Replacement Guide

How to Build Your Own Magnite

Replace Magnite with a custom build. The Largest Independent Sell-Side Advertising Company

Weekend Project
25 features3 integrationsOne weekend

Estimated Timeline

Based on 25 features at Weekend Project difficulty, expect about One weekend with AI-assisted development.

1
Setup & scaffolding
2 hours
2
Core features
4-6 hours
3
Polish & deploy
2 hours

Recommended Tech Stack

Next.js 14

Full-stack React framework with API routes and server components

Supabase

PostgreSQL database, auth, and real-time subscriptions

Tailwind CSS

Utility-first styling for rapid UI development

Resend

Transactional and marketing email delivery

Key Features to Replicate

Top features across 8 categories. See all 25 features

Streaming(5 features)

AVOD Support

Ad-supported video on demand monetization solutions

Live Scheduler

Tools to advance how media owners and advertisers transact on live streaming content

Live Streaming Advertising

Specialized solutions for monetizing live streaming and live sports content

Performance TV

Performance advertising capabilities for television and streaming content

Streaming Advertising

Support for CTV, OTT, and streaming video advertising across all screens

AI(2 features)

Deep Learning IntegrationAI

Real-time curation powered by deep learning algorithms

Seller AgentAI

AI-powered agent to assist sellers in advertising operations

Brand Safety(2 features)

Brand Protection

Advanced brand safety and ad quality controls

DV+

Brand safety and viewability solutions

Privacy(2 features)

Addressability Solutions

Privacy-compliant solutions for audience targeting and measurement

Privacy Controls

Privacy-first approach to data handling and audience targeting

Ad Server(1 features)

SpringServe

Ad server and yield optimization platform for publishers

Audience Management(1 features)

Audience Data

Audience targeting and data management capabilities

Audio(1 features)

Audio Advertising

Audio format advertising capabilities for audio content monetization

Buyer Tools(1 features)

Demand Manager

Solutions for managing advertiser demand and campaign execution

Cost Calculator

Pricing data not available for Magnite. Check their website for current pricing.

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