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SurveyMonkey vs VWO

Side-by-side comparison of features, pricing, and integrations.

Quick Verdict

SurveyMonkey offers fewer features (17 vs 129) and fewer integrations (5 vs 8). Starting price: SurveyMonkey at Free vs VWO at Contact Sales. SurveyMonkey has 17 unique features while VWO has 129 unique features, with 0 features in common.

SurveyMonkeyVWO
CategoryCustomer SuccessCustomer Success
Total Features17129
AI-Powered Features07
Starting PriceFreeContact Sales
Pricing Tiers43
Integrations58
Shared Features0
Shared Integrations0
Data Quality70%90%

Feature Comparison by Category

AI (0 vs 7)

FeatureSurveyMonkeyVWO
AI-Based Text Recommendations
VWO Copilot
VWO Copilot - AI-powered Idea Generation
VWO Copilot - AI-powered Report Segmentation
VWO Copilot - AI-powered Segment Targeting
VWO Copilot - AI-powered Variation Creation
VWO Copilot - Page Groups Auto Generation

Analytics (1 vs 3)

FeatureSurveyMonkeyVWO
Funnel Tracking
Goals/Metrics
Intuitive Analysis Features
Metric Attribution Window

Behavior Analytics (0 vs 6)

FeatureSurveyMonkeyVWO
Form Analytics
Funnels
Heatmaps
Mobile App Insights
Session Recordings
Surveys

Campaign Management (0 vs 8)

FeatureSurveyMonkeyVWO
Guardrails
Multi-Page Campaigns
Mutually Exclusive Groups
Scheduling
Selective-Page Campaigns
Testing Objective Selection
Traffic Allocation
Version History

Collaboration (1 vs 0)

FeatureSurveyMonkeyVWO
Real-time Collaboration

Customization (1 vs 0)

FeatureSurveyMonkeyVWO
Branding Controls

Data Management (0 vs 5)

FeatureSurveyMonkeyVWO
Data360
Offline Data
Third Party Data Integration
User Attributes
User Events

Deployment (0 vs 3)

FeatureSurveyMonkeyVWO
Feature Rollouts
Self Hosting
Web Rollouts

Editor (0 vs 10)

FeatureSurveyMonkeyVWO
Add Campaign JS
Add/Edit Elements
Code Editor
Custom Code Blocks
Editor Library Elements
Save Elements to Library
Save Modifications to Library
Sitewide JS
Visual Editor
Widgets Library

Experimentation (0 vs 10)

FeatureSurveyMonkeyVWO
A/B Testing
Advanced Split URL Redirection Config
Cross Domain Testing
Feature Testing
Mobile App Testing
Multi Arm Bandit
Multivariate Testing
Server-side Experimentation
Split URL Testing
Web Testing

Feedback Collection (4 vs 0)

FeatureSurveyMonkeyVWO
Customer Service Feedback
Event Feedback
Purchase Feedback
Website Feedback

Integration (1 vs 0)

FeatureSurveyMonkeyVWO
Multi-integration Support

Integrations (0 vs 2)

FeatureSurveyMonkeyVWO
Integrations API
Offline Data Integration

Measurement (3 vs 0)

FeatureSurveyMonkeyVWO
Customer Effort Score (CES)
Customer Satisfaction (CSAT)
NPS Programs

Notifications (0 vs 1)

FeatureSurveyMonkeyVWO
Alerts

Personalization (0 vs 3)

FeatureSurveyMonkeyVWO
Personalization
Personalized Text
Social Proof & Urgency Messaging

Product Feedback (1 vs 0)

FeatureSurveyMonkeyVWO
Product Development Feedback

Reporting (0 vs 16)

FeatureSurveyMonkeyVWO
Compare User Segments
Conditional Filters
Device Filters
Download Summary CSV
Geo Filters
Goal Comparison
Interconnected Heatmaps and Session Recordings
Operating System Filters
Query Parameter Filter
Reporting Dashboard
Saved Report Filters
Share Report
Time Based Filters
Traffic Source Filters
UTM Parameter Filters

Research (2 vs 0)

FeatureSurveyMonkeyVWO
Market Research
Voice of Customer (VOC) Research

Security (1 vs 0)

FeatureSurveyMonkeyVWO
Secure Access Controls

Statistics (0 vs 3)

FeatureSurveyMonkeyVWO
Bayesian Statistics
Fixed Horizon Tests
Sequential Testing

Survey Creation (2 vs 0)

FeatureSurveyMonkeyVWO
Survey Templates
Unlimited Surveys

Targeting (0 vs 25)

FeatureSurveyMonkeyVWO
Advanced Targeting Logic
Attributes List Targeting
Behavioral Targeting
Browser Targeting
Conditional Targeting
Cookie Based Targeting
Custom Attribute Targeting
Custom Event Targeting
Device Targeting
GTM Data Layer Variable Targeting
Geo Targeting
IP Based Targeting
Javascript Variable Targeting
Multi-Device Campaigns
Operating System Targeting

Team Collaboration (0 vs 1)

FeatureSurveyMonkeyVWO
Program Management

Technology (0 vs 3)

FeatureSurveyMonkeyVWO
Asynchronous SmartCode
SDK and APIs
VWO SmartCode

Testing (0 vs 2)

FeatureSurveyMonkeyVWO
Multi-Browser QA
Preview Variation(s)

Triggers (0 vs 21)

FeatureSurveyMonkeyVWO
A/B Test Variation Trigger
Advanced Exit Intent Trigger
Advanced Page Scroll Trigger
Advanced Page Viewed Trigger
Advanced Time Spent Trigger
Advanced Trigger Logic
Basic Exit Intent Trigger
Basic Page Scroll Trigger
Basic Page Viewed Trigger
Basic Time Spent Trigger
Campaign Activation Trigger
Click Element Trigger
Conditional Triggers
Engagement Trigger
Event-Based Triggers

Unique Features

Only in SurveyMonkey (17)

Intuitive Analysis Features
Real-time Collaboration
Branding Controls
Customer Service Feedback
Event Feedback
Purchase Feedback
Website Feedback
Multi-integration Support
Customer Effort Score (CES)
Customer Satisfaction (CSAT)
NPS Programs
Product Development Feedback
Market Research
Voice of Customer (VOC) Research
Secure Access Controls
Survey Templates
Unlimited Surveys

Only in VWO (129)

AI-Based Text Recommendations
VWO Copilot
VWO Copilot - AI-powered Idea Generation
VWO Copilot - AI-powered Report Segmentation
VWO Copilot - AI-powered Segment Targeting
VWO Copilot - AI-powered Variation Creation
VWO Copilot - Page Groups Auto Generation
Funnel Tracking
Goals/Metrics
Metric Attribution Window
Form Analytics
Funnels
Heatmaps
Mobile App Insights
Session Recordings
Surveys
Guardrails
Multi-Page Campaigns
Mutually Exclusive Groups
Scheduling

+ 109 more unique features

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