context & Intelligence(1)

Real-World Signal IntegrationAI

Weather shifts, sentiment spikes, social reviews, and cultural events instantly become marketing opportunities

Data Activation(1)

Multi-Source Data Activation

Market with 1st, 2nd, and 3rd-party structured and unstructured data with zero ETL to unlock mass personalization

Data Management(1)

Composable CDPAI

AI-first CDP that runs in your cloud with advanced identity resolution, audience matching, and predictive insights. Unlock 100x more customer and contextual data with zero data movement

Also in: monday.com, Notion, Airtable

Deployment(2)

Connected Deployment

Simon CDP deployed directly on top of customer's Snowflake instance with no data replication and minute-level latency

Managed Deployment

Simon CDP deployed on top of Simon's Snowflake with bidirectional data sharing and less than one hour latency

Email & Orchestration(1)

Simon MailPremium

Launch hyper-personalized email campaigns in a drag-and-drop editor with top-tier deliverability and advanced reporting

Enterprise Features(1)

Enterprise Product & SecurityPremium

Enterprise-scale infrastructure, multi-region and multi-brand support, plus custom integrations and security reviews

Identity Resolution(1)

Customer Identity (Match+)Premium

Increase abandonment revenue by matching unauthenticated website traffic with known customer profiles

Machine Learning(1)

PredictAIPremium

Use out-of-the-box predictive models to predict customer behaviors and personalize campaigns

Optimization(2)

BlueprintsAI

Blueprints and Adaptive Segments learn and adjust in real time, compounding ROI for every campaign

Real-Time Journey AdaptationAI

AI Fields, Moments, and Adaptive Segments update continuously ensuring every campaign stays relevant to live customer behavior

Orchestration(1)

JourneysPremium

Orchestrate cross-channel campaigns and launch experiments in an easy-to-use journey builder

Personalization(4)

AI FieldsAI

Marketing-ready AI Fields that adapt continuously to new customer signals for high-performing personalization

AI MomentsAI

Real-time moments that adapt to new customer signals and contextual data

Contextual Offer TriggeringAI

Moments created by Insight Agents turn real-world signals like weather and trends into triggers for higher-converting campaigns

Real-Time ContentAIPremium

Increase customer engagement by ensuring messages are delivered with the most relevant, up-to-date content

Retention(1)

Churn PreventionAI

AI Fields capture churn risk from sentiment and usage data to trigger retention campaigns

Segmentation(1)

Adaptive SegmentsAI

Adaptive Segments evolve with customer behavior to personalize rewards, upsells, and cross-sells

Pricing

Core Support

Custom
  • Dedicated CSM
  • Simon Data Support Center
  • Annual Partnership Review
  • Core Platform Training

Premium Support

Custom
  • Dedicated CSM and Technical Solutioning
  • Priority review in Simon Data Support Center
  • Semi-Annual Business Reviews
  • Quarterly Strategy Sessions
  • Bi-Weekly Office Hours
  • Data-Enabled Platform Training

Enterprise Support

Custom
  • Dedicated Enterprise CSM and Dedicated Technical Solutioning
  • Priority review in Simon Data Support Center
  • Quarterly Business Reviews
  • Monthly Strategy Sessions
  • Weekly Office Hours
  • CDP Audit & Workflow Optimization
  • Data-Enabled Platform Training
  • Priority Access to Strategic Advisory
  • Custom legal agreements

Cost Calculator

Pricing data not available for Simon AI. Check their website for current pricing.

Build vs Buy

Should you build a Simon AI alternative or buy the subscription? Estimate based on 26 features.

Buy Simon AI

Better Value
Monthly costContact Sales
3-year totalVaries
Time to deployDays

Build Your Own

Development cost$12,000
Maintenance$180/mo
3-year total$18,480
Dev time~1 months

Buying Simon AI saves ~$18,480 over 3 years vs building.

Estimates based on 26 features and a BuildScore of 5/5. Actual costs vary.

Integrations

4 known integrations

BigQueryRedshiftShopifySnowflake