Follow Up Boss vs Market Leader
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Follow Up Boss offers more features (60 vs 13) and more integrations (10 vs 1). Starting price: Follow Up Boss at $69/mo vs Market Leader at Contact Sales. Follow Up Boss has 60 unique features while Market Leader has 13 unique features, with 0 features in common.
| Follow Up Boss | Market Leader | |
|---|---|---|
| Category | CRM | CRM |
| Total Features | 60 | 13 |
| AI-Powered Features | 5 | 0 |
| Starting Price | $69/mo | Contact Sales |
| Pricing Tiers | 3 | 2 |
| Integrations | 10 | 1 |
| Shared Features | 0 | |
| Shared Integrations | 0 | |
| Data Quality | 95% | 50% |
Feature Comparison by Category
AI (5 vs 0)
| Feature | Follow Up Boss | Market Leader |
|---|---|---|
| FUB AI | ||
| Predictive Lead Prioritization | ||
| Smart Messages | ||
| Smart Summaries | ||
| Suggested Tasks |
Alerts (1 vs 0)
| Feature | Follow Up Boss | Market Leader |
|---|---|---|
| Lead and Activity Notifications |
Analytics (1 vs 1)
| Feature | Follow Up Boss | Market Leader |
|---|---|---|
| Email Open & Click Tracking | ||
| Lead Intel |
Automation (7 vs 0)
| Feature | Follow Up Boss | Market Leader |
|---|---|---|
| Action Plan Sharing Library | ||
| Action Plans | ||
| Advanced Lead Distribution | ||
| Automated Task Assignment | ||
| Automatic Call Logging | ||
| First to Claim Lead Distribution | ||
| Lead Distribution |
CRM (0 vs 2)
| Feature | Follow Up Boss | Market Leader |
|---|---|---|
| Contact Database Management | ||
| Engagement Co-Pilot |
Collaboration (6 vs 0)
| Feature | Follow Up Boss | Market Leader |
|---|---|---|
| Collaborate with Lenders | ||
| Collaborators | ||
| Mentions | ||
| Shared Inboxes/Ring Groups | ||
| Team Collaboration | ||
| Team Inboxes |
Communication (11 vs 0)
| Feature | Follow Up Boss | Market Leader |
|---|---|---|
| Batch Emailing | ||
| Call Recordings | ||
| Call Transferring | ||
| Calling Feature | ||
| Company Number for Texting | ||
| Email & Text Templates | ||
| Individual Agent Numbers | ||
| Instant Text | ||
| Integrated Dialer | ||
| Two-Way Texting | ||
| Unlimited Calling & Texting |
Core (2 vs 0)
| Feature | Follow Up Boss | Market Leader |
|---|---|---|
| Lead Management | ||
| Mobile App |
Engagement (1 vs 0)
| Feature | Follow Up Boss | Market Leader |
|---|---|---|
| Automated Drip Engagement |
Integration (6 vs 1)
| Feature | Follow Up Boss | Market Leader |
|---|---|---|
| Automatically Import Leads | ||
| Calendar Sync | ||
| Import Database from Any CRM | ||
| Lead Source Connections | ||
| MLS Integration | ||
| Open Platform | ||
| Two-Way Email Sync |
Lead Generation (0 vs 2)
| Feature | Follow Up Boss | Market Leader |
|---|---|---|
| Exclusive Lead Generation | ||
| Network Boost |
Lead Management (1 vs 0)
| Feature | Follow Up Boss | Market Leader |
|---|---|---|
| Manually Add Leads |
Marketing Automation (0 vs 4)
| Feature | Follow Up Boss | Market Leader |
|---|---|---|
| Automated Listing Marketing | ||
| Marketing Campaign Automation | ||
| Relationship Manager | ||
| Set-and-Forget Marketing Automation |
Marketing Tools (0 vs 1)
| Feature | Follow Up Boss | Market Leader |
|---|---|---|
| Customizable Marketing Materials Library |
Organization (6 vs 0)
| Feature | Follow Up Boss | Market Leader |
|---|---|---|
| Calendar Appointments | ||
| Daily Hotsheet | ||
| Deal Tracking | ||
| File Storage | ||
| Smart Lists | ||
| Teams Within Teams |
Productivity (0 vs 1)
| Feature | Follow Up Boss | Market Leader |
|---|---|---|
| Daily Prioritized To-Dos |
Reporting (4 vs 0)
| Feature | Follow Up Boss | Market Leader |
|---|---|---|
| Advanced Reporting | ||
| Agent Activity Reporting | ||
| Call Reporting | ||
| Lead Source Reporting |
Support (9 vs 0)
| Feature | Follow Up Boss | Market Leader |
|---|---|---|
| 24/7 Phone & Email Support | ||
| Dedicated Success Manager | ||
| Enhanced Onboarding | ||
| Enhanced Support & Training | ||
| Help Connecting Lead Sources | ||
| Help Importing Contacts | ||
| Personalized Onboarding | ||
| Priority Support | ||
| Setup & Training |
Website Builder (0 vs 1)
| Feature | Follow Up Boss | Market Leader |
|---|---|---|
| Branded Website |
Unique Features
Only in Follow Up Boss (60)
FUB AI
Predictive Lead Prioritization
Smart Messages
Smart Summaries
Suggested Tasks
Lead and Activity Notifications
Email Open & Click Tracking
Action Plan Sharing Library
Action Plans
Advanced Lead Distribution
Automated Task Assignment
Automatic Call Logging
First to Claim Lead Distribution
Lead Distribution
Collaborate with Lenders
Collaborators
Mentions
Shared Inboxes/Ring Groups
Team Collaboration
Team Inboxes
+ 40 more unique features
Only in Market Leader (13)
Lead Intel
Contact Database Management
Engagement Co-Pilot
MLS Integration
Exclusive Lead Generation
Network Boost
Automated Listing Marketing
Marketing Campaign Automation
Relationship Manager
Set-and-Forget Marketing Automation
Customizable Marketing Materials Library
Daily Prioritized To-Dos
Branded Website
View Follow Up Boss details View Market Leader details Follow Up Boss alternatives Market Leader alternatives
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