Badger Maps
badgermapping.comBuild Difficulty: 3/5
Plan for 1-2 weeks of building with AI assistance
A route planner & field sales assistant in one
How to Replace Badger MapsOverview
Features
169 features across 16 categories
Analytics(8)
Get insights into your territories and team's performance to drive better business decisions
View a dynamic display of your sales teams activities and results
Create and track custom metrics for team performance
Overlay demographic data on territories
Dynamic leaderboards showing team performance
Gamification features to drive team engagement and performance
Dashboard showing sales cycle insights
Insights into territory performance and metrics
Data Collection(10)
Customize conditional fields that get triggered when you check-in to an account
Manage contact information and details
Import contacts from CSV or Excel files
Create forms with fields that conditionally appear based on responses
Edit and update account or customer information directly from the field
Customize an automated form that you fill out when you visit a prospect or customer
Add photos to your check-ins
Receive a prompt to gather data after a meeting
Add voice notes and photos to check-ins
Use voice-to-text to add notes
Integrations(16)
Get real-time, bi-directional updates by connecting directly to full featured CRMs like Salesforce, HubSpot, and others
Add records to your CRM views or lists
Pick fields to serve as the object's address
Advanced CRM integration with additional capabilities
Sync Badger with multiple objects in your CRM like Accounts, Contacts, and Opportunities
Set up automations like triggering SMS or email with Zapier
Use filters to narrow down pins on the map or filter record list based on CRM fields or properties
Create a record in your CRM from anywhere on the map using GPS coordinates
An Integration Specialist will help design the best set-up for your data in Badger
Export your data into a spreadsheet and import it into Badger's web app
Connect Badger to custom CRMs or wherever your data lives through FTP and REST API integrations
Addresses or GPS coordinates changed in the app will update to your CRM
Click a button to quickly access specific records on the mobile or web version of your CRM
View objects related to a record or add new relationships to a record
2-way, native, real-time CRM integration
Connect Badger to 5,000+ apps including Pipedrive CRM, Get Response, Copper, and more
Lead Generation(6)
Hire Badger's lead generation specialists to uncover new leads, like a specialized SDR on-demand
Use the best data available on local businesses to generate new leads in your vicinity
View leads on a map according to business type and overlay onto existing customer list to see who is new
Generate and map out qualified leads in your immediate vicinity
Save new leads or import them as an object in your CRM
Save your favorite lead generation searches for future use
Lead Management(6)
Automatically match addresses to territories for lead assignment
Set custom assignment rules for lead routing
Route leads to the right rep instantly and automatically
Receive notifications when new leads are assigned
Route accounts, contacts, opportunities and other objects
Automatically assign leads based on territory
Mobile(2)
Mobile interface for accessing leading CRM platforms
Native applications for Android and iOS devices
Planning & Scheduling(6)
Push your route to your calendar of choice with the touch of a button
Sync with external calendar applications
Mark accounts for follow-ups and easily add accounts that need attention to your route
Receive alerts when you will be early or late to a meeting so you can make adjustments
Set default appointment length or customize the length of an individual meeting
Edit the stops on your route to start at a specific time
Reporting(8)
Receive reports on individual reps or the whole team summarizing activity in the field
Automated reports and analytics on activity and calls
Generate reports on your routes that make submitting your mileage easy
Activity reports with location and time stamps
Generate verifiable mileage reports on your routes without challenges of breadcrumbing tracking
Track and report on mileage for route optimization and expense reports
Time and location stamped check-ins and notes verify your rep's location at the time of a meeting
Review your reps' past activity or upcoming routes and make adjustments
Routing(16)
Get suggestions of whom to visit near your route
Intelligent recommendations for customer visits based on location and route
Put Badger Maps on your car display to navigate to all your stops
Set defaults for where you start and end your day
Push individual stops or entire route to a GPX file
Push individual stops or entire route to a PDF
Locate and center yourself on the map relative to your pins
Get turn by turn directions from apps like Google Maps, Waze, and Apple Maps with ability to set preferred app as default
Execute routes with live traffic updates and real-time navigation
Simplified workflow in the field that eliminates distractions and shows only important information
Badger reorganizes map points to create the fastest routes with up to 120 stops
Pick points on a map to visit and plan your day in advance
Save important places like hotels, restaurants, or coffee shops and include them in your route
Plan your day in advance or save routes to visit on a recurring basis
Save and reuse routes for recurring visits
See real-time traffic as you plan your route or navigate your territory
Sales Mapping(13)
Authorized users can manage data and export data as CSV
Colorize accounts according to custom data fields like next steps, last order date to make key accounts stand out
Set a radius around a point to see all records within a given area
Use any data field to segment customer data including business type, product lines, last order date, sales stage
Create a new account or other record type by dropping a pin on the map
Filter customers on the map according to business type, follow-up status, revenue, or other data fields
Autocorrect errors in addresses and fill in missing zip codes or postal codes
Easily add accounts you want to visit to your route or quickly select accounts in a geographic area for mass update
See a list of records on the left side of the map, click into record to see or edit details, export as CSV
Always see who is in close proximity to your route and never drive by an account
Easily edit and update fields across multiple accounts within a certain geography
Automatically group nearby pins on the map at different zoom levels to reduce visual clutter
Overlay satellite imagery on your map including 5-digit zip codes, 3-digit zip codes, postal codes, points of interest, and counties
Security(8)
Access to API and developer keys for custom integrations
Data backups retained for up to 12 months
Protection against brute-force attacks
Fully compliant with Health Insurance Portability and Accountability Act
HIPAA compliance and dedicated support
Data secured with HTTPS SSL/TLS encryption
Enforce password complexity requirements
Single Sign-On with SCIM support for enterprise security
Support(8)
Personal point of contact for onboarding and support
Free trial setup integrated with your CRM without IT involvement
Dedicated account manager and priority support
Assistance with deployment and onboarding of new users
Free team pilots and specialized training for your use case
Personalized training for individual users and teams
Phone and chat support for customer issues
Self-service video training and knowledge base articles
Team Management(11)
Assign and reassign accounts to team members
Generate verifiable mileage reports and assign pins to reps
Create or take an existing route and assign it to a new rep
Ensure each person in your org only sees what you want them to see
Define hierarchies and grant hierarchy-based permissions, or respect your CRM's existing permissions
When a rep leaves, the new rep can inherit all saved routes
Lock out a user from their account while maintaining control of their data
Manager view with team hierarchies and customizable roles and permissions
View your team's territories or pins on a map
Tools for team collaboration and coordination
Create teams and quickly add or remove team members
Territory Alignment(17)
Optimize for certain metrics by applying weights to the metrics you want to prioritize
Automatically create a territory model by setting number of territories and optimizing for desired metrics
Create and align territories that maximize coverage and minimize overlap with the click of a button
Create territories from zip/postal codes, states, county names, or other geo-library areas
Create territories with the lasso tool to include all zip codes or postal codes within lassoed area
Create territories with the radial tool to include all zip codes or postal codes within chosen area
Cut territories based on zip/postal codes, existing boundaries, or multiple custom metrics
Exclude legacy or core accounts from territory realignment
Control for core assignments
Manually move or create a new territory
Minimize changes to your team and respect either your whole team or an individual's location
Respect prior territory models while optimizing for a new metric
Plan different territory scenarios and compare them
Optimize each market individually and quickly switch between them
Create fair and balanced territories that eliminate overlap, maximize coverage, and meet business goals
Optimize territory alignment for efficiency and coverage
Use weighted and custom metrics for territory alignment
Territory Insights(20)
Easily visualize the magnitude of one location's data relative to another
Generate variety of charts like bar, line, or pie charts based on geography or territory model
Compare two reports side by side
Get a report based on the current time period
Export reports as PDF and XLS
Quickly see zip/postal code count, population, square miles, and company count
See customer data distributed across a geographic area to determine where to increase efforts
Pop out a single territory to see performance metrics and various map visualizations
Quickly see your territory map next to model and quarterly stats
See total territories, total zip/postal codes, total accounts, total revenue and best performing territory
See accounts per territory and zip/postal codes per territory in a pie chart
See average revenue per territory, number of accounts, and number of reps compared to prior quarter
Map topography with metric data to uncover insights
Drill down from charts to get details on accounts, assignments, open deals, won deals, lost deals
Save a report based on a current or custom time period
See your best performing territory in terms of revenue, travel time, and optimization %
Use territory pop outs to see and compare two territories side by side
Get a report based on a custom time period
View travel time, revenue, number of accounts, or zip/postal codes for a specific territory over the past year
See a map focused on a specific theme or metric
Territory Mapping(14)
Add operators to metrics to create your own formulas and KPIs
Filter your territory list according to zip/postal code or accounts
Apply geographic or rule-based filters to drill down to a specific area or set of accounts
View a list of territories next to your map and quickly search and toggle to individual territory
Map the KPIs or custom metrics that matter to you
See demographic data like zip/postal codes, population, age, gender mapped against territories
Manually or automatically cluster or decluster points on map based on account concentration
Create a radius from a particular point on your map calculated by distance
Search drill-down lists to quickly find an account
Import the territories in your CRM and view them on a map
Bound the areas or metrics you want to see on your map
Manually change account details and send updates back to your CRM
View territories assigned in Excel on a map
Import territories assigned in Badger Maps
Pricing
Business
- ✓Standard CRM integration
- ✓Up to 2,000 records/accounts per license
- ✓Lead generation (unlimited searches; view up to 20 new leads on map)
- ✓Automated, customizable forms connected to your CRM
- ✓Automated activity/call reports & analytics
- ✓Phone & chat support
- ✓Sales mapping & route planner
- ✓Route optimization with up to 120 stops
- ✓Native mobile apps on Android & iOS
- ✓Mobile front-end for all leading CRMs
- ✓Unlimited CRM records
- ✓AI-powered customer visit recommendations
- ✓Customized data set-up
- ✓Talk-to-text notes with photos
- ✓Follow-up reminders
- ✓Mileage tracking & reports
- ✓Manager view & team hierarchies with roles & permissions
- ✓Account assignment & reassignment
- ✓Personalized 1:1 & team training
- ✓API/Developer key access
- ✓Up to 30 custom fields
- ✓One object, one activity
- ✓One related object
- ✓Limited UI customization
- ✓Integrations for teams of 2 or more
- ✓Location & time stamped activity reports
- ✓Customizable forms with conditional fields
- ✓HTTPS with SSL/TLS encryption
- ✓HIPAA compliance & support
- ✓SSO with SCIM support
- ✓Brute-force protection
- ✓Password complexity requirements
- ✓Backups retained for up to 12 months
- ✓Video training & knowledgebase
Badger Align
- ✓Territory creation
- ✓Territory alignment
- ✓Weighted & custom metrics
- ✓Territory optimization
- ✓CRM integration
- ✓Scenario planning
- ✓Legacy & core account exclusions
Badger Lead Routing
- ✓Territory-based lead assignment
- ✓Object routing (accounts, contacts, opportunities)
- ✓Address to territory matching
- ✓Assignment rules
- ✓CRM integration
- ✓Lead notifications
Enterprise
Popular- ✓Advanced CRM integration
- ✓Up to 10,000 records/accounts per license
- ✓Enhanced lead generation (unlimited searches; view up to 60 new leads on map)
- ✓Customizable forms with conditional fields
- ✓Location & time stamped activity reports
- ✓Dedicated account manager & support
- ✓Everything in Business plan plus
- ✓SSO with SCIM support
- ✓HIPAA compliance & support
- ✓Sales mapping & route planner
- ✓Route optimization with up to 120 stops
- ✓Native mobile apps on Android & iOS
- ✓Mobile front-end for all leading CRMs
- ✓Unlimited CRM records
- ✓AI-powered customer visit recommendations
- ✓Customized data set-up
- ✓Talk-to-text notes with photos
- ✓Follow-up reminders
- ✓Mileage tracking & reports
- ✓Manager view & team hierarchies with roles & permissions
- ✓Account assignment & reassignment
- ✓Team collaboration
- ✓Personalized 1:1 & team training
- ✓Video training & knowledgebase
- ✓Phone & chat support
- ✓API/Developer key access
- ✓Unlimited custom fields
- ✓Unlimited objects, unlimited activities
- ✓Unlimited related objects
- ✓Highly customizable UI
- ✓Integrations for teams of 2 or more
- ✓HTTPS with SSL/TLS encryption
- ✓SSO with SCIM support
- ✓Brute-force protection
- ✓Password complexity requirements
- ✓Backups retained for up to 12 months
- ✓Deployment and onboarding assistance
Cost Calculator
Keep Paying Badger Maps
Build It Yourself
Total Cost Comparison
DIY hosting estimate based on Vercel + Supabase free/pro tiers (~$20/mo). Build time estimated from 169 features at moderate complexity.
Build vs Buy
Should you build a Badger Maps alternative or buy the subscription? Estimate based on 169 features.
Buy Badger Maps
Better ValueBuild Your Own
Buying Badger Maps saves ~$307,680 over 3 years vs building.
Estimates based on 169 features and a BuildScore of 3/5. Actual costs vary.