How to Build Your Own Branch
Replace Branch with a custom build. Mobile Measurement & Deep Linking Platform
Build Difficulty: 5/5
Build a working replacement in a weekend with AI tools
Estimated Timeline
Based on 57 features at Weekend Project difficulty, expect about One weekend with AI-assisted development.
Recommended Tech Stack
Full-stack React framework with API routes and server components
PostgreSQL database, auth, and real-time subscriptions
Utility-first styling for rapid UI development
Transactional and marketing email delivery
Key Features to Replicate
Top features across 8 categories. See all 57 features
Analytics(8 features)
Real-time dashboard showing campaign and user activity metrics
Robust analytics for tracking clicks and scans on branded links and QR codes
Analyze user cohorts and track retention metrics over time
Visualize and understand the complete path users take from first touch to conversion
Create and customize dashboards to monitor key metrics and KPIs
+3 more in this category
Engagement(7 features)
Preview in-app content before the app store with branded experiences that drive higher click-to-install rates
Route users from web through app store to the right content with customizable banners and interstitials
Route users seamlessly into apps from email, social, ads, web, and SMS, handling 6,000+ edge cases for consistent user experience
Deep link users from email directly to the right place in the app with full attribution
Seamless deep linking that works on iOS even when Private Relay makes it difficult
+2 more in this category
Privacy & Compliance(7 features)
Overcome signal loss with advanced SKAN modeling and optimization
Measure performance while respecting user privacy with full attribution and full privacy
Get full transparency into SKAN data with a strategic partner rather than a black box
Manage SKAdNetwork (SKAN) conversion value mapping with clarity and precision
Get AI-powered recommendations for SKAN conversion value optimization
+2 more in this category
Attribution(6 features)
Prove ROI with precise measurement that accurately attributes every conversion
Customize attribution lookback windows for different campaigns and channels
Measure performance and attribute conversions from connected TV and over-the-top platforms
Connect every touchpoint to measure attribution across paid, organic, email, web, and app channels
Track user journeys across devices and web platforms in real-time
+1 more in this category
Integration(6 features)
Get verified, direct integrations with every major ad network and SAN needed
Manage integrations with ad networks and partners
Receive conversion data from ad partners via postbacks
Set up custom integrations with non-standard ad partners
Send data to partner platforms via webhooks
+1 more in this category
API(3 features)
Access aggregated data programmatically via API
Build at scale with APIs that flex to your tech stack
API for creating and analyzing user cohorts programmatically
Branding(3 features)
Transform clunky URLs into clean, branded destinations with higher CTRs
Put your brand in every link using your own custom domains across brands and regions
Get 80% more scans with branded QR codes customized with logos, colors, and shapes
Data Management(3 features)
Export aggregated data reports in various formats
Experience total data ownership with raw, aggregate, and real-time exports via APIs and integrations
Unified data model providing a single source of truth for all attribution data
Cost Calculator
Pricing data not available for Branch. Check their website for current pricing.