Qualtrics XM vs Zonka Feedback

Side-by-side comparison of features, pricing, and integrations.

Quick Verdict

Qualtrics XM offers fewer features (38 vs 72) and fewer integrations (0 vs 25). Both start at Contact Sales. Qualtrics XM has 36 unique features while Zonka Feedback has 70 unique features, with 2 features in common.

Qualtrics XMZonka Feedback
CategoryCustomer SuccessCustomer Success
Total Features3872
AI-Powered Features166
Starting PriceContact SalesContact Sales
Pricing Tiers33
Integrations025
Shared Features2
Shared Integrations0
Data Quality70%100%

Feature Comparison by Category

AI (5 vs 0)

FeatureQualtrics XMZonka Feedback
Automated Recommendations
Customer Care Assist
Customer Experience Intelligence
Frontline Locations Assist
Manager Assist

AI Analytics (0 vs 6)

FeatureQualtrics XMZonka Feedback
AI Feedback Intelligence Platform
AI Impact Analysis
Ask AI
Sentiment Analysis
Thematic Analysis
Track Entities & Aspects

Analytics (8 vs 5)

FeatureQualtrics XMZonka Feedback
Contact & User Journey Tracking
Contact Center Analytics
Customer Feedback Analytics
Digital Experience Analytics
Employee Retention Analytics
Experience Gap Identification
Location & Frontline Analytics
Product Feedback Analytics
Sentiment Analysis
Simplified Stats
Support Feedback Analytics
Text Analytics
Video Feedback Analysis

Automation (2 vs 3)

FeatureQualtrics XMZonka Feedback
Automated Actions
CX Automation & Workflows
Case Management
Close the Loop at Scale
Task Management

CX Metrics (0 vs 3)

FeatureQualtrics XMZonka Feedback
CES Survey
CSAT Survey
NPS Survey

Coaching (1 vs 0)

FeatureQualtrics XMZonka Feedback
Agent Coaching

Collaboration (0 vs 3)

FeatureQualtrics XMZonka Feedback
Collaborative Inbox
Internal Notes
Team Collaboration

Communication (0 vs 2)

FeatureQualtrics XMZonka Feedback
Direct Customer Email
Social Media Sharing

Compliance (1 vs 0)

FeatureQualtrics XMZonka Feedback
Quality Management and Compliance

Customization (0 vs 2)

FeatureQualtrics XMZonka Feedback
Branding & Themes
Custom Setup & Taxonomy

Data Management (1 vs 1)

FeatureQualtrics XMZonka Feedback
Historical Data Import
Unified Customer and Employee Profile

Device Management (0 vs 1)

FeatureQualtrics XMZonka Feedback
Remote Device Tracking

Employee Development (1 vs 0)

FeatureQualtrics XMZonka Feedback
360 Development

Employee Experience (5 vs 0)

FeatureQualtrics XMZonka Feedback
Continuous Employee Listening
Employee Engagement
Employee Onboarding & Exit
Employee Pulse
Employee Research

Feedback Collection (3 vs 3)

FeatureQualtrics XMZonka Feedback
Conversational Feedback
Digital Feedback Capture
Feedback SDK
Pre-Capture Data
Surveys
Website and Mobile App Feedback

Feedback Management (2 vs 1)

FeatureQualtrics XMZonka Feedback
Omni-Channel Experience Management
Response Filtering
Voice of Customer

Integration (0 vs 1)

FeatureQualtrics XMZonka Feedback
API Access & Webhooks

Integrations (1 vs 0)

FeatureQualtrics XMZonka Feedback
Seamless Integrations

Management (1 vs 0)

FeatureQualtrics XMZonka Feedback
Location Experience Hub

Notifications (0 vs 1)

FeatureQualtrics XMZonka Feedback
Real-time Alerts & Digest Emails

Organization (0 vs 1)

FeatureQualtrics XMZonka Feedback
Multi-Location Management

Reporting (0 vs 11)

FeatureQualtrics XMZonka Feedback
Activity History Tracking
CSV Export
Comparative Reports
Drill Down & Advanced Filters
Location & Agent Reports
NPS, CSAT & CES Analysis
Real-time Reports & Analytics
Report Scheduling & Export
Role-based Dashboards
Trend Analysis
Word Analysis

Reputation Management (1 vs 1)

FeatureQualtrics XMZonka Feedback
Online Reputation Management

Research (4 vs 0)

FeatureQualtrics XMZonka Feedback
Brand and Communication Research
Product Research
Strategic Market Research
User Experience Research

Security (0 vs 3)

FeatureQualtrics XMZonka Feedback
Data Hosting & Localization
Data Security & Compliance
SSO & Access Control

Segmentation (1 vs 0)

FeatureQualtrics XMZonka Feedback
Dynamic Segmentation

Survey Distribution (0 vs 8)

FeatureQualtrics XMZonka Feedback
Email Survey Distribution
Kiosk Surveys
Offline Surveys
QR Code Generation
SMS Survey Distribution
Website Surveys
WhatsApp Surveys
iPad & Android Surveys

Survey Management (0 vs 16)

FeatureQualtrics XMZonka Feedback
30+ Question Types
Advanced Targeting & Throttling
Answer Piping & Custom Variables
Campaign Management
Contact Management
Custom Variables
Customize Intro & Thank You Screens
Multilingual Surveys
Preset Start & End Time
Professional Templates
Redirect after Completion
Respondent Tracking
Skip Logic & Question Branching
Survey Builder
Survey Software

Talent Acquisition (1 vs 0)

FeatureQualtrics XMZonka Feedback
Candidate Experience Management

Unique Features

Only in Qualtrics XM (36)

Automated Recommendations
Customer Care Assist
Customer Experience Intelligence
Frontline Locations Assist
Manager Assist
Contact Center Analytics
Digital Experience Analytics
Employee Retention Analytics
Experience Gap Identification
Simplified Stats
Text Analytics
Video Feedback Analysis
Automated Actions
Close the Loop at Scale
Agent Coaching
Quality Management and Compliance
Unified Customer and Employee Profile
360 Development
Continuous Employee Listening
Employee Engagement

+ 16 more unique features

Only in Zonka Feedback (70)

AI Feedback Intelligence Platform
AI Impact Analysis
Ask AI
Thematic Analysis
Track Entities & Aspects
Contact & User Journey Tracking
Customer Feedback Analytics
Location & Frontline Analytics
Product Feedback Analytics
Support Feedback Analytics
Case Management
CX Automation & Workflows
Task Management
Collaborative Inbox
Internal Notes
Team Collaboration
Direct Customer Email
Social Media Sharing
Branding & Themes
Custom Setup & Taxonomy

+ 50 more unique features

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