Channeltivity vs Lofty
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Channeltivity offers more features (71 vs 38) and more integrations (7 vs 0). Starting price: Channeltivity at $1899/mo vs Lofty at Contact Sales. Channeltivity has 70 unique features while Lofty has 37 unique features, with 1 features in common.
| Channeltivity | Lofty | |
|---|---|---|
| Category | CRM | CRM |
| Total Features | 71 | 38 |
| AI-Powered Features | 0 | 11 |
| Starting Price | $1899/mo | Contact Sales |
| Pricing Tiers | 3 | 4 |
| Integrations | 7 | 0 |
| Shared Features | 1 | |
| Shared Integrations | 0 | |
| Data Quality | 90% | 70% |
Feature Comparison by Category
AI (0 vs 2)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Agentic AI Workflows | ||
| Lofty AI Copilot |
Administration (5 vs 1)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Administration - Upload Logo and Colors | ||
| Bulk User Creation | ||
| Custom Fields | ||
| Custom Legal Terms | ||
| Customizable Org Structure | ||
| Field Visibility and Requirement Settings |
Advertising (0 vs 3)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Ads by Zip Code | ||
| Ads for Your Sphere | ||
| Brand Advertising |
Analytics (0 vs 1)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Reporting |
Automation (5 vs 1)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Automation | ||
| Configurable Approval Workflow | ||
| Configurable Referral Workflow | ||
| Email Reminders | ||
| Event-Based Notifications | ||
| Intelligent Warnings and System Messages |
Branding (0 vs 1)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Agent Subdomains |
CRM (0 vs 2)
| Feature | Channeltivity | Lofty |
|---|---|---|
| AI-Powered CRM | ||
| Contact/Lead Limit |
Channel Marketing (8 vs 0)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Auto-Populating Collateral | ||
| Co-Branded Collateral | ||
| Custom Fonts | ||
| High Quality Output | ||
| MDF Management | ||
| Self-Service Asset Setup | ||
| To-Partner Email Marketing | ||
| Unlimited PDF Assets |
Channel Sales (8 vs 0)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Automatic Deal Expiration | ||
| Deal Registration | ||
| Deal Registration Conversion | ||
| Deal Registration Form | ||
| Easy Lead Distribution | ||
| Lead Distribution | ||
| Referral Form | ||
| Referral and Commission Management |
Communication (0 vs 3)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Basic Dialer | ||
| Email/Mass Email/Auto Email | ||
| Text/Mass Text/Auto Text |
Content Management (3 vs 0)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Content Scheduling | ||
| Custom Pages and Widgets | ||
| Resource Library |
Core Platform (1 vs 0)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Partner Portal |
Customization (0 vs 1)
| Feature | Channeltivity | Lofty |
|---|---|---|
| White Label |
Data Management (1 vs 0)
| Feature | Channeltivity | Lofty |
|---|---|---|
| CSV Partner Import |
Integrations (9 vs 1)
| Feature | Channeltivity | Lofty |
|---|---|---|
| API Integration | ||
| CRM Integration | ||
| Deal Registration Integration | ||
| External Listing Widget | ||
| Integration Log | ||
| Lead Distribution Integration | ||
| Partner Sync | ||
| Referrals Integration | ||
| SnapEngage Chat Integration | ||
| Visual Configuration and Field Mapping |
Lead Generation (0 vs 3)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Buyer Lead Generation | ||
| Home Evaluation Page | ||
| Seller Lead Generation |
Lead Management (0 vs 2)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Advanced Lead Routing | ||
| Dynamic Lead Scoring |
Listings (0 vs 1)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Listing Tools |
Localization (2 vs 0)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Automatic Translation | ||
| Multi-Language Support |
Marketing (0 vs 2)
| Feature | Channeltivity | Lofty |
|---|---|---|
| LoftyBlast | ||
| Marketing Automation |
Mobile (0 vs 2)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Mobile App | ||
| Mobile Apps |
Partner Enablement (3 vs 0)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Partner Recruitment | ||
| SCORM, AICC, cmi5 or xAPI Content | ||
| Training and Certification |
Partner Management (8 vs 0)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Contract Management with eSignatures | ||
| Custom Regions | ||
| Distributor Management | ||
| Joint Business Planning | ||
| Partner Database | ||
| Partner Managers | ||
| Partner Profiling | ||
| Partner Types |
Partner Portal (3 vs 0)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Discussion Forum | ||
| Embeddable Partner Locator Map | ||
| Search |
Partner Recruitment (1 vs 0)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Become a Partner Form |
Reporting (6 vs 0)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Change History | ||
| Email Marketing Analytics | ||
| Partner Coverage Map | ||
| Partner Pipeline Forecasting | ||
| Reporting | ||
| Usage Analytics |
Security (8 vs 1)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Configurable Asset Permissions | ||
| Distributor Permissions | ||
| GDPR Compliance | ||
| Group-Based Permissions | ||
| Permissions-Based Content and Navigation | ||
| SAML 2.0 SSO | ||
| Security & Compliance | ||
| Single Sign-On | ||
| Single Sign-On (SSO) |
Social Media (0 vs 1)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Social Studio |
Support (0 vs 3)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Customer Success Help Center | ||
| Dedicated Customer Success Rep | ||
| Phone & Chat Support |
Team (0 vs 1)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Team Management |
Tools (0 vs 1)
| Feature | Channeltivity | Lofty |
|---|---|---|
| CMA Tool |
Training (0 vs 3)
| Feature | Channeltivity | Lofty |
|---|---|---|
| 1:1 Onboarding & Training | ||
| LIVE Training Classes | ||
| LIVE Webinar Onboarding |
Website (0 vs 2)
| Feature | Channeltivity | Lofty |
|---|---|---|
| Fully Customizable Website | ||
| IDX Website |
Unique Features
Only in Channeltivity (70)
Administration - Upload Logo and Colors
Bulk User Creation
Custom Fields
Custom Legal Terms
Field Visibility and Requirement Settings
Configurable Approval Workflow
Configurable Referral Workflow
Email Reminders
Event-Based Notifications
Intelligent Warnings and System Messages
Auto-Populating Collateral
Co-Branded Collateral
Custom Fonts
High Quality Output
MDF Management
Self-Service Asset Setup
To-Partner Email Marketing
Unlimited PDF Assets
Automatic Deal Expiration
Deal Registration
+ 50 more unique features
Only in Lofty (37)
Customizable Org Structure
Ads by Zip Code
Ads for Your Sphere
Brand Advertising
Agentic AI Workflows
Lofty AI Copilot
Automation
Agent Subdomains
Basic Dialer
Email/Mass Email/Auto Email
Text/Mass Text/Auto Text
AI-Powered CRM
Contact/Lead Limit
White Label
External Listing Widget
Buyer Lead Generation
Home Evaluation Page
Seller Lead Generation
Advanced Lead Routing
Dynamic Lead Scoring
+ 17 more unique features
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