Retently vs VWO
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Retently offers fewer features (57 vs 129) and more integrations (19 vs 8). Starting price: Retently at $49/mo vs VWO at Contact Sales. Retently has 56 unique features while VWO has 128 unique features, with 1 features in common.
| Retently | VWO | |
|---|---|---|
| Category | Customer Success | Customer Success |
| Total Features | 57 | 129 |
| AI-Powered Features | 3 | 7 |
| Starting Price | $49/mo | Contact Sales |
| Pricing Tiers | 3 | 3 |
| Integrations | 19 | 8 |
| Shared Features | 1 | |
| Shared Integrations | 0 | |
| Data Quality | 95% | 90% |
Feature Comparison by Category
AI (0 vs 7)
| Feature | Retently | VWO |
|---|---|---|
| AI-Based Text Recommendations | ||
| VWO Copilot | ||
| VWO Copilot - AI-powered Idea Generation | ||
| VWO Copilot - AI-powered Report Segmentation | ||
| VWO Copilot - AI-powered Segment Targeting | ||
| VWO Copilot - AI-powered Variation Creation | ||
| VWO Copilot - Page Groups Auto Generation |
Analytics (0 vs 3)
| Feature | Retently | VWO |
|---|---|---|
| Funnel Tracking | ||
| Goals/Metrics | ||
| Metric Attribution Window |
Analytics & Reporting (13 vs 0)
| Feature | Retently | VWO |
|---|---|---|
| AI-Powered Feedback Classification & Topic Analytics | ||
| AI-Powered Sentiment Analysis | ||
| AI-Powered Text Analysis | ||
| Account-Level Exportable Scores | ||
| Advanced Reporting, Trends, and Benchmarking | ||
| Audience and Feedback Segmentation | ||
| CX Analytics | ||
| Feedback Analytics | ||
| Journey Mapping | ||
| NPS Benchmarks | ||
| Real-Time Insights | ||
| Trend Groups | ||
| Trends in Group |
Automation (7 vs 0)
| Feature | Retently | VWO |
|---|---|---|
| Automated Email Follow-Ups | ||
| Automated Recurring Surveys | ||
| Feedback Loop | ||
| Flexible Workflows | ||
| Page Redirect | ||
| Survey Reminders | ||
| Webhook Events |
Behavior Analytics (0 vs 6)
| Feature | Retently | VWO |
|---|---|---|
| Form Analytics | ||
| Funnels | ||
| Heatmaps | ||
| Mobile App Insights | ||
| Session Recordings | ||
| Surveys |
Campaign Management (0 vs 8)
| Feature | Retently | VWO |
|---|---|---|
| Guardrails | ||
| Multi-Page Campaigns | ||
| Mutually Exclusive Groups | ||
| Scheduling | ||
| Selective-Page Campaigns | ||
| Testing Objective Selection | ||
| Traffic Allocation | ||
| Version History |
Data Management (5 vs 5)
| Feature | Retently | VWO |
|---|---|---|
| Antivirus Detection | ||
| Data Export | ||
| Data Residency | ||
| Data360 | ||
| Email Addresses Cleanup | ||
| Offline Data | ||
| Outbox Data Retention | ||
| Third Party Data Integration | ||
| User Attributes | ||
| User Events |
Deployment (0 vs 3)
| Feature | Retently | VWO |
|---|---|---|
| Feature Rollouts | ||
| Self Hosting | ||
| Web Rollouts |
Editor (0 vs 10)
| Feature | Retently | VWO |
|---|---|---|
| Add Campaign JS | ||
| Add/Edit Elements | ||
| Code Editor | ||
| Custom Code Blocks | ||
| Editor Library Elements | ||
| Save Elements to Library | ||
| Save Modifications to Library | ||
| Sitewide JS | ||
| Visual Editor | ||
| Widgets Library |
Experimentation (0 vs 10)
| Feature | Retently | VWO |
|---|---|---|
| A/B Testing | ||
| Advanced Split URL Redirection Config | ||
| Cross Domain Testing | ||
| Feature Testing | ||
| Mobile App Testing | ||
| Multi Arm Bandit | ||
| Multivariate Testing | ||
| Server-side Experimentation | ||
| Split URL Testing | ||
| Web Testing |
Feedback Management (2 vs 0)
| Feature | Retently | VWO |
|---|---|---|
| Feedback Import | ||
| Feedback Management |
Implementation (1 vs 0)
| Feature | Retently | VWO |
|---|---|---|
| Data Migration Concierge |
Integration (1 vs 0)
| Feature | Retently | VWO |
|---|---|---|
| REST API |
Integrations (0 vs 2)
| Feature | Retently | VWO |
|---|---|---|
| Integrations API | ||
| Offline Data Integration |
Notifications (1 vs 1)
| Feature | Retently | VWO |
|---|---|---|
| Alerts | ||
| Email & Slack Alerts |
Personalization (0 vs 3)
| Feature | Retently | VWO |
|---|---|---|
| Personalization | ||
| Personalized Text | ||
| Social Proof & Urgency Messaging |
Reporting (0 vs 16)
| Feature | Retently | VWO |
|---|---|---|
| Compare User Segments | ||
| Conditional Filters | ||
| Device Filters | ||
| Download Summary CSV | ||
| Geo Filters | ||
| Goal Comparison | ||
| Interconnected Heatmaps and Session Recordings | ||
| Operating System Filters | ||
| Query Parameter Filter | ||
| Reporting Dashboard | ||
| Saved Report Filters | ||
| Share Report | ||
| Time Based Filters | ||
| Traffic Source Filters | ||
| UTM Parameter Filters |
Statistics (0 vs 3)
| Feature | Retently | VWO |
|---|---|---|
| Bayesian Statistics | ||
| Fixed Horizon Tests | ||
| Sequential Testing |
Survey Channels (7 vs 0)
| Feature | Retently | VWO |
|---|---|---|
| Email Surveys | ||
| Embed Survey | ||
| In-App Surveys | ||
| Kiosk Surveys | ||
| Link Surveys | ||
| Omnichannel Reach | ||
| SMS Surveys |
Survey Customization (6 vs 0)
| Feature | Retently | VWO |
|---|---|---|
| Custom FROM Domain | ||
| Custom Survey Design | ||
| Multi-Language Survey Templates | ||
| No Retently Branding | ||
| Survey Branding & Personalization | ||
| Template Merge Fields |
Survey Management (9 vs 0)
| Feature | Retently | VWO |
|---|---|---|
| Customer Lifecycle Surveys | ||
| Question Routing | ||
| Smart Surveys | ||
| Survey Delay | ||
| Survey Outbox | ||
| Survey Queue | ||
| Survey Sampling | ||
| Survey Throttling | ||
| Transactional Surveys |
Survey Optimization (1 vs 0)
| Feature | Retently | VWO |
|---|---|---|
| A/B Testing |
Survey Types (4 vs 0)
| Feature | Retently | VWO |
|---|---|---|
| Anonymous Employee Surveys | ||
| CES Surveys | ||
| CSAT Surveys | ||
| NPS Surveys |
Targeting (0 vs 25)
| Feature | Retently | VWO |
|---|---|---|
| Advanced Targeting Logic | ||
| Attributes List Targeting | ||
| Behavioral Targeting | ||
| Browser Targeting | ||
| Conditional Targeting | ||
| Cookie Based Targeting | ||
| Custom Attribute Targeting | ||
| Custom Event Targeting | ||
| Device Targeting | ||
| GTM Data Layer Variable Targeting | ||
| Geo Targeting | ||
| IP Based Targeting | ||
| Javascript Variable Targeting | ||
| Multi-Device Campaigns | ||
| Operating System Targeting |
Team Collaboration (0 vs 1)
| Feature | Retently | VWO |
|---|---|---|
| Program Management |
Technology (0 vs 3)
| Feature | Retently | VWO |
|---|---|---|
| Asynchronous SmartCode | ||
| SDK and APIs | ||
| VWO SmartCode |
Testing (0 vs 2)
| Feature | Retently | VWO |
|---|---|---|
| Multi-Browser QA | ||
| Preview Variation(s) |
Triggers (0 vs 21)
| Feature | Retently | VWO |
|---|---|---|
| A/B Test Variation Trigger | ||
| Advanced Exit Intent Trigger | ||
| Advanced Page Scroll Trigger | ||
| Advanced Page Viewed Trigger | ||
| Advanced Time Spent Trigger | ||
| Advanced Trigger Logic | ||
| Basic Exit Intent Trigger | ||
| Basic Page Scroll Trigger | ||
| Basic Page Viewed Trigger | ||
| Basic Time Spent Trigger | ||
| Campaign Activation Trigger | ||
| Click Element Trigger | ||
| Conditional Triggers | ||
| Engagement Trigger | ||
| Event-Based Triggers |
Unique Features
Only in Retently (56)
Account-Level Exportable Scores
Advanced Reporting, Trends, and Benchmarking
AI-Powered Feedback Classification & Topic Analytics
AI-Powered Sentiment Analysis
AI-Powered Text Analysis
Audience and Feedback Segmentation
CX Analytics
Feedback Analytics
Journey Mapping
NPS Benchmarks
Real-Time Insights
Trend Groups
Trends in Group
Automated Email Follow-Ups
Automated Recurring Surveys
Feedback Loop
Flexible Workflows
Page Redirect
Survey Reminders
Webhook Events
+ 36 more unique features
Only in VWO (128)
AI-Based Text Recommendations
VWO Copilot
VWO Copilot - AI-powered Idea Generation
VWO Copilot - AI-powered Report Segmentation
VWO Copilot - AI-powered Segment Targeting
VWO Copilot - AI-powered Variation Creation
VWO Copilot - Page Groups Auto Generation
Funnel Tracking
Goals/Metrics
Metric Attribution Window
Form Analytics
Funnels
Heatmaps
Mobile App Insights
Session Recordings
Surveys
Guardrails
Multi-Page Campaigns
Mutually Exclusive Groups
Scheduling
+ 108 more unique features
Want to build your own alternative to Retently or VWO?
Analyze it with Reap