Act-On vs GetResponse

Side-by-side comparison of features, pricing, and integrations.

Quick Verdict

Act-On offers fewer features (30 vs 167) and fewer integrations (7 vs 17). Starting price: Act-On at $900/mo vs GetResponse at $19/mo. Act-On has 30 unique features while GetResponse has 167 unique features, with 0 features in common.

Act-OnGetResponse
CategoryMarketing AutomationMarketing Automation
Total Features30167
AI-Powered Features610
Starting Price$900/mo$19/mo
Pricing Tiers24
Integrations717
Shared Features0
Shared Integrations2
Data Quality80%95%

Feature Comparison by Category

AI (3 vs 5)

FeatureAct-OnGetResponse
AI Audience Insights
AI Campaign Generator
AI Course Creator
AI Email Generator
AI Predictive Lead Score
AI Product Recommendations
AI Writing Assistant
InSite AI Web Agent

Advertising (0 vs 5)

FeatureAct-OnGetResponse
Goal-Focused Ads
Google Ads
Google Lead Extensions
Meta Ads
Paid Ads Management

Analytics (4 vs 0)

FeatureAct-OnGetResponse
AI-Powered Advanced Analytics
Advanced Marketing Analytics
Data Studio
Interactive Analytics and Reporting Dashboards

Automation (2 vs 13)

FeatureAct-OnGetResponse
Advanced Triggering
Automation Workflows
Autoresponders
Birthday Emails
Click and Open Followups
Drip Campaigns
Email Marketing Automation
Event-Based Automation
Journey Builder
Split Automation
Visited URL Automation
Visual Workflow Builder
Web Events Automation
Welcome Email Series
World-class Marketing Automation

Compliance (0 vs 1)

FeatureAct-OnGetResponse
Consent Management

Content (2 vs 0)

FeatureAct-OnGetResponse
Landing Pages and Forms
Pre-built Templates

Courses (0 vs 9)

FeatureAct-OnGetResponse
Course Creator
Creator Profile
Customizable Certificates
GetResponse HUB
Interactive Quizzes
Premium Newsletter Subscriptions
Premium Newsletters
Student Management
Video Hosting

Ecommerce (0 vs 18)

FeatureAct-OnGetResponse
Abandoned Cart Recovery
E-Product Delivery
Ecommerce Results Dashboard
Ecommerce Tracking
Lead Funnels
Manual Promo Code Creator
One-Click Integrations
Order Confirmation Automation
Payment Gateway Integration
Product Box
Promo Codes
Purchase Automation
Recommended Products
Sales Funnels
Stores and Products Center

Email Deliverability (0 vs 2)

FeatureAct-OnGetResponse
Dedicated IP Address
Dedicated Sending Domain

Email Marketing (3 vs 17)

FeatureAct-OnGetResponse
Click Tracking
Custom DKIM
Dark Mode Preview
Email Editor
Email Marketing
Email Scheduling
Email Targeting and Messaging
HTML Editor
Inbox Preview
Link Shortener
Newsletter Templates
Perfect Timing
Predesigned Email Templates
RSS-to-Email
SPAM Check

Integration (5 vs 0)

FeatureAct-OnGetResponse
CRM Integration
Cazoomi Integration
MarTech and CRM Integrations
Open API
Zapier Integration

Integrations (0 vs 4)

FeatureAct-OnGetResponse
API Access
Facebook Pixel
Google Analytics Integration
SMTP Connection

Landing Pages (0 vs 7)

FeatureAct-OnGetResponse
A/B Testing
Custom Domain
Customizable Templates
Landing Page Builder
Lead Magnet Funnels
SEO Optimization
Unlimited Landing Pages

Lead Generation (0 vs 6)

FeatureAct-OnGetResponse
Contact Forms
Embedded Banners
Forms and Popups
Popup Display Rules
Popup Templates
Signup Forms

Lead Management (2 vs 0)

FeatureAct-OnGetResponse
Lead Generation
Lead Scoring

List Management (0 vs 7)

FeatureAct-OnGetResponse
Contact Scoring
Contact Tagging
Contacts Database
Export Contacts
FTP Imports
Import Contacts
List Management

Marketing Channels (2 vs 0)

FeatureAct-OnGetResponse
Automated SMS Marketing
Multichannel Marketing

Marketing Strategy (2 vs 0)

FeatureAct-OnGetResponse
Account-Based Marketing
Customer Lifecycle Engagement

Messaging (0 vs 8)

FeatureAct-OnGetResponse
Automated Web Push Notifications
GetResponse Chats
Mobile Push Notifications
SMS Bulk Campaigns
SMS Marketing
SMS Marketing Automation
Web Push Automation
Web Push Notifications

Mobile Apps (0 vs 2)

FeatureAct-OnGetResponse
GetResponse Mobile App
GetResponse Webinars App

Reporting (0 vs 9)

FeatureAct-OnGetResponse
Custom Reports
Digital Marketing Reports
Ecommerce Reports
Email Analytics
FTP Reports
Newsletter Revenue Statistics
Recommendations Reports
Revenue Reports
Revenue Tracking

Sales (2 vs 0)

FeatureAct-OnGetResponse
Act-On Anywhere
Sales Enablement

Security (0 vs 2)

FeatureAct-OnGetResponse
Single Sign-On (SSO)
Two-Factor Authentication

Segmentation (2 vs 15)

FeatureAct-OnGetResponse
Amount Filter
Basic Segmentation
Behavior-Based Segmentation
Consent-Based Segmentation
Contact Lists and Segmentation
Conversion Funnel Segmentation
Dynamic Segmentation
Ecommerce-Based Segmentation
Event-Based Segmentation
External Segments
Geolocation Segmentation
Lead Magnet Segmentation
SMS Action Segmentation
Scoring-Based Segmentation
Segmentation

Support (0 vs 10)

FeatureAct-OnGetResponse
Assisted IP Warmup
Chat Support
Dedicated Customer Experience Manager
Dedicated Onboarding
Development Strategy Support
Email Support
Onboarding Session
Phone Support
Professional Services
Slack Support

Team Management (0 vs 2)

FeatureAct-OnGetResponse
Multi-User Access
Roles Management

Tracking (1 vs 0)

FeatureAct-OnGetResponse
Website and Landing Page Tracking

Webinars (0 vs 7)

FeatureAct-OnGetResponse
Breakout Rooms
HD Webinars
Live Webinars
On-Demand Webinars
Paid Webinars
Webinar Recording Storage
Webinars

Website Builder (0 vs 16)

FeatureAct-OnGetResponse
Domain Purchase
Drag-and-Drop Website Editor
Multiple Websites
SSL Security
Unlimited Subpages
Website AI Wizard
Website Analytics
Website Bandwidth
Website Builder
Website Chat
Website Custom Code
Website Gallery
Website Membership Area
Website Popups
Website Templates

White Label (0 vs 2)

FeatureAct-OnGetResponse
Rebranding Options
Remove GetResponse Branding

Unique Features

Only in Act-On (30)

AI Audience Insights
AI Predictive Lead Score
InSite AI Web Agent
Advanced Marketing Analytics
AI-Powered Advanced Analytics
Data Studio
Interactive Analytics and Reporting Dashboards
Journey Builder
World-class Marketing Automation
Landing Pages and Forms
Pre-built Templates
Email Marketing
Email Targeting and Messaging
Transactional Email
Cazoomi Integration
CRM Integration
MarTech and CRM Integrations
Open API
Zapier Integration
Lead Generation

+ 10 more unique features

Only in GetResponse (167)

Goal-Focused Ads
Google Ads
Google Lead Extensions
Meta Ads
Paid Ads Management
AI Campaign Generator
AI Course Creator
AI Email Generator
AI Product Recommendations
AI Writing Assistant
Advanced Triggering
Automation Workflows
Autoresponders
Birthday Emails
Click and Open Followups
Drip Campaigns
Email Marketing Automation
Event-Based Automation
Split Automation
Visited URL Automation

+ 147 more unique features

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