Brandwatch

brandwatch.com
Social Media Management
Weekend Project

The most intelligent social suite

How to Replace Brandwatch

Overview

Brandwatch is an all-in-one social media management and consumer intelligence platform that leverages AI and deep analytics to help businesses understand consumers, manage social channels, and discover influencers. It provides tools for social listening, content management, community engagement, and influencer marketing across all major social networks.

Features

22 features across 8 categories

Analytics(6)

AI-Powered AnalysisAI

Analyze data at scale with industry-leading AI

Consumer IntelligenceAI

Understand your consumers, your brand, and your market through deep research and analysis

Customizable Dashboards

Segment audiences and conversations in fully customizable dashboards

Influencer Campaign Reporting

Run, measure and report on multichannel campaigns

Performance Benchmarking

Benchmark and build dashboards to understand your performance against your competitors

Trend DetectionAI

React to the trends that matter by accessing the world's largest archive of consumer opinion and leveraging advanced proprietary and generative AI to discover new trends before anyone else

Also in: Hugging Face, Notion, Smartsheet

Content Management(5)

Collaborative Content Calendar

Manage channels, teams, workflows, approvals, and campaigns and ensure brand alignment and stellar quality in one collaborative content calendar

Content CreationAI

Grow your brand with a data-driven content strategy all managed in one collaborative social content calendar

Multi-Channel Management

Manage all your social media channels in one place with unlimited channels as a suite customer

Organic and Paid Content Collaboration

Collaborate on content creation with one social calendar, including both organic and paid posts

Social Media Management

Engage with consumers across social platforms and grow your brand with all-in-one management

Also in: Juro, Notion, WordPress.com

Customer Support(1)

Social Inbox

Take the stress out of community management and customer support with one social inbox for all your networks

Engagement(1)

Consumer Engagement

Deliver exceptional customer experience by engaging with the right people in the right place at the right time

Influencer Management(3)

Influencer Discovery

Discover the best influencers for their brand collaborations or agency roster from a database of over 30m creators

Influencer Marketing

Discover influencers and manage campaigns with an end-to-end solution for influencer discovery and relationship management

Influencer Relationship Management

Save time, centralize data and manage influencer relationships at every touchpoint

Monitoring(3)

Brand Monitoring

Monitor your brand and survive and thrive in a fast-moving digital landscape by keeping your finger on the pulse of consumer opinion

Social ListeningAI

Monitor your brand with the world's leading social listening tool

Threat Detection and AlertsAI

Monitor emerging threats across over 100m sources and set up smart, real-time alerts to respond with speed and confidence before problems develop

Reporting(1)

Automated Reporting and Alerts

Distribute flexible, automated reporting and alerts across your business

Also in: monday.com, Smartsheet, 1Password

Research(2)

Consumer Opinion Archive Search

Search the world's largest archive of consumer opinion for market insights

Deep ResearchAI

Bring structure and meaning to billions of voices with game-changing AI solutions

Cost Calculator

Pricing data not available for Brandwatch. Check their website for current pricing.

Build vs Buy

Should you build a Brandwatch alternative or buy the subscription? Estimate based on 22 features.

Buy Brandwatch

Better Value
Monthly costContact Sales
3-year totalVaries
Time to deployDays

Build Your Own

Development cost$12,000
Maintenance$180/mo
3-year total$18,480
Dev time~1 months

Buying Brandwatch saves ~$18,480 over 3 years vs building.

Estimates based on 22 features and a BuildScore of 5/5. Actual costs vary.

Integrations

6 known integrations

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