GetResponse vs Adobe Marketo Engage

Side-by-side comparison of features, pricing, and integrations.

Quick Verdict

GetResponse offers more features (167 vs 16) and more integrations (17 vs 3). Starting price: GetResponse at $19/mo vs Adobe Marketo Engage at Contact Sales. GetResponse has 167 unique features while Adobe Marketo Engage has 16 unique features, with 0 features in common.

GetResponseAdobe Marketo Engage
CategoryMarketing AutomationMarketing Automation
Total Features16716
AI-Powered Features103
Starting Price$19/moContact Sales
Pricing Tiers40
Integrations173
Shared Features0
Shared Integrations1
Data Quality95%50%

Feature Comparison by Category

AI (5 vs 1)

FeatureGetResponseAdobe Marketo Engage
AI Campaign Generator
AI Course Creator
AI Email Generator
AI Product Recommendations
AI Writing Assistant
Dynamic Chat Assisted Responses

Account Management (0 vs 1)

FeatureGetResponseAdobe Marketo Engage
Account and Opportunity Best Bets and Watch Lists

Advertising (5 vs 0)

FeatureGetResponseAdobe Marketo Engage
Goal-Focused Ads
Google Ads
Google Lead Extensions
Meta Ads
Paid Ads Management

Analytics & Reporting (0 vs 3)

FeatureGetResponseAdobe Marketo Engage
Insights Dashboard
Lead Detail and Activity Tracking
Smart Grid

Automation (13 vs 0)

FeatureGetResponseAdobe Marketo Engage
Advanced Triggering
Automation Workflows
Autoresponders
Birthday Emails
Click and Open Followups
Drip Campaigns
Email Marketing Automation
Event-Based Automation
Split Automation
Visited URL Automation
Visual Workflow Builder
Web Events Automation
Welcome Email Series

Campaign Management (0 vs 1)

FeatureGetResponseAdobe Marketo Engage
Streamlined Campaigns

Compliance (1 vs 0)

FeatureGetResponseAdobe Marketo Engage
Consent Management

Courses (9 vs 0)

FeatureGetResponseAdobe Marketo Engage
Course Creator
Creator Profile
Customizable Certificates
GetResponse HUB
Interactive Quizzes
Premium Newsletter Subscriptions
Premium Newsletters
Student Management
Video Hosting

Ecommerce (18 vs 0)

FeatureGetResponseAdobe Marketo Engage
Abandoned Cart Recovery
E-Product Delivery
Ecommerce Results Dashboard
Ecommerce Tracking
Lead Funnels
Manual Promo Code Creator
One-Click Integrations
Order Confirmation Automation
Payment Gateway Integration
Product Box
Promo Codes
Purchase Automation
Recommended Products
Sales Funnels
Stores and Products Center

Email Deliverability (2 vs 0)

FeatureGetResponseAdobe Marketo Engage
Dedicated IP Address
Dedicated Sending Domain

Email Marketing (17 vs 0)

FeatureGetResponseAdobe Marketo Engage
Click Tracking
Custom DKIM
Dark Mode Preview
Email Editor
Email Scheduling
HTML Editor
Inbox Preview
Link Shortener
Newsletter Templates
Perfect Timing
Predesigned Email Templates
RSS-to-Email
SPAM Check
Share on Social Media
Time Travel

Integration (0 vs 1)

FeatureGetResponseAdobe Marketo Engage
Bi-directional CRM Integration

Integrations (4 vs 0)

FeatureGetResponseAdobe Marketo Engage
API Access
Facebook Pixel
Google Analytics Integration
SMTP Connection

Landing Pages (7 vs 0)

FeatureGetResponseAdobe Marketo Engage
A/B Testing
Custom Domain
Customizable Templates
Landing Page Builder
Lead Magnet Funnels
SEO Optimization
Unlimited Landing Pages

Lead Generation (6 vs 0)

FeatureGetResponseAdobe Marketo Engage
Contact Forms
Embedded Banners
Forms and Popups
Popup Display Rules
Popup Templates
Signup Forms

Lead Management (0 vs 2)

FeatureGetResponseAdobe Marketo Engage
Cold Lead Indicators
Lead Scoring and Alerts

List Management (7 vs 0)

FeatureGetResponseAdobe Marketo Engage
Contact Scoring
Contact Tagging
Contacts Database
Export Contacts
FTP Imports
Import Contacts
List Management

Live Chat (0 vs 2)

FeatureGetResponseAdobe Marketo Engage
Adobe Dynamic Chat
Conversation Summaries

Messaging (8 vs 0)

FeatureGetResponseAdobe Marketo Engage
Automated Web Push Notifications
GetResponse Chats
Mobile Push Notifications
SMS Bulk Campaigns
SMS Marketing
SMS Marketing Automation
Web Push Automation
Web Push Notifications

Mobile Apps (2 vs 0)

FeatureGetResponseAdobe Marketo Engage
GetResponse Mobile App
GetResponse Webinars App

Notifications (0 vs 3)

FeatureGetResponseAdobe Marketo Engage
Email Alerts
Lead Feed and Instant Notifications
Timely Lead Access

Reporting (9 vs 0)

FeatureGetResponseAdobe Marketo Engage
Custom Reports
Digital Marketing Reports
Ecommerce Reports
Email Analytics
FTP Reports
Newsletter Revenue Statistics
Recommendations Reports
Revenue Reports
Revenue Tracking

Sales Engagement (0 vs 1)

FeatureGetResponseAdobe Marketo Engage
Sales Insight Actions

Sales Intelligence (0 vs 1)

FeatureGetResponseAdobe Marketo Engage
Sales Insight

Security (2 vs 0)

FeatureGetResponseAdobe Marketo Engage
Single Sign-On (SSO)
Two-Factor Authentication

Segmentation (15 vs 0)

FeatureGetResponseAdobe Marketo Engage
Amount Filter
Basic Segmentation
Behavior-Based Segmentation
Consent-Based Segmentation
Conversion Funnel Segmentation
Dynamic Segmentation
Ecommerce-Based Segmentation
Event-Based Segmentation
External Segments
Geolocation Segmentation
Lead Magnet Segmentation
SMS Action Segmentation
Scoring-Based Segmentation
Segmentation
Tag-Based Segmentation

Support (10 vs 0)

FeatureGetResponseAdobe Marketo Engage
Assisted IP Warmup
Chat Support
Dedicated Customer Experience Manager
Dedicated Onboarding
Development Strategy Support
Email Support
Onboarding Session
Phone Support
Professional Services
Slack Support

Team Management (2 vs 0)

FeatureGetResponseAdobe Marketo Engage
Multi-User Access
Roles Management

Webinars (7 vs 0)

FeatureGetResponseAdobe Marketo Engage
Breakout Rooms
HD Webinars
Live Webinars
On-Demand Webinars
Paid Webinars
Webinar Recording Storage
Webinars

Website Builder (16 vs 0)

FeatureGetResponseAdobe Marketo Engage
Domain Purchase
Drag-and-Drop Website Editor
Multiple Websites
SSL Security
Unlimited Subpages
Website AI Wizard
Website Analytics
Website Bandwidth
Website Builder
Website Chat
Website Custom Code
Website Gallery
Website Membership Area
Website Popups
Website Templates

White Label (2 vs 0)

FeatureGetResponseAdobe Marketo Engage
Rebranding Options
Remove GetResponse Branding

Unique Features

Only in GetResponse (167)

Goal-Focused Ads
Google Ads
Google Lead Extensions
Meta Ads
Paid Ads Management
AI Campaign Generator
AI Course Creator
AI Email Generator
AI Product Recommendations
AI Writing Assistant
Advanced Triggering
Automation Workflows
Autoresponders
Birthday Emails
Click and Open Followups
Drip Campaigns
Email Marketing Automation
Event-Based Automation
Split Automation
Visited URL Automation

+ 147 more unique features

Only in Adobe Marketo Engage (16)

Account and Opportunity Best Bets and Watch Lists
Dynamic Chat Assisted Responses
Insights Dashboard
Lead Detail and Activity Tracking
Smart Grid
Streamlined Campaigns
Bi-directional CRM Integration
Cold Lead Indicators
Lead Scoring and Alerts
Adobe Dynamic Chat
Conversation Summaries
Email Alerts
Lead Feed and Instant Notifications
Timely Lead Access
Sales Insight Actions
Sales Insight

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