OptinMonster vs Upfluence

Side-by-side comparison of features, pricing, and integrations.

Quick Verdict

OptinMonster offers more features (84 vs 42) and fewer integrations (15 vs 28). Starting price: OptinMonster at $7/mo vs Upfluence at $99/mo. OptinMonster has 83 unique features while Upfluence has 41 unique features, with 1 features in common.

OptinMonsterUpfluence
CategoryMarketing AutomationMarketing Automation
Total Features8442
AI-Powered Features118
Starting Price$7/mo$99/mo
Pricing Tiers44
Integrations1528
Shared Features1
Shared Integrations3
Data Quality95%71%

Feature Comparison by Category

AI (1 vs 0)

FeatureOptinMonsterUpfluence
AI Popups

Account Management (3 vs 0)

FeatureOptinMonsterUpfluence
Multi-Site Support
Okta Integration
Sub-Accounts

Analytics (6 vs 9)

FeatureOptinMonsterUpfluence
Audience Insights
Campaign Benchmarking
Campaign Impressions Tracking
Conversion Analytics
Google Analytics Integration
Historical Data
Influencer Scorecards
Link Tracking
Performance Analytics
ROI Calculator
Revenue Attribution
Sentiment Analysis
Success Scripts
Success Tracking
Video Analytics

Automation (2 vs 0)

FeatureOptinMonsterUpfluence
Behavior Automation
OnSite Follow-up Campaigns®

Builder (2 vs 0)

FeatureOptinMonsterUpfluence
Build From Scratch
Drag & Drop Builder

Campaign Management (0 vs 2)

FeatureOptinMonsterUpfluence
Campaign Management
Campaign Templates

Campaign Type (11 vs 0)

FeatureOptinMonsterUpfluence
After Post Optins
Content Lockers
Countdown Timers
Coupon Campaigns
Coupon Wheel Campaigns
Floating Bars
Fullscreen Overlays
Inline Forms
Lightbox Popups
Sidebar Forms
Slide-In Campaigns

Campaigns (2 vs 0)

FeatureOptinMonsterUpfluence
Unlimited Campaigns
Unlimited Subscribers

Communication (0 vs 3)

FeatureOptinMonsterUpfluence
Chat Integration
Collaboration Tools
Influencer Outreach Templates

Compliance (0 vs 1)

FeatureOptinMonsterUpfluence
Compliance Tools

Conversion Tools (5 vs 0)

FeatureOptinMonsterUpfluence
Advanced Traffic Redirection
Click to Load Campaigns
Content Locking
MonsterLinks
Yes/No Optins

Customization (3 vs 1)

FeatureOptinMonsterUpfluence
Custom Branding
Custom Domains
Remove OptinMonster Badge

Design (6 vs 0)

FeatureOptinMonsterUpfluence
Custom CSS
Custom Fonts
Mobile Friendly Campaigns
MonsterEffects™
MonsterSounds™
Responsive Popups

Discovery (0 vs 8)

FeatureOptinMonsterUpfluence
Advanced Segmentation
Custom Filters
Influencer Database
Influencer Discovery
Influencer Recommendations
Multi-Platform Search
Saved Searches
Trending Influencers

Education (1 vs 0)

FeatureOptinMonsterUpfluence
OptinMonster University

Finance (0 vs 2)

FeatureOptinMonsterUpfluence
Budget Tracking
Payment Management

Forms (1 vs 0)

FeatureOptinMonsterUpfluence
Multiple Form Views

Integration (0 vs 1)

FeatureOptinMonsterUpfluence
API Access

Integrations (12 vs 0)

FeatureOptinMonsterUpfluence
Developer API
Easy Digital Downloads Integration
Lead Sharing
Magento Integration
MemberPress Integration
PPC & Ad Script Integration
Shopify App
Uncanny Automator Integration
Webhooks
WooCommerce Integration
WordPress Plugin
Zapier Integration

Lead Quality (1 vs 0)

FeatureOptinMonsterUpfluence
TruLead®

Management (0 vs 5)

FeatureOptinMonsterUpfluence
Batch Operations
Content Approval Workflow
Content Calendar
Contract Management
Influencer CRM

Notifications (0 vs 1)

FeatureOptinMonsterUpfluence
Real-Time Notifications

Organization (0 vs 1)

FeatureOptinMonsterUpfluence
Influencer Lists

Personalization (5 vs 0)

FeatureOptinMonsterUpfluence
Custom Success Messages
Dynamic Text Replacement
OnSite Retargeting®
Smart Success
Smart Tags

Platform (0 vs 1)

FeatureOptinMonsterUpfluence
Mobile App

Reporting (0 vs 1)

FeatureOptinMonsterUpfluence
Export Reports

Research (0 vs 2)

FeatureOptinMonsterUpfluence
Competitor Analysis
Hashtag Research

Safety (0 vs 3)

FeatureOptinMonsterUpfluence
Brand Safety Tools
Fraud Detection
Influencer Verification

Segmentation (1 vs 0)

FeatureOptinMonsterUpfluence
List Segmentation

Support (3 vs 0)

FeatureOptinMonsterUpfluence
14-Day Money Back Guarantee
Done-For-You Campaign Setup
MonsterLeads™

Targeting (11 vs 0)

FeatureOptinMonsterUpfluence
Adblock Detection
Cookie Retargeting
Device Targeting
Exit-Intent® Technology
Geolocation Targeting
HTML Targeting
Javascript Targeting
New vs. Returning Visitor
Page Level Targeting
Referrer Detection
UTM Campaign Targeting

Team Management (0 vs 1)

FeatureOptinMonsterUpfluence
Team Collaboration

Templates (1 vs 0)

FeatureOptinMonsterUpfluence
700+ Templates

Testing & Optimization (1 vs 0)

FeatureOptinMonsterUpfluence
A/B Testing

Triggers (6 vs 0)

FeatureOptinMonsterUpfluence
Attention Activation™
Inactivity Sensor™
Scheduled Campaigns
Scroll/Interest Triggers
Time on Site Triggers
Timed Display Controls

Unique Features

Only in OptinMonster (83)

Multi-Site Support
Okta Integration
Sub-Accounts
AI Popups
Campaign Impressions Tracking
Conversion Analytics
Google Analytics Integration
Revenue Attribution
Success Scripts
Success Tracking
Behavior Automation
OnSite Follow-up Campaigns®
Build From Scratch
Drag & Drop Builder
After Post Optins
Content Lockers
Countdown Timers
Coupon Campaigns
Coupon Wheel Campaigns
Floating Bars

+ 63 more unique features

Only in Upfluence (41)

Audience Insights
Campaign Benchmarking
Historical Data
Influencer Scorecards
Link Tracking
Performance Analytics
ROI Calculator
Sentiment Analysis
Video Analytics
Campaign Management
Campaign Templates
Chat Integration
Collaboration Tools
Influencer Outreach Templates
Compliance Tools
Advanced Segmentation
Custom Filters
Influencer Database
Influencer Discovery
Influencer Recommendations

+ 21 more unique features

Want to build your own alternative to OptinMonster or Upfluence?

Analyze it with Reap