Retently vs VWO

Side-by-side comparison of features, pricing, and integrations.

Quick Verdict

Retently offers fewer features (57 vs 129) and more integrations (19 vs 8). Starting price: Retently at $49/mo vs VWO at Contact Sales. Retently has 56 unique features while VWO has 128 unique features, with 1 features in common.

RetentlyVWO
CategoryCustomer SuccessCustomer Success
Total Features57129
AI-Powered Features37
Starting Price$49/moContact Sales
Pricing Tiers33
Integrations198
Shared Features1
Shared Integrations0
Data Quality95%90%

Feature Comparison by Category

AI (0 vs 7)

FeatureRetentlyVWO
AI-Based Text Recommendations
VWO Copilot
VWO Copilot - AI-powered Idea Generation
VWO Copilot - AI-powered Report Segmentation
VWO Copilot - AI-powered Segment Targeting
VWO Copilot - AI-powered Variation Creation
VWO Copilot - Page Groups Auto Generation

Analytics (0 vs 3)

FeatureRetentlyVWO
Funnel Tracking
Goals/Metrics
Metric Attribution Window

Analytics & Reporting (13 vs 0)

FeatureRetentlyVWO
AI-Powered Feedback Classification & Topic Analytics
AI-Powered Sentiment Analysis
AI-Powered Text Analysis
Account-Level Exportable Scores
Advanced Reporting, Trends, and Benchmarking
Audience and Feedback Segmentation
CX Analytics
Feedback Analytics
Journey Mapping
NPS Benchmarks
Real-Time Insights
Trend Groups
Trends in Group

Automation (7 vs 0)

FeatureRetentlyVWO
Automated Email Follow-Ups
Automated Recurring Surveys
Feedback Loop
Flexible Workflows
Page Redirect
Survey Reminders
Webhook Events

Behavior Analytics (0 vs 6)

FeatureRetentlyVWO
Form Analytics
Funnels
Heatmaps
Mobile App Insights
Session Recordings
Surveys

Campaign Management (0 vs 8)

FeatureRetentlyVWO
Guardrails
Multi-Page Campaigns
Mutually Exclusive Groups
Scheduling
Selective-Page Campaigns
Testing Objective Selection
Traffic Allocation
Version History

Data Management (5 vs 5)

FeatureRetentlyVWO
Antivirus Detection
Data Export
Data Residency
Data360
Email Addresses Cleanup
Offline Data
Outbox Data Retention
Third Party Data Integration
User Attributes
User Events

Deployment (0 vs 3)

FeatureRetentlyVWO
Feature Rollouts
Self Hosting
Web Rollouts

Editor (0 vs 10)

FeatureRetentlyVWO
Add Campaign JS
Add/Edit Elements
Code Editor
Custom Code Blocks
Editor Library Elements
Save Elements to Library
Save Modifications to Library
Sitewide JS
Visual Editor
Widgets Library

Experimentation (0 vs 10)

FeatureRetentlyVWO
A/B Testing
Advanced Split URL Redirection Config
Cross Domain Testing
Feature Testing
Mobile App Testing
Multi Arm Bandit
Multivariate Testing
Server-side Experimentation
Split URL Testing
Web Testing

Feedback Management (2 vs 0)

FeatureRetentlyVWO
Feedback Import
Feedback Management

Implementation (1 vs 0)

FeatureRetentlyVWO
Data Migration Concierge

Integration (1 vs 0)

FeatureRetentlyVWO
REST API

Integrations (0 vs 2)

FeatureRetentlyVWO
Integrations API
Offline Data Integration

Notifications (1 vs 1)

FeatureRetentlyVWO
Alerts
Email & Slack Alerts

Personalization (0 vs 3)

FeatureRetentlyVWO
Personalization
Personalized Text
Social Proof & Urgency Messaging

Reporting (0 vs 16)

FeatureRetentlyVWO
Compare User Segments
Conditional Filters
Device Filters
Download Summary CSV
Geo Filters
Goal Comparison
Interconnected Heatmaps and Session Recordings
Operating System Filters
Query Parameter Filter
Reporting Dashboard
Saved Report Filters
Share Report
Time Based Filters
Traffic Source Filters
UTM Parameter Filters

Statistics (0 vs 3)

FeatureRetentlyVWO
Bayesian Statistics
Fixed Horizon Tests
Sequential Testing

Survey Channels (7 vs 0)

FeatureRetentlyVWO
Email Surveys
Embed Survey
In-App Surveys
Kiosk Surveys
Link Surveys
Omnichannel Reach
SMS Surveys

Survey Customization (6 vs 0)

FeatureRetentlyVWO
Custom FROM Domain
Custom Survey Design
Multi-Language Survey Templates
No Retently Branding
Survey Branding & Personalization
Template Merge Fields

Survey Management (9 vs 0)

FeatureRetentlyVWO
Customer Lifecycle Surveys
Question Routing
Smart Surveys
Survey Delay
Survey Outbox
Survey Queue
Survey Sampling
Survey Throttling
Transactional Surveys

Survey Optimization (1 vs 0)

FeatureRetentlyVWO
A/B Testing

Survey Types (4 vs 0)

FeatureRetentlyVWO
Anonymous Employee Surveys
CES Surveys
CSAT Surveys
NPS Surveys

Targeting (0 vs 25)

FeatureRetentlyVWO
Advanced Targeting Logic
Attributes List Targeting
Behavioral Targeting
Browser Targeting
Conditional Targeting
Cookie Based Targeting
Custom Attribute Targeting
Custom Event Targeting
Device Targeting
GTM Data Layer Variable Targeting
Geo Targeting
IP Based Targeting
Javascript Variable Targeting
Multi-Device Campaigns
Operating System Targeting

Team Collaboration (0 vs 1)

FeatureRetentlyVWO
Program Management

Technology (0 vs 3)

FeatureRetentlyVWO
Asynchronous SmartCode
SDK and APIs
VWO SmartCode

Testing (0 vs 2)

FeatureRetentlyVWO
Multi-Browser QA
Preview Variation(s)

Triggers (0 vs 21)

FeatureRetentlyVWO
A/B Test Variation Trigger
Advanced Exit Intent Trigger
Advanced Page Scroll Trigger
Advanced Page Viewed Trigger
Advanced Time Spent Trigger
Advanced Trigger Logic
Basic Exit Intent Trigger
Basic Page Scroll Trigger
Basic Page Viewed Trigger
Basic Time Spent Trigger
Campaign Activation Trigger
Click Element Trigger
Conditional Triggers
Engagement Trigger
Event-Based Triggers

Unique Features

Only in Retently (56)

Account-Level Exportable Scores
Advanced Reporting, Trends, and Benchmarking
AI-Powered Feedback Classification & Topic Analytics
AI-Powered Sentiment Analysis
AI-Powered Text Analysis
Audience and Feedback Segmentation
CX Analytics
Feedback Analytics
Journey Mapping
NPS Benchmarks
Real-Time Insights
Trend Groups
Trends in Group
Automated Email Follow-Ups
Automated Recurring Surveys
Feedback Loop
Flexible Workflows
Page Redirect
Survey Reminders
Webhook Events

+ 36 more unique features

Only in VWO (128)

AI-Based Text Recommendations
VWO Copilot
VWO Copilot - AI-powered Idea Generation
VWO Copilot - AI-powered Report Segmentation
VWO Copilot - AI-powered Segment Targeting
VWO Copilot - AI-powered Variation Creation
VWO Copilot - Page Groups Auto Generation
Funnel Tracking
Goals/Metrics
Metric Attribution Window
Form Analytics
Funnels
Heatmaps
Mobile App Insights
Session Recordings
Surveys
Guardrails
Multi-Page Campaigns
Mutually Exclusive Groups
Scheduling

+ 108 more unique features

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