Replacement Guide

How to Build Your Own Oracle CrowdTwist Loyalty and Engagement

Replace Oracle CrowdTwist Loyalty and Engagement with a custom build. Connect your largest and most valuable customers with loyalty and reward programs specifically targeted to them

Weekend Project
24 features8 integrationsOne weekend

Estimated Timeline

Based on 24 features at Weekend Project difficulty, expect about One weekend with AI-assisted development.

1
Setup & scaffolding
2 hours
2
Core features
4-6 hours
3
Polish & deploy
2 hours

Recommended Tech Stack

Next.js 14

Full-stack React framework with API routes and server components

Supabase

PostgreSQL database, auth, and real-time subscriptions

Tailwind CSS

Utility-first styling for rapid UI development

Key Features to Replicate

Top features across 8 categories. See all 24 features

Integration(3 features)

Data Push for Segments

Push segmentation data to other systems including CRM, email service providers, and customer data platforms

Integration with Oracle Unity Customer Data Platform

Connect loyalty data with marketing, ecommerce, service, and billing data for precise audience segmentation

Integration with Responsys Campaign Management

Create more targeted marketing campaigns using real-time customer loyalty and engagement data

Program Management(3 features)

Customized Loyalty Program DesignPremium

Devise loyalty programs and customer retention strategies around unique brand objectives and loyal consumers

Partner Management

Expand loyalty programs to strategic partners who can award points for spend and engagement

Self-Service Control Center

Client-facing tool to manage loyalty programs including campaign and reward management and member care

Reporting(3 features)

Data Export

Set up automatic data exports that regularly send loyalty program report data to defined locations

Reporting Dashboards

Create custom dashboards with loyalty program performance indicators, visuals, and expanded reporting categories

Self-Service Analytics and Reporting

Access program and member insights from self-service BI and reporting tool to focus future marketing efforts

Personalization(2 features)

Personalized Loyalty Experiences

Reward best customers with meaningful offers that match their tier level and interests

Segmentation and Tier Levels

Drive customer retention by using data to refine segments and personalize loyalty marketing based on behavior and tier status

Rewards Management(2 features)

Diverse Reward Offerings

Offer multiple reward types including gift cards, sweepstakes, digital downloads, and charitable donations

Flexible Reward Redemption

Allow customers to redeem rewards through product catalogs, online cart discounts, POS checkout, or automatic distribution

Analytics(1 features)

Cross-Channel Purchase Behavior Recognition

Collect and drive purchase behavior across channels through flexible ecommerce and campaign capabilities

Customer Data(1 features)

First-Party Customer Profiles

Build rich, first-party profiles by combining brand engagement, social influence, and spend data

Customer Service(1 features)

Member Care Portal

Easy-to-use portal for customer service to enroll members, check activity, purchase and reward history

Cost Calculator

Pricing data not available for Oracle CrowdTwist Loyalty and Engagement. Check their website for current pricing.

Ready to Build?