Countly vs Google Analytics

Side-by-side comparison of features, pricing, and integrations.

Quick Verdict

Countly offers more features (83 vs 46) and fewer integrations (9 vs 30). Starting price: Countly at $40/mo vs Google Analytics at $12500/mo. Countly has 80 unique features while Google Analytics has 43 unique features, with 3 features in common.

CountlyGoogle Analytics
CategoryAnalyticsAnalytics
Total Features8346
AI-Powered Features23
Starting Price$40/mo$12500/mo
Pricing Tiers32
Integrations930
Shared Features3
Shared Integrations0
Data Quality90%73%

Feature Comparison by Category

AI (2 vs 0)

FeatureCountlyGoogle Analytics
AI Agent Cee
AI-powered Analytics

Administration (0 vs 2)

FeatureCountlyGoogle Analytics
Data Governance
User Permissions

Analytics (29 vs 27)

FeatureCountlyGoogle Analytics
Acquisition
Acquisition Channels
Activity Map
Attribution Modeling
Audience Builder
Audience Insights
Browsers
Calculated Metrics
Cohort Analysis
Consolidate
Conversion Tracking
Cross-device Tracking
Cross-domain Tracking
Custom Dimensions
Custom Events

Customization (1 vs 0)

FeatureCountlyGoogle Analytics
White Labeling

Data Management (5 vs 0)

FeatureCountlyGoogle Analytics
Data Manager
Data Migration
Data Populator
Filtering Rules
Incoming Data Logs

E-commerce (0 vs 1)

FeatureCountlyGoogle Analytics
E-commerce Tracking

Engagement (5 vs 0)

FeatureCountlyGoogle Analytics
Content Builder
Geolocations
Journeys
Push Approver
Push Notifications

Extensibility (1 vs 0)

FeatureCountlyGoogle Analytics
Plugin Uploader

Feedback (3 vs 0)

FeatureCountlyGoogle Analytics
NPS®
Ratings
Surveys

Infrastructure (1 vs 0)

FeatureCountlyGoogle Analytics
Gateway

Integration (1 vs 5)

FeatureCountlyGoogle Analytics
API Access
Ads Integration
App Consolidation
BigQuery Integration
Data Import
Search Console Integration

Integrations (3 vs 0)

FeatureCountlyGoogle Analytics
Adjust Integration
Hooks
Jira Integration

Management (4 vs 0)

FeatureCountlyGoogle Analytics
Config Transfer
Database Viewer
Groups
Server Logs

Marketing (0 vs 1)

FeatureCountlyGoogle Analytics
Remarketing Lists

Mobile (0 vs 1)

FeatureCountlyGoogle Analytics
Mobile App Tracking

Monitoring (0 vs 1)

FeatureCountlyGoogle Analytics
Alerts

Notifications (1 vs 0)

FeatureCountlyGoogle Analytics
Alerts

Performance (0 vs 1)

FeatureCountlyGoogle Analytics
Page Speed Insights

Performance Monitoring (3 vs 0)

FeatureCountlyGoogle Analytics
Crashes and Errors
Performance Monitoring
Symbolication

Privacy (1 vs 3)

FeatureCountlyGoogle Analytics
Compliance Hub
Consent Mode
Data Retention Settings
IP Anonymization

Professional Services (5 vs 0)

FeatureCountlyGoogle Analytics
Custom Development
Plugin Development Support
SDK Integration Support
Server Installation
Server Maintenance

Reporting (3 vs 3)

FeatureCountlyGoogle Analytics
Compare
Custom Reports
Dashboards
Email Reports
Real-time Reporting

Security (12 vs 0)

FeatureCountlyGoogle Analytics
Active Directory (SSO)
Audit Logs
Authentication Speed
Authentication and Authorization
Azure AD (SSO)
Cognito (SSO)
Configurable Password Policies
LDAP (SSO)
Okta (SSO)
Role-based User Management
Two-Factor Authentication
reCAPTCHA

Segmentation (1 vs 0)

FeatureCountlyGoogle Analytics
Cohorts

Testing (2 vs 1)

FeatureCountlyGoogle Analytics
A/B Testing
Remote Config

Unique Features

Only in Countly (80)

AI Agent Cee
AI-powered Analytics
Acquisition
Activity Map
Browsers
Consolidate
Data Points
Densities
Desktop Analytics
Drill (Advanced Segmentation)
Events
Flows
Formulas
Funnels
Geo
Heatmaps
Languages
Mobile Analytics
Online Users
Retention

+ 60 more unique features

Only in Google Analytics (43)

Data Governance
User Permissions
Acquisition Channels
Attribution Modeling
Audience Builder
Audience Insights
Calculated Metrics
Cohort Analysis
Conversion Tracking
Cross-device Tracking
Cross-domain Tracking
Custom Dimensions
Custom Events
Custom Metrics
Data Filters
Demographics Reporting
Flow Visualization
Form Interaction Tracking
Frequency and Recency
Funnel Analysis

+ 23 more unique features

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