Justuno vs Kochava
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Justuno offers more features (81 vs 75) and fewer integrations (8 vs 11). Starting price: Justuno at Free vs Kochava at $500/mo. Justuno has 80 unique features while Kochava has 74 unique features, with 1 features in common.
| Justuno | Kochava | |
|---|---|---|
| Category | Marketing Automation | Marketing Automation |
| Total Features | 81 | 75 |
| AI-Powered Features | 1 | 12 |
| Starting Price | Free | $500/mo |
| Pricing Tiers | 4 | 7 |
| Integrations | 8 | 11 |
| Shared Features | 1 | |
| Shared Integrations | 0 | |
| Data Quality | 90% | 95% |
Feature Comparison by Category
AI (1 vs 8)
| Feature | Justuno | Kochava |
|---|---|---|
| AI Keyword Suggestions | ||
| AI Product Recommendations | ||
| AI-Powered Ad Fraud Prevention | ||
| AI-Powered Automation Studio | ||
| Agentic AI Orchestration | ||
| Integrative AI Hub - StationOne | ||
| Optimized Budget Planning | ||
| Predictive Churn | ||
| Search Ads Maven |
Account Management (6 vs 0)
| Feature | Justuno | Kochava |
|---|---|---|
| Account Notification Settings | ||
| Accounts Dashboard | ||
| Billing Profiles | ||
| Master Billing | ||
| Team Dashboard | ||
| Team Roles |
Analytics (6 vs 18)
| Feature | Justuno | Kochava |
|---|---|---|
| A/B/n Testing | ||
| AIM - Always-On Incremental Measurement | ||
| Ad Revenue Measurement | ||
| Cost Tracking | ||
| Cross-App Analytics | ||
| Cross-Domain Reporting | ||
| Custom Analytics Dashboard | ||
| Custom Post-Install Event Tracking | ||
| Default Reports | ||
| Enhanced Keyword Intelligence | ||
| Free App Analytics® | ||
| Incremental Lift Studies | ||
| Install & Standard Post-Install Event Tracking | ||
| Marketing Mix Modeling | ||
| Media Cost Aggregation |
Attribution (0 vs 5)
| Feature | Justuno | Kochava |
|---|---|---|
| Configurable Attribution | ||
| Omnichannel App Attribution | ||
| Owned Media Attribution | ||
| Paid Media Attribution | ||
| SKAdNetwork Solutions |
Audience Management (0 vs 2)
| Feature | Justuno | Kochava |
|---|---|---|
| Audience Export from Analytics | ||
| Dynamic Audience Activation |
Automation (2 vs 1)
| Feature | Justuno | Kochava |
|---|---|---|
| Automated Rules and Alerting | ||
| Flows | ||
| Workflow Builder |
Channel-Specific (0 vs 9)
| Feature | Justuno | Kochava |
|---|---|---|
| Apple Ads Optimization | ||
| Gaming Console Measurement (Xbox, PlayStation) | ||
| IoT & Smart Device Measurement | ||
| Linear & Advanced TV | ||
| Mobile Measurement (Android, Huawei, iOS) | ||
| OOH & DOOH Measurement | ||
| OTT & Connected TV Measurement | ||
| SmartLinks™ for TV | ||
| Web Measurement |
Compliance & Quality (5 vs 0)
| Feature | Justuno | Kochava |
|---|---|---|
| Age Verifications | ||
| CCPA Compliance | ||
| Email Verification | ||
| GDPR & Cookie Consent | ||
| SMS Verification |
Data & Identity (6 vs 0)
| Feature | Justuno | Kochava |
|---|---|---|
| Custom Properties | ||
| Customer History | ||
| Data & Identity | ||
| Profile Data Enrichment | ||
| Visitor Identification | ||
| Visitor Profiles |
Data Management (0 vs 4)
| Feature | Justuno | Kochava |
|---|---|---|
| Blockchain | ||
| Custom Data ETL & Postbacks | ||
| Data Retention | ||
| Historical Traffic Import |
Deep Linking (0 vs 6)
| Feature | Justuno | Kochava |
|---|---|---|
| App Clips & Instant Apps Support | ||
| Custom Domain Name/Vanity Links | ||
| Deferred Deep Linking | ||
| Enhanced Multi-Platform Deep Linking | ||
| Firebase Dynamic Links | ||
| Universal & App Links |
Design (14 vs 0)
| Feature | Justuno | Kochava |
|---|---|---|
| Animation & Effects | ||
| Asset Library | ||
| Brand Kit | ||
| Custom Code | ||
| Custom Fonts | ||
| Design Canvas | ||
| Design Studio | ||
| Dynamic Fields | ||
| Dynamic Frames | ||
| Form Builder | ||
| Responsive Design | ||
| Smart Frames | ||
| Stock Photo Library | ||
| Template Library |
Ecommerce (4 vs 0)
| Feature | Justuno | Kochava |
|---|---|---|
| Abandoned Cart Reminders | ||
| Lead Capture with Shop | ||
| Order Summaries | ||
| Product Up or Cross-Sells |
Engagement (1 vs 0)
| Feature | Justuno | Kochava |
|---|---|---|
| Gamification |
Enterprise (1 vs 0)
| Feature | Justuno | Kochava |
|---|---|---|
| Enterprise Hub |
Experiences (7 vs 0)
| Feature | Justuno | Kochava |
|---|---|---|
| Banners | ||
| Countdown Timers | ||
| Embedded Experiences | ||
| Exit Offers | ||
| Landing Pages | ||
| Pop-ups | ||
| Quizzes & Surveys |
Fraud Prevention (0 vs 5)
| Feature | Justuno | Kochava |
|---|---|---|
| Custom Fraud Mitigation | ||
| Customizable Fraud Blocklist | ||
| Fraud Console | ||
| Global Fraud Blocklist | ||
| Traffic Verifier |
Identity (0 vs 1)
| Feature | Justuno | Kochava |
|---|---|---|
| IdentityLink® Cross-Device Identity Resolution |
Integration (0 vs 2)
| Feature | Justuno | Kochava |
|---|---|---|
| Data Postbacks | ||
| SDK Install & Event Authentication |
Integrations (2 vs 0)
| Feature | Justuno | Kochava |
|---|---|---|
| App Integrations | ||
| Webhooks |
List Building (1 vs 0)
| Feature | Justuno | Kochava |
|---|---|---|
| Email & SMS Opt-ins |
Partnerships (1 vs 0)
| Feature | Justuno | Kochava |
|---|---|---|
| Free Agency Website |
Performance (1 vs 0)
| Feature | Justuno | Kochava |
|---|---|---|
| Visibility Boost |
Planning (0 vs 2)
| Feature | Justuno | Kochava |
|---|---|---|
| Media Planning | ||
| Scenario Planner |
Privacy (0 vs 2)
| Feature | Justuno | Kochava |
|---|---|---|
| Consent Management | ||
| Privacy Profiles |
Publisher Tools (0 vs 2)
| Feature | Justuno | Kochava |
|---|---|---|
| Atlas Performance | ||
| Publisher Insights |
Reporting (0 vs 1)
| Feature | Justuno | Kochava |
|---|---|---|
| Row-Level Reporting |
SMS (1 vs 0)
| Feature | Justuno | Kochava |
|---|---|---|
| Tap-to-Text |
Services (0 vs 1)
| Feature | Justuno | Kochava |
|---|---|---|
| Foundry Strategic Consulting |
Social (1 vs 0)
| Feature | Justuno | Kochava |
|---|---|---|
| Social Follow & Share |
Support (4 vs 0)
| Feature | Justuno | Kochava |
|---|---|---|
| CRO Strategist Support | ||
| Live Chat Support | ||
| Personalized Onboarding | ||
| Standard Onboarding |
Targeting (15 vs 0)
| Feature | Justuno | Kochava |
|---|---|---|
| Cart Value Targeting | ||
| Click Events Targeting | ||
| Custom Segmentation | ||
| Date & Time Triggers | ||
| Default Segments | ||
| Device Type Targeting | ||
| Engagement History Targeting | ||
| Geo-Location Targeting | ||
| Intent Levels | ||
| Language Targeting | ||
| Order History Targeting | ||
| Segmentation & Targeting | ||
| Session Count Targeting | ||
| URL Parameters | ||
| UTM Targeting |
Testing (2 vs 0)
| Feature | Justuno | Kochava |
|---|---|---|
| A/B Testing | ||
| Multivariate Testing |
User Engagement (0 vs 6)
| Feature | Justuno | Kochava |
|---|---|---|
| Deep Linking | ||
| Dynamic Deep Linking | ||
| QR Codes | ||
| Reengagement | ||
| SmartLinks | ||
| Web-to-App Journeys |
Unique Features
Only in Justuno (80)
Account Notification Settings
Accounts Dashboard
Billing Profiles
Master Billing
Team Dashboard
Team Roles
AI Product Recommendations
Cross-Domain Reporting
Custom Analytics Dashboard
Default Reports
Smart Dashboards
Step Analytics
Flows
Workflow Builder
Age Verifications
CCPA Compliance
Email Verification
GDPR & Cookie Consent
SMS Verification
Custom Properties
+ 60 more unique features
Only in Kochava (74)
Agentic AI Orchestration
AI Keyword Suggestions
AI-Powered Ad Fraud Prevention
AI-Powered Automation Studio
Integrative AI Hub - StationOne
Optimized Budget Planning
Predictive Churn
Search Ads Maven
A/B/n Testing
Ad Revenue Measurement
AIM - Always-On Incremental Measurement
Cost Tracking
Cross-App Analytics
Custom Post-Install Event Tracking
Enhanced Keyword Intelligence
Free App Analytics®
Incremental Lift Studies
Install & Standard Post-Install Event Tracking
Marketing Mix Modeling
Media Cost Aggregation
+ 54 more unique features
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