Copper vs Lofty
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Copper offers more features (61 vs 38) and more integrations (18 vs 0). Starting price: Copper at $12/mo vs Lofty at Contact Sales. Copper has 59 unique features while Lofty has 36 unique features, with 2 features in common.
| Copper | Lofty | |
|---|---|---|
| Category | CRM | CRM |
| Total Features | 61 | 38 |
| AI-Powered Features | 5 | 11 |
| Starting Price | $12/mo | Contact Sales |
| Pricing Tiers | 4 | 4 |
| Integrations | 18 | 0 |
| Shared Features | 2 | |
| Shared Integrations | 0 | |
| Data Quality | 95% | 70% |
Feature Comparison by Category
AI (3 vs 2)
| Feature | Copper | Lofty |
|---|---|---|
| AI Email Re-writer | ||
| AI Email Template Generator | ||
| Agentic AI Workflows | ||
| Contact & Teammate Suggestions | ||
| Lofty AI Copilot |
Admin (5 vs 0)
| Feature | Copper | Lofty |
|---|---|---|
| Data Import & Export | ||
| Multi-currency | ||
| Sign in with Google | ||
| Single Sign-On (Okta) | ||
| Team Permissions |
Administration (0 vs 1)
| Feature | Copper | Lofty |
|---|---|---|
| Customizable Org Structure |
Advertising (0 vs 3)
| Feature | Copper | Lofty |
|---|---|---|
| Ads by Zip Code | ||
| Ads for Your Sphere | ||
| Brand Advertising |
Analytics (0 vs 1)
| Feature | Copper | Lofty |
|---|---|---|
| Reporting |
Automation (4 vs 1)
| Feature | Copper | Lofty |
|---|---|---|
| Automation | ||
| Feedback Requests | ||
| Pipeline Automations | ||
| Task & Workflow Automation | ||
| Workflow Automation |
Branding (0 vs 1)
| Feature | Copper | Lofty |
|---|---|---|
| Agent Subdomains |
CRM (0 vs 2)
| Feature | Copper | Lofty |
|---|---|---|
| AI-Powered CRM | ||
| Contact/Lead Limit |
Collaboration (3 vs 0)
| Feature | Copper | Lofty |
|---|---|---|
| Activity Feed | ||
| Global Activity Feed | ||
| Team Collaboration |
Communication (1 vs 3)
| Feature | Copper | Lofty |
|---|---|---|
| Basic Dialer | ||
| Email/Mass Email/Auto Email | ||
| SMS Logging | ||
| Text/Mass Text/Auto Text |
Customization (2 vs 1)
| Feature | Copper | Lofty |
|---|---|---|
| Custom Fields | ||
| Remove Copper Branding | ||
| White Label |
Data Management (1 vs 0)
| Feature | Copper | Lofty |
|---|---|---|
| Contact Enrichment |
Document Management (2 vs 0)
| Feature | Copper | Lofty |
|---|---|---|
| Contracts & Proposals | ||
| File Uploading |
Email Marketing (8 vs 0)
| Feature | Copper | Lofty |
|---|---|---|
| Bulk Email | ||
| Email Automation | ||
| Email Click Tracking | ||
| Email Open Tracking | ||
| Email Series | ||
| Email Series & Automation | ||
| Email Templates & Merge Fields | ||
| Rekindle Emails |
Integration (10 vs 0)
| Feature | Copper | Lofty |
|---|---|---|
| API & Embedded Integration SDK | ||
| Chrome Extension | ||
| Gmail Integration | ||
| Google Calendar Sync | ||
| Google Contact Sync | ||
| Google Drive Integration | ||
| Google Sheets & Looker Studio Integration | ||
| Google Workspace Integration | ||
| LinkedIn Integration | ||
| Zapier Integration |
Integrations (0 vs 1)
| Feature | Copper | Lofty |
|---|---|---|
| External Listing Widget |
Lead Generation (3 vs 3)
| Feature | Copper | Lofty |
|---|---|---|
| Business Card Scanning | ||
| Buyer Lead Generation | ||
| Contact Forms | ||
| Home Evaluation Page | ||
| Seller Lead Generation |
Lead Management (0 vs 2)
| Feature | Copper | Lofty |
|---|---|---|
| Advanced Lead Routing | ||
| Dynamic Lead Scoring |
Listings (0 vs 1)
| Feature | Copper | Lofty |
|---|---|---|
| Listing Tools |
Marketing (0 vs 2)
| Feature | Copper | Lofty |
|---|---|---|
| LoftyBlast | ||
| Marketing Automation |
Mobile (1 vs 2)
| Feature | Copper | Lofty |
|---|---|---|
| Mobile App | ||
| Mobile Apps |
Productivity (2 vs 0)
| Feature | Copper | Lofty |
|---|---|---|
| Notes, Activities & Tasks | ||
| Reminders |
Project Management (3 vs 0)
| Feature | Copper | Lofty |
|---|---|---|
| Customizable Project Pipelines | ||
| Project Management | ||
| Project Pipeline Templates |
Reporting (5 vs 0)
| Feature | Copper | Lofty |
|---|---|---|
| Activity Report | ||
| Custom Reports | ||
| Pipeline Reports | ||
| Reporting | ||
| Revenue Tracking |
Sales Management (4 vs 0)
| Feature | Copper | Lofty |
|---|---|---|
| Customizable Sales Pipelines | ||
| Deal Management | ||
| Sales Pipeline Templates | ||
| Sales Pipelines |
Security (0 vs 1)
| Feature | Copper | Lofty |
|---|---|---|
| Single Sign-On |
Social Media (0 vs 1)
| Feature | Copper | Lofty |
|---|---|---|
| Social Studio |
Support (2 vs 3)
| Feature | Copper | Lofty |
|---|---|---|
| Customer Success Help Center | ||
| Dedicated Customer Success Rep | ||
| Personal Onboarding | ||
| Phone & Chat Support | ||
| Premium Support |
Task Management (1 vs 0)
| Feature | Copper | Lofty |
|---|---|---|
| Tasks |
Team (0 vs 1)
| Feature | Copper | Lofty |
|---|---|---|
| Team Management |
Templates (1 vs 0)
| Feature | Copper | Lofty |
|---|---|---|
| Templates |
Tools (0 vs 1)
| Feature | Copper | Lofty |
|---|---|---|
| CMA Tool |
Training (0 vs 3)
| Feature | Copper | Lofty |
|---|---|---|
| 1:1 Onboarding & Training | ||
| LIVE Training Classes | ||
| LIVE Webinar Onboarding |
Website (0 vs 2)
| Feature | Copper | Lofty |
|---|---|---|
| Fully Customizable Website | ||
| IDX Website |
Unique Features
Only in Copper (59)
Data Import & Export
Multi-currency
Sign in with Google
Single Sign-On (Okta)
Team Permissions
AI Email Re-writer
AI Email Template Generator
Contact & Teammate Suggestions
Feedback Requests
Pipeline Automations
Task & Workflow Automation
Workflow Automation
Activity Feed
Global Activity Feed
Team Collaboration
SMS Logging
Custom Fields
Remove Copper Branding
Contact Enrichment
Contracts & Proposals
+ 39 more unique features
Only in Lofty (36)
Customizable Org Structure
Ads by Zip Code
Ads for Your Sphere
Brand Advertising
Agentic AI Workflows
Lofty AI Copilot
Automation
Agent Subdomains
Basic Dialer
Email/Mass Email/Auto Email
Text/Mass Text/Auto Text
AI-Powered CRM
Contact/Lead Limit
White Label
External Listing Widget
Buyer Lead Generation
Home Evaluation Page
Seller Lead Generation
Advanced Lead Routing
Dynamic Lead Scoring
+ 16 more unique features
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