Fathom Analytics vs Mouseflow
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Fathom Analytics offers fewer features (39 vs 81) and fewer integrations (5 vs 29). Starting price: Fathom Analytics at $15/mo vs Mouseflow at $25/mo. Fathom Analytics has 39 unique features while Mouseflow has 81 unique features, with 0 features in common.
| Fathom Analytics | Mouseflow | |
|---|---|---|
| Category | Analytics | Analytics |
| Total Features | 39 | 81 |
| AI-Powered Features | 0 | 5 |
| Starting Price | $15/mo | $25/mo |
| Pricing Tiers | 11 | 5 |
| Integrations | 5 | 29 |
| Shared Features | 0 | |
| Shared Integrations | 1 | |
| Data Quality | 80% | 100% |
Feature Comparison by Category
AI (0 vs 1)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Mina AI Assistant |
Account Management (0 vs 2)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Multi-Organization Management | ||
| Multiple Domain Management |
Analytics (0 vs 1)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Hover to Click Rate |
Automation (0 vs 2)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Auto Segment Tagging | ||
| Auto-Capture Experience |
Benchmarking (0 vs 1)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Industry Comparison |
Collaboration (1 vs 3)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Comment on Sessions | ||
| Dashboard Sharing | ||
| Personal and Team Dashboards | ||
| Share Session Recordings |
Compliance (0 vs 1)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Consent Integration |
Configuration (6 vs 0)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Allowed Domains | ||
| Country Blocking | ||
| IP Blocking | ||
| Multi-Domain Support | ||
| Multiple Sites Per Account | ||
| Site Settings |
Conversion Optimization (0 vs 1)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Conversion Funnel Analytics |
Core Analytics (0 vs 3)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| 100% Recording Rate | ||
| Friction Detection | ||
| Session Replay |
Customization (0 vs 2)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Customize Survey Colors & Branding | ||
| Remove Mouseflow Logo |
Data Capture (0 vs 2)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Data Layer Capture | ||
| UTM Auto-Capture |
Data Management (4 vs 2)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Custom Tagging | ||
| Data Filtering & Segmentation | ||
| Forever Data Retention | ||
| Google Analytics Importer | ||
| One Click Exports | ||
| Unlimited Data Exports |
Data Quality (2 vs 0)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Bot and Spam Filtering | ||
| Humans Only Filtering |
Error Detection (0 vs 1)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| JavaScript Error Detection |
Event Tracking (0 vs 1)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Log User Events |
Export (0 vs 3)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Data Exports | ||
| Download Funnel Data | ||
| Download Session Recordings |
Feedback (0 vs 6)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Branch Logic | ||
| Feedback Surveys | ||
| Friction-Triggered Surveys | ||
| Multiple Question Types | ||
| NPS Score | ||
| Survey Triggers |
Form Optimization (0 vs 2)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Form Analytics | ||
| Watch Submit Failures |
Friction Detection (0 vs 6)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Automatic Friction Event Detection | ||
| Friction Development Tracking | ||
| Friction Insights | ||
| Friction Notifications | ||
| Mute Friction | ||
| Watch Friction Metrics |
Integration (2 vs 4)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| API Access | ||
| Adobe CID Capture | ||
| Extended REST API Access | ||
| Open REST API | ||
| Plug & Play Integrations | ||
| SPA Mode |
Interaction Tracking (0 vs 1)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Hovers & Hover Order Data |
Monitoring (0 vs 1)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Alerts & Notifications |
Organization (0 vs 1)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Group Similar Pages |
Partnership (1 vs 0)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Affiliate Program |
Performance (2 vs 1)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Average Page Load Time | ||
| Enterprise-Grade Infrastructure | ||
| Lightweight Script |
Privacy (6 vs 5)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| 100% Data Ownership | ||
| Cookie-Free Tracking | ||
| EU Data Isolation | ||
| Enforced Customized Privacy Settings | ||
| Exclude IP Address by Default | ||
| Exclusion of Sensitive Form Elements | ||
| GDPR Compliance | ||
| No Cookie Banners | ||
| Privacy-First Design | ||
| Restrict Recording by Location | ||
| Visual Privacy Tool |
Reporting (9 vs 2)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| All Sites View | ||
| Custom Dashboards | ||
| Dashboard | ||
| Details View | ||
| Email Reports | ||
| Instant Filters | ||
| Live Visitors | ||
| Real-time Metrics | ||
| Revenue Metrics | ||
| Site Totals | ||
| Unlimited Email Reports |
Security (0 vs 4)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| AES-256 Encryption | ||
| MFA and Strict Password Policy | ||
| SSO | ||
| User Permissions |
Session Management (0 vs 3)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Mark Watched Sessions | ||
| Star Sessions | ||
| Tag Sessions |
Setup (1 vs 0)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Quick Setup |
Support (1 vs 5)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Account Manager | ||
| Dedicated Customer Success Manager | ||
| Email Support | ||
| Live Chat & Email Support | ||
| Personal Onboarding | ||
| Priority Support |
Team Management (0 vs 1)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Unlimited User Seats |
Tracking (3 vs 0)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Event Conversions | ||
| Event Tracking | ||
| UTMs & Campaigns |
User Interface (1 vs 0)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Dark Mode |
User Journey (0 vs 5)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Converted User Tracking | ||
| Customer Journey Mapping | ||
| Drop-off User Tracking | ||
| Journey Analytics | ||
| Save User Journeys |
Visualization (0 vs 8)
| Feature | Fathom Analytics | Mouseflow |
|---|---|---|
| Attention Heatmaps | ||
| Click Heatmaps | ||
| Friction Heatmaps | ||
| Geo Heatmaps | ||
| Interactive Heatmaps | ||
| Movement Heatmaps | ||
| Scroll Heatmaps | ||
| Website Heatmaps |
Unique Features
Only in Fathom Analytics (39)
Dashboard Sharing
Allowed Domains
Country Blocking
IP Blocking
Multi-Domain Support
Multiple Sites Per Account
Site Settings
Forever Data Retention
Google Analytics Importer
One Click Exports
Unlimited Data Exports
Bot and Spam Filtering
Humans Only Filtering
API Access
SPA Mode
Affiliate Program
Enterprise-Grade Infrastructure
Lightweight Script
100% Data Ownership
Cookie-Free Tracking
+ 19 more unique features
Only in Mouseflow (81)
Multi-Organization Management
Multiple Domain Management
Mina AI Assistant
Hover to Click Rate
Auto Segment Tagging
Auto-Capture Experience
Industry Comparison
Comment on Sessions
Personal and Team Dashboards
Share Session Recordings
Consent Integration
Conversion Funnel Analytics
100% Recording Rate
Friction Detection
Session Replay
Customize Survey Colors & Branding
Remove Mouseflow Logo
Data Layer Capture
UTM Auto-Capture
Custom Tagging
+ 61 more unique features
View Fathom Analytics details View Mouseflow details Fathom Analytics alternatives Mouseflow alternatives
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