GetResponse vs Improvado
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
GetResponse offers more features (167 vs 41) and more integrations (17 vs 7). Starting price: GetResponse at $19/mo vs Improvado at Contact Sales. GetResponse has 166 unique features while Improvado has 40 unique features, with 1 features in common.
| GetResponse | Improvado | |
|---|---|---|
| Category | Marketing Automation | Marketing Automation |
| Total Features | 167 | 41 |
| AI-Powered Features | 10 | 4 |
| Starting Price | $19/mo | Contact Sales |
| Pricing Tiers | 4 | 3 |
| Integrations | 17 | 7 |
| Shared Features | 1 | |
| Shared Integrations | 0 | |
| Data Quality | 95% | 80% |
Feature Comparison by Category
AI (5 vs 0)
| Feature | GetResponse | Improvado |
|---|---|---|
| AI Campaign Generator | ||
| AI Course Creator | ||
| AI Email Generator | ||
| AI Product Recommendations | ||
| AI Writing Assistant |
AI & Automation (0 vs 1)
| Feature | GetResponse | Improvado |
|---|---|---|
| AI Agents |
API & Integration (0 vs 1)
| Feature | GetResponse | Improvado |
|---|---|---|
| Improvado Management API |
Advertising (5 vs 0)
| Feature | GetResponse | Improvado |
|---|---|---|
| Goal-Focused Ads | ||
| Google Ads | ||
| Google Lead Extensions | ||
| Meta Ads | ||
| Paid Ads Management |
Automation (13 vs 0)
| Feature | GetResponse | Improvado |
|---|---|---|
| Advanced Triggering | ||
| Automation Workflows | ||
| Autoresponders | ||
| Birthday Emails | ||
| Click and Open Followups | ||
| Drip Campaigns | ||
| Email Marketing Automation | ||
| Event-Based Automation | ||
| Split Automation | ||
| Visited URL Automation | ||
| Visual Workflow Builder | ||
| Web Events Automation | ||
| Welcome Email Series |
Compliance (1 vs 0)
| Feature | GetResponse | Improvado |
|---|---|---|
| Consent Management |
Courses (9 vs 0)
| Feature | GetResponse | Improvado |
|---|---|---|
| Course Creator | ||
| Creator Profile | ||
| Customizable Certificates | ||
| GetResponse HUB | ||
| Interactive Quizzes | ||
| Premium Newsletter Subscriptions | ||
| Premium Newsletters | ||
| Student Management | ||
| Video Hosting |
Dashboards & Visualization (0 vs 3)
| Feature | GetResponse | Improvado |
|---|---|---|
| Custom Dashboard Customization | ||
| Enterprise Dashboard Templates | ||
| Pre-built BI Dashboards |
Data Integration (0 vs 9)
| Feature | GetResponse | Improvado |
|---|---|---|
| Custom Data Destinations | ||
| Custom Data Pipelines | ||
| Custom Data Sources | ||
| Data Extraction & Loading | ||
| Direct Push to Destination | ||
| Flexible Data Storage Options | ||
| Intermediate Storage | ||
| Multi-account Integration | ||
| Pre-built Data Pipelines |
Data Processing (0 vs 2)
| Feature | GetResponse | Improvado |
|---|---|---|
| Data Transformation | ||
| Self-service No-code Data Transformation |
Data Warehousing (0 vs 1)
| Feature | GetResponse | Improvado |
|---|---|---|
| Marketing Intelligence for Data Warehouses |
Ecommerce (18 vs 0)
| Feature | GetResponse | Improvado |
|---|---|---|
| Abandoned Cart Recovery | ||
| E-Product Delivery | ||
| Ecommerce Results Dashboard | ||
| Ecommerce Tracking | ||
| Lead Funnels | ||
| Manual Promo Code Creator | ||
| One-Click Integrations | ||
| Order Confirmation Automation | ||
| Payment Gateway Integration | ||
| Product Box | ||
| Promo Codes | ||
| Purchase Automation | ||
| Recommended Products | ||
| Sales Funnels | ||
| Stores and Products Center |
Email Deliverability (2 vs 0)
| Feature | GetResponse | Improvado |
|---|---|---|
| Dedicated IP Address | ||
| Dedicated Sending Domain |
Email Marketing (17 vs 0)
| Feature | GetResponse | Improvado |
|---|---|---|
| Click Tracking | ||
| Custom DKIM | ||
| Dark Mode Preview | ||
| Email Editor | ||
| Email Scheduling | ||
| HTML Editor | ||
| Inbox Preview | ||
| Link Shortener | ||
| Newsletter Templates | ||
| Perfect Timing | ||
| Predesigned Email Templates | ||
| RSS-to-Email | ||
| SPAM Check | ||
| Share on Social Media | ||
| Time Travel |
Governance & Compliance (0 vs 3)
| Feature | GetResponse | Improvado |
|---|---|---|
| Brand Safety Monitoring | ||
| Marketing Data Governance | ||
| Naming Conventions Module |
Integrations (4 vs 0)
| Feature | GetResponse | Improvado |
|---|---|---|
| API Access | ||
| Facebook Pixel | ||
| Google Analytics Integration | ||
| SMTP Connection |
Landing Pages (7 vs 0)
| Feature | GetResponse | Improvado |
|---|---|---|
| A/B Testing | ||
| Custom Domain | ||
| Customizable Templates | ||
| Landing Page Builder | ||
| Lead Magnet Funnels | ||
| SEO Optimization | ||
| Unlimited Landing Pages |
Lead Generation (6 vs 0)
| Feature | GetResponse | Improvado |
|---|---|---|
| Contact Forms | ||
| Embedded Banners | ||
| Forms and Popups | ||
| Popup Display Rules | ||
| Popup Templates | ||
| Signup Forms |
List Management (7 vs 0)
| Feature | GetResponse | Improvado |
|---|---|---|
| Contact Scoring | ||
| Contact Tagging | ||
| Contacts Database | ||
| Export Contacts | ||
| FTP Imports | ||
| Import Contacts | ||
| List Management |
Messaging (8 vs 0)
| Feature | GetResponse | Improvado |
|---|---|---|
| Automated Web Push Notifications | ||
| GetResponse Chats | ||
| Mobile Push Notifications | ||
| SMS Bulk Campaigns | ||
| SMS Marketing | ||
| SMS Marketing Automation | ||
| Web Push Automation | ||
| Web Push Notifications |
Mobile Apps (2 vs 0)
| Feature | GetResponse | Improvado |
|---|---|---|
| GetResponse Mobile App | ||
| GetResponse Webinars App |
Monitoring & Analytics (0 vs 3)
| Feature | GetResponse | Improvado |
|---|---|---|
| Alerts & Notifications | ||
| Campaign Performance Monitoring | ||
| KPI Health Monitoring |
Optimization (0 vs 1)
| Feature | GetResponse | Improvado |
|---|---|---|
| Campaign Optimization |
Organization & Management (0 vs 1)
| Feature | GetResponse | Improvado |
|---|---|---|
| Workspaces |
Platform Management (0 vs 1)
| Feature | GetResponse | Improvado |
|---|---|---|
| Multiple Instances |
Reporting (9 vs 1)
| Feature | GetResponse | Improvado |
|---|---|---|
| Automated Marketing Reporting | ||
| Custom Reports | ||
| Digital Marketing Reports | ||
| Ecommerce Reports | ||
| Email Analytics | ||
| FTP Reports | ||
| Newsletter Revenue Statistics | ||
| Recommendations Reports | ||
| Revenue Reports | ||
| Revenue Tracking |
Security (2 vs 0)
| Feature | GetResponse | Improvado |
|---|---|---|
| Single Sign-On (SSO) | ||
| Two-Factor Authentication |
Security & Access Control (0 vs 2)
| Feature | GetResponse | Improvado |
|---|---|---|
| SSO via Azure and Okta | ||
| SSO via Google |
Segmentation (15 vs 0)
| Feature | GetResponse | Improvado |
|---|---|---|
| Amount Filter | ||
| Basic Segmentation | ||
| Behavior-Based Segmentation | ||
| Consent-Based Segmentation | ||
| Conversion Funnel Segmentation | ||
| Dynamic Segmentation | ||
| Ecommerce-Based Segmentation | ||
| Event-Based Segmentation | ||
| External Segments | ||
| Geolocation Segmentation | ||
| Lead Magnet Segmentation | ||
| SMS Action Segmentation | ||
| Scoring-Based Segmentation | ||
| Segmentation | ||
| Tag-Based Segmentation |
Services (0 vs 2)
| Feature | GetResponse | Improvado |
|---|---|---|
| Managed Services Lite | ||
| Professional Services |
Support (10 vs 10)
| Feature | GetResponse | Improvado |
|---|---|---|
| 10/5 Support (8-6 M-F) | ||
| 24/7 Support | ||
| Assisted IP Warmup | ||
| Chat Support | ||
| Customer Help Center & Documentation | ||
| Customer Service Desk | ||
| Dedicated Customer Experience Manager | ||
| Dedicated Customer Success Manager | ||
| Dedicated Onboarding | ||
| Development Strategy Support | ||
| Email Support | ||
| Named Customer Support Engineer | ||
| Onboarding Session | ||
| Phone Support | ||
| Premium Customer Support |
Team Management (2 vs 0)
| Feature | GetResponse | Improvado |
|---|---|---|
| Multi-User Access | ||
| Roles Management |
Webinars (7 vs 0)
| Feature | GetResponse | Improvado |
|---|---|---|
| Breakout Rooms | ||
| HD Webinars | ||
| Live Webinars | ||
| On-Demand Webinars | ||
| Paid Webinars | ||
| Webinar Recording Storage | ||
| Webinars |
Website Builder (16 vs 0)
| Feature | GetResponse | Improvado |
|---|---|---|
| Domain Purchase | ||
| Drag-and-Drop Website Editor | ||
| Multiple Websites | ||
| SSL Security | ||
| Unlimited Subpages | ||
| Website AI Wizard | ||
| Website Analytics | ||
| Website Bandwidth | ||
| Website Builder | ||
| Website Chat | ||
| Website Custom Code | ||
| Website Gallery | ||
| Website Membership Area | ||
| Website Popups | ||
| Website Templates |
White Label (2 vs 0)
| Feature | GetResponse | Improvado |
|---|---|---|
| Rebranding Options | ||
| Remove GetResponse Branding |
Unique Features
Only in GetResponse (166)
Goal-Focused Ads
Google Ads
Google Lead Extensions
Meta Ads
Paid Ads Management
AI Campaign Generator
AI Course Creator
AI Email Generator
AI Product Recommendations
AI Writing Assistant
Advanced Triggering
Automation Workflows
Autoresponders
Birthday Emails
Click and Open Followups
Drip Campaigns
Email Marketing Automation
Event-Based Automation
Split Automation
Visited URL Automation
+ 146 more unique features
Only in Improvado (40)
AI Agents
Improvado Management API
Custom Dashboard Customization
Enterprise Dashboard Templates
Pre-built BI Dashboards
Custom Data Destinations
Custom Data Pipelines
Custom Data Sources
Data Extraction & Loading
Direct Push to Destination
Flexible Data Storage Options
Intermediate Storage
Multi-account Integration
Pre-built Data Pipelines
Data Transformation
Self-service No-code Data Transformation
Marketing Intelligence for Data Warehouses
Brand Safety Monitoring
Marketing Data Governance
Naming Conventions Module
+ 20 more unique features
Want to build your own alternative to GetResponse or Improvado?
Analyze it with Reap