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Hotjar

hotjar.com
Analytics & BI
Weekend Project

Understand how users behave on your website, and make data-driven decisions to improve their experience

How to Replace Hotjar

Overview

Hotjar is a tool that helps you understand how users interact with your website, providing insights to improve user experience and conversion rates. It offers features such as heatmaps, session recordings, funnels, surveys, and user tests to help you understand user behavior and make data-driven decisions. Hotjar is now part of Contentsquare, offering a more powerful experience intelligence platform.

Features

5 features across 1 categories

Core(5)

Funnels

Visualize user drop-offs across key journeys and identify areas for improvement

Heatmaps

Visualize user behavior on your website, including clicks, scrolls, and mouse movements

Session Recordings

Watch real user journeys to quickly spot bugs, confusion, and drop-offs

Surveys

Collect and analyze user feedback to understand user needs and preferences

User Tests

Get unfiltered feedback on your website or app from real users

Also in: Insider CDP, Ironclad, Hunter

Pricing

Free

Free
  • ✓Heatmaps
  • ✓Session Recordings
  • ✓Funnels
  • ✓Surveys
  • ✓User Tests

Cost Calculator

Pricing data not available for Hotjar. Check their website for current pricing.

Build vs Buy

Should you build a Hotjar alternative or buy the subscription? Estimate based on 5 features.

Buy Hotjar

Better Value
Monthly costContact Sales
3-year totalVaries
Time to deployDays

Build Your Own

Development cost$12,000
Maintenance$180/mo
3-year total$18,480
Dev time~1 months

Buying Hotjar saves ~$18,480 over 3 years vs building.

Estimates based on 5 features and a BuildScore of 5/5. Actual costs vary.

Integrations

8 known integrations

Google AnalyticsHubSpotJiraKameleoonMixpanelOmniconvertOptimizelyUnbounce