BoomTown

boomtownroi.com
CRM
Weekend Project

Real Estate Marketing Software & Technology - All the Tools, Technology, and Teams for Real Estate Success

How to Replace BoomTown

Overview

BoomTown is a comprehensive real estate CRM and marketing platform that combines expert lead generation, IDX websites, intelligent CRM, and lead management services in flexible packages. It serves agents, brokers, and lenders with tools designed to help them build consistent pipelines, manage leads, and grow their businesses through technology and service.

Features

20 features across 8 categories

Automation(1)

e-Alerts

Automated property alerts and tailored updates that keep visitors engaged and provide agents with quality leads

Also in: monday.com, Notion, Airtable

CRM(1)

Intelligent CRMAI

Predictive CRM software for managing customer relationships and leads

Also in: monday.com, Setmore, HubSpot

Lead Management(4)

Lead Generation

Expert lead generation capabilities to build business pipelines

Lead Management ServicesPremium

Professional lead management and concierge services to monitor and engage leads

Lead Quality Tools

Tools to reveal key information about each lead including location, price, timeline, and seller status

Success AssuranceAIPremium

Service leveraging a team of Lead Concierges to monitor entire database for meaningful lead behaviors and engage them at the right time with the right message

Marketing(2)

Digital Marketing Campaigns

Tools to create and manage digital marketing campaigns paired with IDX websites for lead generation

Display Ads Integration

Integrated display advertising capabilities for real estate marketing

Also in: Squarespace, monday.com, WordPress.com

Mobile(1)

Mobile App

Mobile application for real estate professionals

Also in: monday.com, Smartsheet, Calendly

Optimization(1)

Lead Conversion OptimizationAI

Continuous testing, tweaking, and optimization of campaigns to improve performance and deliver quality leads

Team Management(1)

Agent Subdomains

Individual subdomains for team members to market their own sphere of influence

Also in: Acuity Scheduling, Setmore, Calendly

Website Builder(9)

Customizable Websites

Block editor for easy customization without coding, allowing agents to build custom landing pages, guide pages, and blog posts

Home Valuations

Provide sellers with home valuations through the website

IDX Websites

Real estate websites with industry-leading IDX technology showcasing up-to-date listings data

Mortgage Calculator

Integrated mortgage calculator tool for visitors to estimate payments

Neighborhood & School Ratings

Provides visitors with neighborhood and school ratings to help make informed decisions

Powerful Search Tool

Advanced IDX search functionality for consumers to find properties with filtering and sorting capabilities

Price History

Historical pricing data for properties to help inform buyer decisions

Property Comparison

Allows prospective clients to compare favorite properties side-by-side

Website Themes & Design Library

Multiple design themes with responsive design options and ability to work with third-party developers for custom builds

Pricing

Launch

Custom
  • Entry tool to get business off the ground

Core

Custom
  • Next step for growth
  • Database management

Grow

Custom
  • Complete system to cultivate team and market

Advance

Popular
Custom
  • Enterprise platform for market expansion

Cost Calculator

Pricing data not available for BoomTown. Check their website for current pricing.

Build vs Buy

Should you build a BoomTown alternative or buy the subscription? Estimate based on 20 features.

Buy BoomTown

Better Value
Monthly costContact Sales
3-year totalVaries
Time to deployDays

Build Your Own

Development cost$12,000
Maintenance$180/mo
3-year total$18,480
Dev time~1 months

Buying BoomTown saves ~$18,480 over 3 years vs building.

Estimates based on 20 features and a BuildScore of 5/5. Actual costs vary.

Integrations

2 known integrations

HomeSearch NowThird Party Developers