Okendo vs OptinMonster
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Okendo offers fewer features (54 vs 84) and more integrations (18 vs 15). Starting price: Okendo at $19/mo vs OptinMonster at $7/mo. Okendo has 54 unique features while OptinMonster has 84 unique features, with 0 features in common.
| Okendo | OptinMonster | |
|---|---|---|
| Category | Marketing Automation | Marketing Automation |
| Total Features | 54 | 84 |
| AI-Powered Features | 7 | 1 |
| Starting Price | $19/mo | $7/mo |
| Pricing Tiers | 11 | 4 |
| Integrations | 18 | 15 |
| Shared Features | 0 | |
| Shared Integrations | 0 | |
| Data Quality | 95% | 95% |
Feature Comparison by Category
AI (0 vs 1)
| Feature | Okendo | OptinMonster |
|---|---|---|
| AI Popups |
Account Management (0 vs 3)
| Feature | Okendo | OptinMonster |
|---|---|---|
| Multi-Site Support | ||
| Okta Integration | ||
| Sub-Accounts |
Advocacy (4 vs 0)
| Feature | Okendo | OptinMonster |
|---|---|---|
| Automated Workflows | ||
| Fraud Protection | ||
| Referral Email Flows | ||
| Referrals |
Analytics (7 vs 6)
| Feature | Okendo | OptinMonster |
|---|---|---|
| AI Insights | ||
| AI Keyword Filters | ||
| AI Summaries | ||
| Analytics | ||
| Campaign Impressions Tracking | ||
| Conversion Analytics | ||
| Free Text Search | ||
| Google Analytics Integration | ||
| Reporting | ||
| Revenue Attribution | ||
| Review Grouping | ||
| Success Scripts | ||
| Success Tracking |
Automation (0 vs 2)
| Feature | Okendo | OptinMonster |
|---|---|---|
| Behavior Automation | ||
| OnSite Follow-up Campaigns® |
Branding (1 vs 0)
| Feature | Okendo | OptinMonster |
|---|---|---|
| White-labelled Domains |
Builder (0 vs 2)
| Feature | Okendo | OptinMonster |
|---|---|---|
| Build From Scratch | ||
| Drag & Drop Builder |
Campaign Type (0 vs 11)
| Feature | Okendo | OptinMonster |
|---|---|---|
| After Post Optins | ||
| Content Lockers | ||
| Countdown Timers | ||
| Coupon Campaigns | ||
| Coupon Wheel Campaigns | ||
| Floating Bars | ||
| Fullscreen Overlays | ||
| Inline Forms | ||
| Lightbox Popups | ||
| Sidebar Forms | ||
| Slide-In Campaigns |
Campaigns (0 vs 2)
| Feature | Okendo | OptinMonster |
|---|---|---|
| Unlimited Campaigns | ||
| Unlimited Subscribers |
Content Collection (7 vs 0)
| Feature | Okendo | OptinMonster |
|---|---|---|
| Attribute Ratings | ||
| In-mail Form | ||
| Photo & Video Reviews | ||
| Product Reviews | ||
| Reviews | ||
| Site Reviews | ||
| Smart Capture Form |
Conversion Tools (0 vs 5)
| Feature | Okendo | OptinMonster |
|---|---|---|
| Advanced Traffic Redirection | ||
| Click to Load Campaigns | ||
| Content Locking | ||
| MonsterLinks | ||
| Yes/No Optins |
Customization (0 vs 3)
| Feature | Okendo | OptinMonster |
|---|---|---|
| Custom Branding | ||
| Custom Domains | ||
| Remove OptinMonster Badge |
Data Management (2 vs 0)
| Feature | Okendo | OptinMonster |
|---|---|---|
| Rich Customer Profiles | ||
| Unified Data |
Design (0 vs 6)
| Feature | Okendo | OptinMonster |
|---|---|---|
| Custom CSS | ||
| Custom Fonts | ||
| Mobile Friendly Campaigns | ||
| MonsterEffects™ | ||
| MonsterSounds™ | ||
| Responsive Popups |
Developer (2 vs 0)
| Feature | Okendo | OptinMonster |
|---|---|---|
| Developer Toolkit | ||
| Headless Support |
Education (0 vs 1)
| Feature | Okendo | OptinMonster |
|---|---|---|
| OptinMonster University |
Email Marketing (5 vs 0)
| Feature | Okendo | OptinMonster |
|---|---|---|
| 2-in-1 Reviews | ||
| Custom Email Templates | ||
| Email Sequences | ||
| Email Template Builder | ||
| Targeted Review Campaigns |
Feedback (4 vs 0)
| Feature | Okendo | OptinMonster |
|---|---|---|
| Post-review and Post-checkout Surveys | ||
| Question Logic | ||
| Shareable Link Surveys | ||
| Surveys |
Forms (0 vs 1)
| Feature | Okendo | OptinMonster |
|---|---|---|
| Multiple Form Views |
Integration (4 vs 0)
| Feature | Okendo | OptinMonster |
|---|---|---|
| Bazaarvoice Integration | ||
| Google Partnership | ||
| Shopify POS Integration | ||
| TikTok Shop Integration |
Integrations (0 vs 12)
| Feature | Okendo | OptinMonster |
|---|---|---|
| Developer API | ||
| Easy Digital Downloads Integration | ||
| Lead Sharing | ||
| Magento Integration | ||
| MemberPress Integration | ||
| PPC & Ad Script Integration | ||
| Shopify App | ||
| Uncanny Automator Integration | ||
| Webhooks | ||
| WooCommerce Integration | ||
| WordPress Plugin | ||
| Zapier Integration |
Lead Quality (0 vs 1)
| Feature | Okendo | OptinMonster |
|---|---|---|
| TruLead® |
Loyalty & Rewards (5 vs 0)
| Feature | Okendo | OptinMonster |
|---|---|---|
| Custom Loyalty Page | ||
| Loyalty | ||
| Memberships | ||
| Rewards Engine | ||
| VIP Tiers |
Onsite Display (4 vs 0)
| Feature | Okendo | OptinMonster |
|---|---|---|
| Media Galleries | ||
| Reviews Badge | ||
| Reviews Widgets | ||
| Star Ratings |
Personalization (4 vs 5)
| Feature | Okendo | OptinMonster |
|---|---|---|
| AI-powered Quiz Creation | ||
| Custom Success Messages | ||
| Dynamic Text Replacement | ||
| OnSite Retargeting® | ||
| Personalized Product Recommendations | ||
| Quizzes | ||
| Recommendation Logic | ||
| Smart Success | ||
| Smart Tags |
Security (1 vs 0)
| Feature | Okendo | OptinMonster |
|---|---|---|
| Data Security |
Segmentation (0 vs 1)
| Feature | Okendo | OptinMonster |
|---|---|---|
| List Segmentation |
Support (4 vs 3)
| Feature | Okendo | OptinMonster |
|---|---|---|
| 14-Day Money Back Guarantee | ||
| 24/7 Tech Support | ||
| Done-For-You Campaign Setup | ||
| MonsterLeads™ | ||
| Onboarding Manager | ||
| Solutions Engineering Support | ||
| Success Manager |
Targeting (0 vs 11)
| Feature | Okendo | OptinMonster |
|---|---|---|
| Adblock Detection | ||
| Cookie Retargeting | ||
| Device Targeting | ||
| Exit-Intent® Technology | ||
| Geolocation Targeting | ||
| HTML Targeting | ||
| Javascript Targeting | ||
| New vs. Returning Visitor | ||
| Page Level Targeting | ||
| Referrer Detection | ||
| UTM Campaign Targeting |
Templates (0 vs 1)
| Feature | Okendo | OptinMonster |
|---|---|---|
| 700+ Templates |
Testing & Optimization (0 vs 1)
| Feature | Okendo | OptinMonster |
|---|---|---|
| A/B Testing |
Triggers (0 vs 6)
| Feature | Okendo | OptinMonster |
|---|---|---|
| Attention Activation™ | ||
| Inactivity Sensor™ | ||
| Scheduled Campaigns | ||
| Scroll/Interest Triggers | ||
| Time on Site Triggers | ||
| Timed Display Controls |
Unique Features
Only in Okendo (54)
Automated Workflows
Fraud Protection
Referral Email Flows
Referrals
AI Insights
AI Keyword Filters
AI Summaries
Analytics
Free Text Search
Reporting
Review Grouping
White-labelled Domains
Attribute Ratings
In-mail Form
Photo & Video Reviews
Product Reviews
Reviews
Site Reviews
Smart Capture Form
Rich Customer Profiles
+ 34 more unique features
Only in OptinMonster (84)
Multi-Site Support
Okta Integration
Sub-Accounts
AI Popups
Campaign Impressions Tracking
Conversion Analytics
Google Analytics Integration
Revenue Attribution
Success Scripts
Success Tracking
Behavior Automation
OnSite Follow-up Campaigns®
Build From Scratch
Drag & Drop Builder
After Post Optins
Content Lockers
Countdown Timers
Coupon Campaigns
Coupon Wheel Campaigns
Floating Bars
+ 64 more unique features
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