Invoca vs Matomo
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Invoca offers fewer features (34 vs 120) and fewer integrations (2 vs 18). Starting price: Invoca at Contact Sales vs Matomo at $29/mo. Invoca has 34 unique features while Matomo has 120 unique features, with 0 features in common.
| Invoca | Matomo | |
|---|---|---|
| Category | Analytics | Analytics |
| Total Features | 34 | 120 |
| AI-Powered Features | 14 | 0 |
| Starting Price | Contact Sales | $29/mo |
| Pricing Tiers | 5 | 4 |
| Integrations | 2 | 18 |
| Shared Features | 0 | |
| Shared Integrations | 0 | |
| Data Quality | 70% | 95% |
Feature Comparison by Category
AI / Analytics (6 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| AI Call Summaries | ||
| Keyword Spotting | ||
| Sentiment Analysis | ||
| Signal AI | ||
| Signal AI Discovery | ||
| Signal AI Studio |
AI / Automation (1 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| AI Messaging Agents |
AI / Quality Management (1 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| PreSense |
API (0 vs 3)
| Feature | Invoca | Matomo |
|---|---|---|
| API Segmentation Support | ||
| Administration API | ||
| Analytics API |
Administration (0 vs 7)
| Feature | Invoca | Matomo |
|---|---|---|
| Easy One-Click Updates | ||
| Multi-Currency Support | ||
| SAML Login | ||
| Timezone Support | ||
| Unlimited Users Management | ||
| Unlimited Websites Management | ||
| White Label |
Affiliate / Revenue (1 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| Payout Assignment |
Alerts (0 vs 1)
| Feature | Invoca | Matomo |
|---|---|---|
| Custom Alerts |
Alerts / Monitoring (1 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| Real-Time Alerts |
Analytics / Customization (1 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| Custom Signals |
Analytics / Monitoring (1 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| Unanswered Call Detection |
Analytics / Recording (1 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| Call Transcripts |
Analytics / Reporting (1 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| Advanced Report Access |
Automation / Integration (1 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| Conversation Data Automation |
Call Routing / AI (1 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| Dynamic Call Routing |
Call Routing / Agent Tools (1 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| Call Whisper |
Call Routing / Integration (1 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| Real-Time Webhooks |
Community (0 vs 1)
| Feature | Invoca | Matomo |
|---|---|---|
| Public Roadmap |
Conversion Tracking (0 vs 3)
| Feature | Invoca | Matomo |
|---|---|---|
| Conversion Funnels | ||
| Form Analytics | ||
| Goal Conversion Tracking |
Customization (0 vs 4)
| Feature | Invoca | Matomo |
|---|---|---|
| Community Themes | ||
| Custom Dimensions | ||
| Custom Logo Upload | ||
| Custom Variables |
Data Export (0 vs 1)
| Feature | Invoca | Matomo |
|---|---|---|
| Data Export |
Data Import (0 vs 1)
| Feature | Invoca | Matomo |
|---|---|---|
| Server Log Import |
Data Integration (2 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| Enhanced Digital Data Capture | ||
| Offline Conversion Import |
Data Management (0 vs 5)
| Feature | Invoca | Matomo |
|---|---|---|
| Automatic Data Deletion | ||
| IP Exclusion | ||
| SQL Data Access | ||
| URL Parameter Exclusion | ||
| Unlimited Data Storage |
Data Warehouse (0 vs 1)
| Feature | Invoca | Matomo |
|---|---|---|
| Data Warehouse Connector |
Development (0 vs 2)
| Feature | Invoca | Matomo |
|---|---|---|
| Developer Zone | ||
| Programming Language Libraries |
Development / Testing (1 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| Sandbox Demo Environment |
Documentation (0 vs 3)
| Feature | Invoca | Matomo |
|---|---|---|
| FAQ | ||
| Glossary | ||
| User Guides |
Education (0 vs 1)
| Feature | Invoca | Matomo |
|---|---|---|
| Training Videos |
Extensibility (0 vs 1)
| Feature | Invoca | Matomo |
|---|---|---|
| Open Marketplace |
IVR / Call Routing (1 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| Custom IVR |
Installation (0 vs 1)
| Feature | Invoca | Matomo |
|---|---|---|
| Fast Installation |
Integration (0 vs 4)
| Feature | Invoca | Matomo |
|---|---|---|
| CMS Plugins | ||
| Google Analytics Data Importer | ||
| LDAP Integration | ||
| Report Embedding |
Integration / Development (1 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| API and Webhook Integration |
Integration / Marketing (1 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| No-Code Integrations |
Integration / Telephony (1 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| SIP Integration |
Marketing (0 vs 3)
| Feature | Invoca | Matomo |
|---|---|---|
| Advertising Conversion Export | ||
| Campaign Tracking | ||
| Multi-Channel Conversion Attribution |
Marketing / Affiliate (1 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| Campaign Syndication & Bundling |
Mobile (0 vs 3)
| Feature | Invoca | Matomo |
|---|---|---|
| Mobile App | ||
| Mobile App Analytics with Android SDK | ||
| Mobile App Analytics with iOS SDK |
Open Source (0 vs 1)
| Feature | Invoca | Matomo |
|---|---|---|
| Open Source |
Optimization (0 vs 1)
| Feature | Invoca | Matomo |
|---|---|---|
| A/B Testing Platform |
Performance (0 vs 3)
| Feature | Invoca | Matomo |
|---|---|---|
| Page Performance Reports | ||
| Page Speed Performance Tracking | ||
| Site Speed and Page Speed Reports |
Privacy (0 vs 12)
| Feature | Invoca | Matomo |
|---|---|---|
| Consent Tracking | ||
| Cookie Disable Enforcement | ||
| Cookie-Less Analytics | ||
| Do Not Track Support | ||
| GDPR Compliance | ||
| GDPR Manager | ||
| IP Anonymization | ||
| Opt-Out Iframe | ||
| Personal Data Tracking | ||
| Referrer Anonymization | ||
| User ID Pseudonymization | ||
| Visits Log Disable |
Quality (0 vs 1)
| Feature | Invoca | Matomo |
|---|---|---|
| Quality Assurance |
Quality Management / AI (1 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| AI-Powered Quality Management |
Quality Management / Analytics (2 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| Agent Voice ID | ||
| Call Scorecards |
Quality Management / Coaching (1 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| Agent Coaching |
Recording / Compliance (1 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| Call Recording |
Reporting (0 vs 20)
| Feature | Invoca | Matomo |
|---|---|---|
| 100% Accurate Data | ||
| All Websites Dashboard | ||
| Annotations | ||
| Custom Reports | ||
| Customizable Dashboard | ||
| Ecommerce Analytics | ||
| Geolocation | ||
| Log Analytics | ||
| Media Analytics | ||
| Page Overlay | ||
| Pages Transitions | ||
| Real-time Data Updates | ||
| Roll-Up Reporting | ||
| Row Evolution | ||
| Scheduled Email Reports |
SEO (0 vs 2)
| Feature | Invoca | Matomo |
|---|---|---|
| SEO Web Vitals | ||
| Search Engine Keywords Performance |
Security (0 vs 2)
| Feature | Invoca | Matomo |
|---|---|---|
| Audit Log | ||
| Security Focus |
Security / Authentication (1 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| SAML Single Sign-On |
Security / Compliance (1 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| Redaction |
Segmentation (0 vs 2)
| Feature | Invoca | Matomo |
|---|---|---|
| User Cohorts | ||
| User Segmentation |
Support (0 vs 3)
| Feature | Invoca | Matomo |
|---|---|---|
| Community Forums | ||
| Long Term Support | ||
| Paid Support Plans |
Tag Management (0 vs 1)
| Feature | Invoca | Matomo |
|---|---|---|
| Tag Manager |
Technical (0 vs 6)
| Feature | Invoca | Matomo |
|---|---|---|
| High Traffic Compatibility | ||
| IPv4 and IPv6 Support | ||
| Intranet Support | ||
| Multi-Platform Support | ||
| Proxy Support | ||
| Unicode Support |
Tracking (0 vs 19)
| Feature | Invoca | Matomo |
|---|---|---|
| 404 Page Tracking | ||
| C# DotNet Tracker | ||
| Content Tracking | ||
| Cookie-Based Tracking | ||
| Cross-Domain Linking | ||
| Event Tracking | ||
| External Link Tracking | ||
| File Download Tracking | ||
| Java Tracking API Client | ||
| JavaScript Tracking API | ||
| Offline Tracking | ||
| PHP Tracking API Client | ||
| REST Tracking API | ||
| Search Engine Bot Tracking | ||
| Search Engine Tracking |
Tracking / Analytics (1 vs 0)
| Feature | Invoca | Matomo |
|---|---|---|
| Call Tracking |
User Experience (0 vs 2)
| Feature | Invoca | Matomo |
|---|---|---|
| Heatmap Analytics | ||
| Session Recording |
Unique Features
Only in Invoca (34)
Payout Assignment
AI Call Summaries
Keyword Spotting
Sentiment Analysis
Signal AI
Signal AI Discovery
Signal AI Studio
AI Messaging Agents
PreSense
Real-Time Alerts
Custom Signals
Unanswered Call Detection
Call Transcripts
Advanced Report Access
Conversation Data Automation
Call Whisper
Dynamic Call Routing
Real-Time Webhooks
Enhanced Digital Data Capture
Offline Conversion Import
+ 14 more unique features
Only in Matomo (120)
Easy One-Click Updates
Multi-Currency Support
SAML Login
Timezone Support
Unlimited Users Management
Unlimited Websites Management
White Label
Custom Alerts
Administration API
Analytics API
API Segmentation Support
Public Roadmap
Conversion Funnels
Form Analytics
Goal Conversion Tracking
Community Themes
Custom Dimensions
Custom Logo Upload
Custom Variables
Data Export
+ 100 more unique features
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