Kochava vs Tapfiliate
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Kochava offers more features (75 vs 60) and fewer integrations (11 vs 14). Starting price: Kochava at $500/mo vs Tapfiliate at $89/mo. Kochava has 75 unique features while Tapfiliate has 60 unique features, with 0 features in common.
| Kochava | Tapfiliate | |
|---|---|---|
| Category | Marketing Automation | Marketing Automation |
| Total Features | 75 | 60 |
| AI-Powered Features | 12 | 0 |
| Starting Price | $500/mo | $89/mo |
| Pricing Tiers | 7 | 3 |
| Integrations | 11 | 14 |
| Shared Features | 0 | |
| Shared Integrations | 0 | |
| Data Quality | 95% | 95% |
Feature Comparison by Category
AI (8 vs 0)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| AI Keyword Suggestions | ||
| AI-Powered Ad Fraud Prevention | ||
| AI-Powered Automation Studio | ||
| Agentic AI Orchestration | ||
| Integrative AI Hub - StationOne | ||
| Optimized Budget Planning | ||
| Predictive Churn | ||
| Search Ads Maven |
API & Developer Tools (0 vs 1)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| REST API |
Analytics (18 vs 0)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| A/B/n Testing | ||
| AIM - Always-On Incremental Measurement | ||
| Ad Revenue Measurement | ||
| Cost Tracking | ||
| Cross-App Analytics | ||
| Custom Post-Install Event Tracking | ||
| Enhanced Keyword Intelligence | ||
| Free App Analytics® | ||
| Incremental Lift Studies | ||
| Install & Standard Post-Install Event Tracking | ||
| Marketing Mix Modeling | ||
| Media Cost Aggregation | ||
| Media Index | ||
| Query Tool | ||
| Real-time Analytics |
Asset Management (0 vs 2)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Creative Assets Management | ||
| Private Creative Assets |
Attribution (5 vs 0)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Configurable Attribution | ||
| Omnichannel App Attribution | ||
| Owned Media Attribution | ||
| Paid Media Attribution | ||
| SKAdNetwork Solutions |
Audience Management (2 vs 0)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Audience Export from Analytics | ||
| Dynamic Audience Activation |
Automation (1 vs 4)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Automated Rules and Alerting | ||
| Automation & Workflows | ||
| Bulk Actions | ||
| Email & Workflow Automation | ||
| Triggered Notifications |
Branding & Customization (0 vs 5)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Custom Domains | ||
| Custom Sign-up Fields | ||
| Customizable Wording | ||
| Full White Label | ||
| White Label |
Channel-Specific (9 vs 0)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Apple Ads Optimization | ||
| Gaming Console Measurement (Xbox, PlayStation) | ||
| IoT & Smart Device Measurement | ||
| Linear & Advanced TV | ||
| Mobile Measurement (Android, Huawei, iOS) | ||
| OOH & DOOH Measurement | ||
| OTT & Connected TV Measurement | ||
| SmartLinks™ for TV | ||
| Web Measurement |
Commission Management (0 vs 7)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Bonus System | ||
| Cap Management | ||
| Flexible Commissions | ||
| Group Commissions | ||
| Item/Category Based Commissions | ||
| Multi-level Marketing (MLM) | ||
| Recurring Commissions |
Communication (0 vs 2)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| In-platform Bulk Notifications | ||
| In-platform Communication |
Data Management (4 vs 0)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Blockchain | ||
| Custom Data ETL & Postbacks | ||
| Data Retention | ||
| Historical Traffic Import |
Deep Linking (6 vs 0)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| App Clips & Instant Apps Support | ||
| Custom Domain Name/Vanity Links | ||
| Deferred Deep Linking | ||
| Enhanced Multi-Platform Deep Linking | ||
| Firebase Dynamic Links | ||
| Universal & App Links |
Fraud Prevention (5 vs 0)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Custom Fraud Mitigation | ||
| Customizable Fraud Blocklist | ||
| Fraud Console | ||
| Global Fraud Blocklist | ||
| Traffic Verifier |
Goal Management (0 vs 1)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Sales Goals |
Identity (1 vs 0)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| IdentityLink® Cross-Device Identity Resolution |
Integration (2 vs 0)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Data Postbacks | ||
| SDK Install & Event Authentication |
Integrations (0 vs 1)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Pre-built Integrations |
Localization (0 vs 1)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Multi-language Support |
Partner Management (0 vs 4)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Affiliate Bulk Management | ||
| Affiliate Groups | ||
| Partner Recruitment | ||
| Unlimited Affiliates |
Payments & Payouts (0 vs 4)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Affiliate Payment Methods | ||
| Automated Affiliate Payouts | ||
| In-platform Automated Payouts | ||
| SEPA Payouts Export |
Planning (2 vs 0)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Media Planning | ||
| Scenario Planner |
Privacy (2 vs 0)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Consent Management | ||
| Privacy Profiles |
Product Management (0 vs 1)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Product XML Feeds |
Program Management (0 vs 1)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Unlimited Affiliate Programs |
Publisher Tools (2 vs 0)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Atlas Performance | ||
| Publisher Insights |
Reporting (1 vs 0)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Row-Level Reporting |
Reporting & Analytics (0 vs 8)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Assets Report | ||
| Customers Report | ||
| Data Export | ||
| Detailed API Click Report | ||
| Filters & Segmentation | ||
| Metadata Report | ||
| Real-time Reporting | ||
| SubID Analysis |
Security & Compliance (0 vs 3)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| GDPR Compliance | ||
| Permission System | ||
| Single Sign On (SSO) |
Services (1 vs 0)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Foundry Strategic Consulting |
Support (0 vs 5)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Dedicated Personal Manager | ||
| Email Support | ||
| Live Chat Support | ||
| Phone Support | ||
| Priority Queue |
Team Management (0 vs 1)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Unlimited Team Members |
Tracking & Attribution (0 vs 9)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Affiliate Tracking | ||
| Conversion Import | ||
| Coupon Tracking | ||
| Customizable Cookie Time | ||
| Deeplinks | ||
| JavaScript Pixel Integration | ||
| Server-to-Server (S2S) & Postback Integration | ||
| Shortlinks | ||
| Unlimited Clicks & Conversions Tracking |
User Engagement (6 vs 0)
| Feature | Kochava | Tapfiliate |
|---|---|---|
| Deep Linking | ||
| Dynamic Deep Linking | ||
| QR Codes | ||
| Reengagement | ||
| SmartLinks | ||
| Web-to-App Journeys |
Unique Features
Only in Kochava (75)
Agentic AI Orchestration
AI Keyword Suggestions
AI-Powered Ad Fraud Prevention
AI-Powered Automation Studio
Integrative AI Hub - StationOne
Optimized Budget Planning
Predictive Churn
Search Ads Maven
A/B/n Testing
Ad Revenue Measurement
AIM - Always-On Incremental Measurement
Cost Tracking
Cross-App Analytics
Custom Post-Install Event Tracking
Enhanced Keyword Intelligence
Free App Analytics®
Incremental Lift Studies
Install & Standard Post-Install Event Tracking
Marketing Mix Modeling
Media Cost Aggregation
+ 55 more unique features
Only in Tapfiliate (60)
REST API
Creative Assets Management
Private Creative Assets
Automation & Workflows
Bulk Actions
Email & Workflow Automation
Triggered Notifications
Custom Domains
Custom Sign-up Fields
Customizable Wording
Full White Label
White Label
Bonus System
Cap Management
Flexible Commissions
Group Commissions
Item/Category Based Commissions
Multi-level Marketing (MLM)
Recurring Commissions
In-platform Bulk Notifications
+ 40 more unique features
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