Fresha vs Square Appointments
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Fresha offers fewer features (59 vs 88) and fewer integrations (5 vs 12). Starting price: Fresha at $14.95/mo vs Square Appointments at Free. Fresha has 58 unique features while Square Appointments has 87 unique features, with 1 features in common.
| Fresha | Square Appointments | |
|---|---|---|
| Category | Scheduling & Booking | Scheduling & Booking |
| Total Features | 59 | 88 |
| AI-Powered Features | 0 | 1 |
| Starting Price | $14.95/mo | Free |
| Pricing Tiers | 3 | 4 |
| Integrations | 5 | 12 |
| Shared Features | 1 | |
| Shared Integrations | 2 | |
| Data Quality | 90% | 95% |
Feature Comparison by Category
AI (0 vs 1)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Square Assistant |
Analytics & Reporting (2 vs 0)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Insights | ||
| Reporting |
Banking (0 vs 3)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Next-Business-Day Transfers | ||
| Same-Day and Instant Transfers | ||
| Square Banking |
Booking (2 vs 2)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Cancellation Policy and No-Show Fees | ||
| Direct booking links | ||
| Free Online Booking Website | ||
| Online bookings |
CRM (1 vs 0)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Client management |
Communication (0 vs 11)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Appointment Confirmations | ||
| Appointment Reminders | ||
| Call to Text and Voicemail Transcription | ||
| Custom Notifications | ||
| Dedicated Business Phone Number | ||
| Do Not Disturb | ||
| Message New Customers | ||
| PDF Sharing | ||
| SMS Customizations | ||
| Send Service Messages via SMS and Email | ||
| Square Messages |
Communications (2 vs 0)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Automated SMS and WhatsApp notifications | ||
| Automated email notifications |
Compliance & Security (5 vs 0)
| Feature | Fresha | Square Appointments |
|---|---|---|
| GDPR compliance | ||
| HIPAA compliance | ||
| ISO 27001 certification | ||
| ISO 9001 certification | ||
| Payment security testing |
Customer Management (0 vs 5)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Automatic Customer Data Collection | ||
| Customer Directory | ||
| Customer Profiles and Notes | ||
| Customer Segmentation | ||
| Customer Transaction History |
Data Management (0 vs 3)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Attach Contracts and Documents | ||
| Collect Important Client Information | ||
| Import Existing Customers |
E-Commerce (0 vs 2)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Online Store | ||
| Square Websites |
E-commerce (1 vs 0)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Online product store |
Forms & Intake (1 vs 0)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Consultation forms |
Hardware (0 vs 1)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Hardware Support |
Integration (5 vs 6)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Bookings API | ||
| Data Connector | ||
| Facebook and Google Integrations | ||
| Facebook bookings | ||
| Google Analytics integration | ||
| Google Calendar Sync | ||
| Google bookings | ||
| Instagram Integration | ||
| Instagram bookings | ||
| Square Staff Integration | ||
| Website Integration |
Inventory (0 vs 4)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Barcode Scanning | ||
| Low-Stock Alerts | ||
| Multi-Location Stock Management | ||
| Unlimited Items and Item Search |
Inventory Management (1 vs 0)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Retail and inventory |
Invoicing (1 vs 1)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Professional Invoices | ||
| Quotes and invoices |
Marketing (8 vs 10)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Automated Campaigns | ||
| Client Loyalty | ||
| Coupons | ||
| Customized Receipts | ||
| Deals and promotions | ||
| Email Marketing | ||
| Fresha marketplace | ||
| Google Rating Boost | ||
| Google Reviews Monitoring | ||
| Loyalty Rewards Program | ||
| Marketing emails | ||
| Marketing texts | ||
| Marketing tools | ||
| Meta Pixel Ads | ||
| Physical and eGift Cards |
Mobile App (2 vs 0)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Business mobile app | ||
| Client booking app |
Payment Processing (9 vs 0)
| Feature | Fresha | Square Appointments |
|---|---|---|
| In-person payments | ||
| Manual card entry | ||
| No-shows and cancellation fees | ||
| Online payments | ||
| Point of sale | ||
| Tap to pay authorization | ||
| Terminal devices | ||
| Tips | ||
| Upfront payments |
Payments (0 vs 11)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Afterpay | ||
| Appointment Deposits | ||
| Card on File | ||
| Cash App Pay | ||
| Digital Wallets in Booking Flow | ||
| Discounts and Refunds | ||
| Key-in Payments | ||
| Manual Entry or Card on File | ||
| Offline Payments | ||
| Prepayments and Automatic Contracts | ||
| Tap to Pay on iPhone and Android |
Point of Sale (0 vs 1)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Combined Service and Product Checkout |
Pricing Management (1 vs 0)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Service pricing per team member |
Reporting (0 vs 4)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Future Bookings Report | ||
| Sales Reports | ||
| Service Cost Tracking | ||
| Team Performance Reports |
Reviews & Feedback (1 vs 0)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Client ratings and reviews |
Sales (3 vs 0)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Gift cards | ||
| Memberships | ||
| Packages |
Scheduling (6 vs 9)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Calendar and appointment scheduling | ||
| Class Booking | ||
| Custom Scheduling | ||
| Daily Booking Limit | ||
| Group bookings | ||
| Multi-Location Management | ||
| Multi-Staff Appointment Booking | ||
| Patch tests | ||
| Processing Time | ||
| Processing and finishing times | ||
| Resource Management | ||
| Service duration per team member | ||
| Unlimited Staff Calendars | ||
| Waitlist | ||
| Waitlists |
Security (0 vs 1)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Data Security (PCI Compliance) |
Staff Management (0 vs 13)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Clock In and Out with Passcodes or Badges | ||
| Commission Tiers | ||
| Individual Employee Accounts | ||
| Labor-versus-Sales Reporting | ||
| Multiple Wage Rates | ||
| Shift Scheduling | ||
| Team Chats and File Sharing | ||
| Team Permission Control | ||
| Time Off and Trade Shifts | ||
| Timecard Reporting | ||
| Tip Pooling and Commission Tracking | ||
| Unlimited Permission Sets | ||
| Unlimited Personal Passcodes |
Support (1 vs 0)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Premium support |
Team Management (7 vs 0)
| Feature | Fresha | Square Appointments |
|---|---|---|
| Login permissions | ||
| Pay runs | ||
| Sales commissions | ||
| Shift scheduling | ||
| Team member profiles | ||
| Timesheets and clock in/out | ||
| Wages |
Unique Features
Only in Fresha (58)
Insights
Reporting
Direct booking links
Online bookings
Automated email notifications
Automated SMS and WhatsApp notifications
GDPR compliance
HIPAA compliance
ISO 27001 certification
ISO 9001 certification
Payment security testing
Client management
Online product store
Consultation forms
Data Connector
Facebook bookings
Google Analytics integration
Google bookings
Instagram bookings
Retail and inventory
+ 38 more unique features
Only in Square Appointments (87)
Square Assistant
Next-Business-Day Transfers
Same-Day and Instant Transfers
Square Banking
Cancellation Policy and No-Show Fees
Free Online Booking Website
Appointment Confirmations
Appointment Reminders
Call to Text and Voicemail Transcription
Custom Notifications
Dedicated Business Phone Number
Do Not Disturb
Message New Customers
PDF Sharing
Send Service Messages via SMS and Email
SMS Customizations
Square Messages
Automatic Customer Data Collection
Customer Directory
Customer Profiles and Notes
+ 67 more unique features
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