Totango vs Trustpilot Business
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Totango offers fewer features (40 vs 52) and more integrations (25 vs 5). Starting price: Totango at $3000/mo vs Trustpilot Business at $339/mo. Totango has 40 unique features while Trustpilot Business has 52 unique features, with 0 features in common.
| Totango | Trustpilot Business | |
|---|---|---|
| Category | Customer Success | Customer Success |
| Total Features | 40 | 52 |
| AI-Powered Features | 15 | 2 |
| Starting Price | $3000/mo | $339/mo |
| Pricing Tiers | 4 | 5 |
| Integrations | 25 | 5 |
| Shared Features | 0 | |
| Shared Integrations | 1 | |
| Data Quality | 70% | 90% |
Feature Comparison by Category
AI (0 vs 2)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| AI-Assisted Review Responses | ||
| Review Highlights |
Account Management (1 vs 0)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Account Mapping |
Admin & Security (0 vs 1)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Single Sign-On (SSO) |
Alerts (1 vs 0)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Real-time Alerts |
Analytics (9 vs 0)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Account Segmentation | ||
| Churn Prediction | ||
| Cohort Analysis | ||
| Custom Metrics | ||
| Engagement Metrics | ||
| Health Scoring | ||
| Performance Benchmarking | ||
| Predictive Analytics | ||
| Usage Analytics |
Analytics & Reporting (0 vs 13)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Analytics Explorer | ||
| Enhanced Insights | ||
| Invitation Conversion Dashboard | ||
| Market Insights | ||
| My Competitors | ||
| Reply Data | ||
| Search Engagement Reports | ||
| Service Reviews Analytics | ||
| Topics Reports with Sentiment Analysis | ||
| TrustScore | ||
| TrustScore Forecast | ||
| Trustpilot Data Solutions | ||
| Visitor Insights |
Automation (3 vs 3)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Automated Feedback Service (AFS) | ||
| Automated Monthly Invitations | ||
| Customer Journeys | ||
| Playbooks | ||
| Review Collection | ||
| Workflows |
Compliance (1 vs 0)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Data Governance |
Customer Engagement (1 vs 0)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Multi-threading |
Customer Feedback (1 vs 0)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Survey Tools |
Customer Insights (1 vs 0)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Customer Voice |
Customer Portal (1 vs 0)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| White-label Portal |
Customer View (1 vs 0)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Customer Timeline |
Customization (0 vs 4)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Brand-boosting Customization | ||
| Customizable Reminder Emails | ||
| Customizable Review Invitation Email Templates | ||
| Trustpilot Profile Page Customizations |
Data Management (1 vs 1)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Attribute Mapping | ||
| Export Service Reviews |
Engagement (1 vs 0)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Business Reviews |
Extensions (1 vs 0)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Marketplace |
Feedback Management (0 vs 3)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Reply to Reviews | ||
| Review Follow-up Questions | ||
| Review Tagging and Filtering |
Integration (2 vs 5)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| API Access | ||
| Connect API | ||
| Email Integration | ||
| Google Store Ratings | ||
| Integrations for Replying to Reviews | ||
| Integrations for Review Invitations | ||
| Salesforce Integration |
Learning (2 vs 0)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Knowledge Base | ||
| Training Courses |
Marketing (0 vs 12)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Asset Builder | ||
| Customizable Assets | ||
| Downloadable Trustpilot Assets | ||
| Email Signature and Newsletter TrustBox | ||
| Flex Widget with Review Highlights | ||
| Flex Widget with TrustScore | ||
| Image and Video Generators | ||
| Marketing Widgets | ||
| Promotions for Trustpilot Profile Page | ||
| Review Spotlight | ||
| Testimonial TrustBox Widgets | ||
| TrustBox Widgets for Website |
Mobility (1 vs 0)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Mobile App |
Moderation (0 vs 2)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Automated Fraud Detection | ||
| Flag Suspicious Reviews |
Monitoring (1 vs 0)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Customer Health Monitoring |
Performance (1 vs 0)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Goal Tracking |
Productivity (1 vs 0)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Task Management |
Reporting (3 vs 0)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Executive Dashboards | ||
| Gainsight-style Scorecards | ||
| QBRs and Executive Summaries |
Resource Management (1 vs 0)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Resource Planning |
Revenue Operations (3 vs 0)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Expansion Revenue Tracking | ||
| Renewal Forecasting | ||
| Revenue Intelligence |
Review Management (0 vs 2)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Location Reviews | ||
| Product Reviews |
SEO (0 vs 1)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Review SEO |
Security (1 vs 0)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Role-based Access Control |
Segmentation (1 vs 0)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Audience Builder |
Support (0 vs 3)
| Feature | Totango | Trustpilot Business |
|---|---|---|
| Dedicated Customer Success Manager | ||
| Expert Implementation and Strategic Support | ||
| Live Chat Support |
Unique Features
Only in Totango (40)
Account Mapping
Real-time Alerts
Account Segmentation
Churn Prediction
Cohort Analysis
Custom Metrics
Engagement Metrics
Health Scoring
Performance Benchmarking
Predictive Analytics
Usage Analytics
Customer Journeys
Playbooks
Workflows
Data Governance
Multi-threading
Survey Tools
Customer Voice
White-label Portal
Customer Timeline
+ 20 more unique features
Only in Trustpilot Business (52)
Single Sign-On (SSO)
AI-Assisted Review Responses
Review Highlights
Analytics Explorer
Enhanced Insights
Invitation Conversion Dashboard
Market Insights
My Competitors
Reply Data
Search Engagement Reports
Service Reviews Analytics
Topics Reports with Sentiment Analysis
Trustpilot Data Solutions
TrustScore
TrustScore Forecast
Visitor Insights
Automated Feedback Service (AFS)
Automated Monthly Invitations
Review Collection
Brand-boosting Customization
+ 32 more unique features
View Totango details View Trustpilot Business details Totango alternatives Trustpilot Business alternatives
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