Brand24

brand24.com
Social Media Management
Few Days

#1 AI Social Listening Tool

How to Replace Brand24

Overview

Brand24 is an AI-powered social listening platform that monitors 25+ million online sources in real-time to help brands track mentions, analyze sentiment, measure brand awareness, and discover customer insights. It provides access to mentions across social media, news, blogs, videos, forums, podcasts, reviews, and more with advanced AI capabilities for sentiment analysis and competitor intelligence.

Features

73 features across 16 categories

AI(11)

Advanced Sentiment AnalysisAI

Easy access to positive and negative brand mentions with AI-powered analysis

AI Brand AssistantAIPremium

Chat GPT's smarter alternative - Chatbot equipped with data from your monitoring projects

AI Events DetectionAIPremium

Explore the chart to quickly understand the reasons behind spike in coverage or mentions

AI InsightsAIPremium

Ready-to-use insights delivered automatically by the tool with charts, metrics, trend analysis, and strategic recommendations

AI Sentiment AnalysisAI

Discover the emotions behind collected mentions (positive, negative or neutral)

AI TopicsAIPremium

Text analysis that allows you to identify and distinguish various topics present in a collection of internet mentions

Anomaly DetectionAI

Identify unusual spikes or drops in the number of mentions to quickly address potential issues or capitalize on emerging trends

Emotion AnalysisAIPremium

Discover emotions the target audience expresses online and analyze emojis used in mentions to gain deeper insights into customer feelings

Multi-language SupportAI

AI-powered language detection helps track mentions in 108 languages

Sentiment AnalysisAI

Advanced sentiment analysis to segment positive, negative, or neutral mentions

Topic AnalysisAIPremium

Quickly check the topics your target audience is discussing and discover their sentiment, reach, and share of voice

Also in: monday.com, Notion, Airtable

Alerts(3)

Custom Email Notifications

Customized alerts based on your chosen filters keeping you informed about key events

Push Notifications

Mobile app push notifications for important updates and alerts

Storm Alerts

Notification of sudden changes in mention volume or reach with key mentions and buzz stats included

Also in: Planhat, Lusha, Totango

Analytics(18)

AVE (Advertising Value Equivalency)

Estimate the monetary value to your PR's activities by comparing them to the cost of equivalent paid advertising space or time

Brand Awareness Measurement

Measure brand awareness and presence with state-of-the-art technology

Context of Discussion

Distill numerous brand mentions into an actionable and easily digestible word cloud

Customer Insights

Learn from online conversations about your company and get access to honest consumer feedback

Demographics

Discover demographics behind your reach with detailed charts on age, gender, location, interests, and more

Engagement Tracking

Track likes, shares, and comments across all mentions

Geo Analysis

Focus on specific geographic locations and gain valuable insights from localized conversations

Influence Score

Identify source or author with the greatest impact on your social media or the web

Intent Analysis

Analyze the intent of posts with specific tags and indicate a high likelihood of purchasing

Mentions Volume

Track the total number of mentions across monitored sources

Most Active Sites/Profiles

See your collected mentions' list of most active sites and profiles

Most-sharable Links

See the list of most frequently shared links in your collected mentions

Presence Score

Measure and benchmark the online popularity and brand awareness of your brand or topic at a given time

Project Comparison

Analyze and compare multiple projects side-by-side for insights and performance evaluation

Reach Tracking

Track reach and engagement using state-of-the-art technology and evaluate marketing efforts

Reputation Score

Overall sentiment and impact of online mentions providing a single metric that reflects your brand's online reputation

Source Analysis

Discover in which channels people talk about your topic the most with automatic channel assignment

Word Cloud

See a visual map of the most popular words that appear with your monitored phrase

Also in: Hugging Face, Notion, Smartsheet

Competitor Analysis(2)

Competitor Benchmarking

Benchmark against competitors and evaluate marketing efforts

Voice Share

Measure your brand's visibility across various marketing channels in comparison to your competitors and evaluate your market share

Content(1)

User-Generated Content (UGC)

Discover and leverage user-generated content by monitoring real-time online mentions, hashtags, and influencers

Also in: Squarespace, Hunter, Notion

Core Monitoring(1)

Real-time Monitoring

Monitor brands and gather insights from 25 million online sources tracked in real-time

Data Access(1)

Mobile App

Access Brand24 features through a dedicated mobile application

Data Management(3)

Bulk Actions

Perform bulk operations on multiple mentions at once

Grouping Mentions

Organize and group mentions for better analysis and management

Tagging Mentions

Tag and organize mentions to categorize and prioritize content

Also in: monday.com, Notion, Airtable

Filtering(3)

Boolean Search

Combine keywords and operators (such as AND, OR, NOT) to refine and narrow down your search results

Mention Importance Filter

Identify the reach and importance of mentions and filter out the noise

Smart Context SearchAIPremium

Get to insights faster by automatically filtering out mentions and finding exactly what you're looking for

Influencer Marketing(2)

Finding Influencers

Identify and track influential voices in your industry discussions

Influencer Analysis

See the percentage share of the most influential authors in discussions on social media

Integration(3)

API AccessPremium

Tap into Brand24 APIs to bring Brand24 into your external tools and products

Microsoft Teams Integration

Integration with Microsoft Teams for team collaboration

Slack Integration

Monitor mentions in a Slack channel of your choice for efficient collaboration with team members

Reporting(10)

Automated Reporting

Automate reporting and share statistics and insights with your team

Daily Reports

Regularly receive a daily summary of your project's key metrics in your inbox

Excel Export

Export detailed data from your monitoring projects into Excel spreadsheets for in-depth analysis

Infographics

A visually appealing summary of your project's key metrics, making it easy to share and analyze data at a glance

PDF Reports

Export monitoring data and insights into PDF format for easy sharing and reporting

PowerPoint Export

Export monitoring data and insights into ready-to-use PowerPoint presentations for easy sharing and reporting

QuickShare Reports

Share reports quickly with stakeholders

Report Creation

Create reports to measure and report PR coverage with multiple export formats

Weekly Reports

Regularly receive a weekly summary of your project's key metrics in your inbox

White-labelled Reports

Export monitoring data with your own branding for client presentations

Social Media(2)

Hashtag Tracking

Track various hashtags and find influencers, measure hashtag campaign effects like reach and engagement

Trending Hashtags

Monitor and analyze the most trending hashtags in your project

Support(11)

Account SetupPremium

Assistance with initial account setup and configuration

Chat Support

Live chat support for immediate assistance

Email Support

Support via email for detailed questions

Help Center

Comprehensive documentation and help resources

Personal Success ManagerPremium

Dedicated success manager assigned to your account

Personalized Q&A SessionsPremium

One-on-one question and answer sessions with experts

Quarterly Business ReviewsPremium

Regular business reviews to optimize your use of Brand24

Social Monitoring ConsultingPremium

Expert consulting on social monitoring strategies

Tailored Product TrainingPremium

Custom training sessions tailored to your specific needs

Video Support

Video tutorials and guided support

Webinars

Educational webinars to help you get the most out of Brand24

Team Management(1)

Add Extra Users

Add additional team members to your Brand24 account

Pricing

Individual

$199/mo or $149/mo billed annually
  • 3 keywords
  • 2K mentions per month
  • 1 user
  • Update every 12 hours
  • AI Sentiment Analysis
  • Web Dashboard

Team

$299/mo or $249/mo billed annually
  • 7 keywords
  • 10K mentions per month
  • Unlimited users
  • Update every hour
  • Priority support
  • AI Sentiment Analysis
  • Web Dashboard
  • Mobile App
  • Daily Reports
  • Weekly Reports
  • Custom Email Notifications
  • Slack & Microsoft Teams Integrations

Pro

Popular
$399/mo or $299/mo billed annually
  • 12 keywords
  • 40K mentions per month
  • Unlimited users
  • Realtime updates
  • Priority support
  • Lightning Search
  • AI Sentiment Analysis
  • AI Events Detection
  • AI Brand Assistant
  • AI Insights (for 2 projects)
  • AI Topics (for 2 projects)
  • Smart Context Search (add-on)
  • Web Dashboard
  • Mobile App
  • API Access (additional fee)
  • All Team features

Business

$599/mo or $499/mo billed annually
  • 25 keywords
  • 100K mentions per month
  • Unlimited users
  • Realtime updates
  • Priority support
  • Lightning Search
  • AI Sentiment Analysis
  • AI Events Detection
  • AI Brand Assistant
  • AI Insights (for 5 projects)
  • Unlimited AI Topics
  • Smart Context Search (add-on)
  • Client Success Lead
  • Advanced Reports
  • Web Dashboard
  • Mobile App
  • API Access (additional fee)
  • All Pro features

Enterprise

from $1,499/month billed annually
  • Custom keyword count
  • Custom mentions limit
  • Unlimited users
  • Realtime updates
  • Priority support
  • Lightning Search
  • AI Sentiment Analysis
  • AI Events Detection
  • AI Brand Assistant
  • Unlimited AI Insights
  • Unlimited AI Topics
  • Smart Context Search (add-on)
  • Client Success Lead
  • Advanced Reports
  • Dedicated consulting
  • Web Dashboard
  • Mobile App
  • API Access (additional fee)
  • All Business features

Cost Calculator

Keep Paying Brand24

Monthly$199/mo
Yearly$2.4k/yr
5-Year Total$11.9k

Build It Yourself

Est. Build Time~8 hrs
Hosting$20/mo
DifficultyEasy

Total Cost Comparison

1 YearSave $2.1k
SaaS
$2.4k
DIY
$240
3 YearsSave $6.4k
SaaS
$7.2k
DIY
$720
5 YearsSave $10.7k
SaaS
$11.9k
DIY
$1.2k

DIY hosting estimate based on Vercel + Supabase free/pro tiers (~$20/mo). Build time estimated from 73 features at easy complexity.

Build vs Buy

Should you build a Brand24 alternative or buy the subscription? Estimate based on 73 features.

Buy Brand24

Better Value
Monthly cost$1,990/mo
3-year total$71,640
Time to deployDays

Build Your Own

Development cost$60,000
Maintenance$900/mo
3-year total$92,400
Dev time~5 months

Buying Brand24 saves ~$20,760 over 3 years vs building.

Estimates based on 73 features and a BuildScore of 4/5. Actual costs vary.

Integrations

23 known integrations

APIAppStoreBlogsFacebookForumsInstagramLinkedInMediumMicrosoft TeamsNews SourcesNewslettersPodcastsQuoraRedditReviewsSlackSpotifyTelegramTikTokTripAdvisorTwitchX (Twitter)YouTube