Adapt.io vs Kochava
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Adapt.io offers fewer features (27 vs 75) and fewer integrations (6 vs 11). Starting price: Adapt.io at $49/mo vs Kochava at $500/mo. Adapt.io has 27 unique features while Kochava has 75 unique features, with 0 features in common.
| Adapt.io | Kochava | |
|---|---|---|
| Category | Marketing Automation | Marketing Automation |
| Total Features | 27 | 75 |
| AI-Powered Features | 0 | 12 |
| Starting Price | $49/mo | $500/mo |
| Pricing Tiers | 4 | 7 |
| Integrations | 6 | 11 |
| Shared Features | 0 | |
| Shared Integrations | 0 | |
| Data Quality | 70% | 95% |
Feature Comparison by Category
AI (0 vs 8)
| Feature | Adapt.io | Kochava |
|---|---|---|
| AI Keyword Suggestions | ||
| AI-Powered Ad Fraud Prevention | ||
| AI-Powered Automation Studio | ||
| Agentic AI Orchestration | ||
| Integrative AI Hub - StationOne | ||
| Optimized Budget Planning | ||
| Predictive Churn | ||
| Search Ads Maven |
API (1 vs 0)
| Feature | Adapt.io | Kochava |
|---|---|---|
| API |
Administration (1 vs 0)
| Feature | Adapt.io | Kochava |
|---|---|---|
| Team Management |
Analytics (0 vs 18)
| Feature | Adapt.io | Kochava |
|---|---|---|
| A/B/n Testing | ||
| AIM - Always-On Incremental Measurement | ||
| Ad Revenue Measurement | ||
| Cost Tracking | ||
| Cross-App Analytics | ||
| Custom Post-Install Event Tracking | ||
| Enhanced Keyword Intelligence | ||
| Free App Analytics® | ||
| Incremental Lift Studies | ||
| Install & Standard Post-Install Event Tracking | ||
| Marketing Mix Modeling | ||
| Media Cost Aggregation | ||
| Media Index | ||
| Query Tool | ||
| Real-time Analytics |
Attribution (0 vs 5)
| Feature | Adapt.io | Kochava |
|---|---|---|
| Configurable Attribution | ||
| Omnichannel App Attribution | ||
| Owned Media Attribution | ||
| Paid Media Attribution | ||
| SKAdNetwork Solutions |
Audience Management (0 vs 2)
| Feature | Adapt.io | Kochava |
|---|---|---|
| Audience Export from Analytics | ||
| Dynamic Audience Activation |
Automation (2 vs 1)
| Feature | Adapt.io | Kochava |
|---|---|---|
| Automated Rules and Alerting | ||
| Job Change Alerts | ||
| Saved Search |
Browser Tool (1 vs 0)
| Feature | Adapt.io | Kochava |
|---|---|---|
| Chrome Extension |
CRM Integration (1 vs 0)
| Feature | Adapt.io | Kochava |
|---|---|---|
| CRM Export |
Channel-Specific (0 vs 9)
| Feature | Adapt.io | Kochava |
|---|---|---|
| Apple Ads Optimization | ||
| Gaming Console Measurement (Xbox, PlayStation) | ||
| IoT & Smart Device Measurement | ||
| Linear & Advanced TV | ||
| Mobile Measurement (Android, Huawei, iOS) | ||
| OOH & DOOH Measurement | ||
| OTT & Connected TV Measurement | ||
| SmartLinks™ for TV | ||
| Web Measurement |
Company Intelligence (2 vs 0)
| Feature | Adapt.io | Kochava |
|---|---|---|
| Department Wise Growth | ||
| Identify High Growth Companies |
Contact Data (1 vs 0)
| Feature | Adapt.io | Kochava |
|---|---|---|
| Phone Numbers |
Contact Discovery (1 vs 0)
| Feature | Adapt.io | Kochava |
|---|---|---|
| Email Finder |
Core Functionality (1 vs 0)
| Feature | Adapt.io | Kochava |
|---|---|---|
| Prospecting |
Data Export (1 vs 0)
| Feature | Adapt.io | Kochava |
|---|---|---|
| CSV Export |
Data Management (2 vs 4)
| Feature | Adapt.io | Kochava |
|---|---|---|
| Blockchain | ||
| Custom Data ETL & Postbacks | ||
| Data Enrichment | ||
| Data Retention | ||
| Historical Traffic Import | ||
| Suppression List |
Deep Linking (0 vs 6)
| Feature | Adapt.io | Kochava |
|---|---|---|
| App Clips & Instant Apps Support | ||
| Custom Domain Name/Vanity Links | ||
| Deferred Deep Linking | ||
| Enhanced Multi-Platform Deep Linking | ||
| Firebase Dynamic Links | ||
| Universal & App Links |
Fraud Prevention (0 vs 5)
| Feature | Adapt.io | Kochava |
|---|---|---|
| Custom Fraud Mitigation | ||
| Customizable Fraud Blocklist | ||
| Fraud Console | ||
| Global Fraud Blocklist | ||
| Traffic Verifier |
Identity (0 vs 1)
| Feature | Adapt.io | Kochava |
|---|---|---|
| IdentityLink® Cross-Device Identity Resolution |
Industry Targeting (1 vs 0)
| Feature | Adapt.io | Kochava |
|---|---|---|
| Technology Sector Feature |
Integration (0 vs 2)
| Feature | Adapt.io | Kochava |
|---|---|---|
| Data Postbacks | ||
| SDK Install & Event Authentication |
Lead Management (1 vs 0)
| Feature | Adapt.io | Kochava |
|---|---|---|
| Lead Scoring & Routing |
List Management (2 vs 0)
| Feature | Adapt.io | Kochava |
|---|---|---|
| Limit Contact per Company | ||
| List Building |
Outreach (1 vs 0)
| Feature | Adapt.io | Kochava |
|---|---|---|
| Hyper-Personalization |
Planning (0 vs 2)
| Feature | Adapt.io | Kochava |
|---|---|---|
| Media Planning | ||
| Scenario Planner |
Privacy (0 vs 2)
| Feature | Adapt.io | Kochava |
|---|---|---|
| Consent Management | ||
| Privacy Profiles |
Publisher Tools (0 vs 2)
| Feature | Adapt.io | Kochava |
|---|---|---|
| Atlas Performance | ||
| Publisher Insights |
Reporting (2 vs 1)
| Feature | Adapt.io | Kochava |
|---|---|---|
| Advanced Reporting | ||
| Basic Reporting | ||
| Row-Level Reporting |
Search & Discovery (1 vs 0)
| Feature | Adapt.io | Kochava |
|---|---|---|
| Advanced Filters |
Services (0 vs 1)
| Feature | Adapt.io | Kochava |
|---|---|---|
| Foundry Strategic Consulting |
Support (5 vs 0)
| Feature | Adapt.io | Kochava |
|---|---|---|
| Chat & Call Support | ||
| Dedicated Account Manager | ||
| Email Support | ||
| Onboarding Support | ||
| Priority Email Support |
User Engagement (0 vs 6)
| Feature | Adapt.io | Kochava |
|---|---|---|
| Deep Linking | ||
| Dynamic Deep Linking | ||
| QR Codes | ||
| Reengagement | ||
| SmartLinks | ||
| Web-to-App Journeys |
Unique Features
Only in Adapt.io (27)
Team Management
API
Job Change Alerts
Saved Search
Chrome Extension
Department Wise Growth
Identify High Growth Companies
Phone Numbers
Email Finder
Prospecting
CRM Export
CSV Export
Data Enrichment
Suppression List
Technology Sector Feature
Lead Scoring & Routing
Limit Contact per Company
List Building
Hyper-Personalization
Advanced Reporting
+ 7 more unique features
Only in Kochava (75)
Agentic AI Orchestration
AI Keyword Suggestions
AI-Powered Ad Fraud Prevention
AI-Powered Automation Studio
Integrative AI Hub - StationOne
Optimized Budget Planning
Predictive Churn
Search Ads Maven
A/B/n Testing
Ad Revenue Measurement
AIM - Always-On Incremental Measurement
Cost Tracking
Cross-App Analytics
Custom Post-Install Event Tracking
Enhanced Keyword Intelligence
Free App Analytics®
Incremental Lift Studies
Install & Standard Post-Install Event Tracking
Marketing Mix Modeling
Media Cost Aggregation
+ 55 more unique features
Want to build your own alternative to Adapt.io or Kochava?
Analyze it with Reap