Branch vs Justuno
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Branch offers fewer features (57 vs 81) and more integrations (11 vs 8). Both start at Free. Branch has 57 unique features while Justuno has 81 unique features, with 0 features in common.
| Branch | Justuno | |
|---|---|---|
| Category | Marketing Automation | Marketing Automation |
| Total Features | 57 | 81 |
| AI-Powered Features | 5 | 1 |
| Starting Price | Free | Free |
| Pricing Tiers | 3 | 4 |
| Integrations | 11 | 8 |
| Shared Features | 0 | |
| Shared Integrations | 0 | |
| Data Quality | 95% | 90% |
Feature Comparison by Category
AI (1 vs 1)
| Feature | Branch | Justuno |
|---|---|---|
| AI Product Recommendations | ||
| Ivy AI Tool |
API (3 vs 0)
| Feature | Branch | Justuno |
|---|---|---|
| API Scalability | ||
| Aggregated Data API | ||
| Programmatic Cohort Analytics API |
Account Management (0 vs 6)
| Feature | Branch | Justuno |
|---|---|---|
| Account Notification Settings | ||
| Accounts Dashboard | ||
| Billing Profiles | ||
| Master Billing | ||
| Team Dashboard | ||
| Team Roles |
Analytics (8 vs 6)
| Feature | Branch | Justuno |
|---|---|---|
| Activity Dashboard | ||
| Click and Scan Analytics | ||
| Cohort and Retention Reports | ||
| Conversion Path Visualization | ||
| Cross-Domain Reporting | ||
| Custom Analytics Dashboard | ||
| Customizable Dashboards | ||
| Default Reports | ||
| LTV Analytics | ||
| Pivot Reports | ||
| Predictive LTV | ||
| Reporting | ||
| Smart Dashboards | ||
| Step Analytics |
Attribution (6 vs 0)
| Feature | Branch | Justuno |
|---|---|---|
| Ads Attribution | ||
| CTV/OTT Attribution and Measurement | ||
| Configurable Lookback Windows | ||
| Multi-touch Attribution | ||
| Real-time Cross-device and Web Attribution | ||
| SEO App Attribution |
Automation (0 vs 2)
| Feature | Branch | Justuno |
|---|---|---|
| Flows | ||
| Workflow Builder |
Branding (3 vs 0)
| Feature | Branch | Justuno |
|---|---|---|
| Branded Short Links | ||
| Custom Domains | ||
| QR Code Customization |
Compliance & Quality (0 vs 5)
| Feature | Branch | Justuno |
|---|---|---|
| Age Verifications | ||
| CCPA Compliance | ||
| Email Verification | ||
| GDPR & Cookie Consent | ||
| SMS Verification |
Data & Identity (0 vs 6)
| Feature | Branch | Justuno |
|---|---|---|
| Custom Properties | ||
| Customer History | ||
| Data & Identity | ||
| Profile Data Enrichment | ||
| Visitor Identification | ||
| Visitor Profiles |
Data Management (3 vs 0)
| Feature | Branch | Justuno |
|---|---|---|
| Aggregated Data Report Export | ||
| Data Exports | ||
| Single Source of Truth 1.0 |
Design (0 vs 14)
| Feature | Branch | Justuno |
|---|---|---|
| Animation & Effects | ||
| Asset Library | ||
| Brand Kit | ||
| Custom Code | ||
| Custom Fonts | ||
| Design Canvas | ||
| Design Studio | ||
| Dynamic Fields | ||
| Dynamic Frames | ||
| Form Builder | ||
| Responsive Design | ||
| Smart Frames | ||
| Stock Photo Library | ||
| Template Library |
Ecommerce (0 vs 4)
| Feature | Branch | Justuno |
|---|---|---|
| Abandoned Cart Reminders | ||
| Lead Capture with Shop | ||
| Order Summaries | ||
| Product Up or Cross-Sells |
Engagement (7 vs 1)
| Feature | Branch | Justuno |
|---|---|---|
| App Previews | ||
| Banners and Interstitials | ||
| Deep Linking | ||
| Email Deep Linking | ||
| Gamification | ||
| QR Code Generation | ||
| Social Deep Linking | ||
| iOS Deferred Deep Linking |
Enterprise (0 vs 1)
| Feature | Branch | Justuno |
|---|---|---|
| Enterprise Hub |
Experiences (0 vs 7)
| Feature | Branch | Justuno |
|---|---|---|
| Banners | ||
| Countdown Timers | ||
| Embedded Experiences | ||
| Exit Offers | ||
| Landing Pages | ||
| Pop-ups | ||
| Quizzes & Surveys |
Integration (6 vs 0)
| Feature | Branch | Justuno |
|---|---|---|
| Ad Partner Integrations | ||
| Ad Partner Management | ||
| Ad Partner Postbacks | ||
| Custom Ad Partners | ||
| Data Partner Webhooks | ||
| Partner Network |
Integrations (0 vs 2)
| Feature | Branch | Justuno |
|---|---|---|
| App Integrations | ||
| Webhooks |
Link Management (3 vs 0)
| Feature | Branch | Justuno |
|---|---|---|
| Bulk Link Management | ||
| Enterprise Link Governance | ||
| Link Templates |
List Building (0 vs 1)
| Feature | Branch | Justuno |
|---|---|---|
| Email & SMS Opt-ins |
Measurement (3 vs 0)
| Feature | Branch | Justuno |
|---|---|---|
| Household Measurement | ||
| ROI Measurement | ||
| Real-time Mobile Measurement and Reporting |
Partnerships (0 vs 1)
| Feature | Branch | Justuno |
|---|---|---|
| Free Agency Website |
Performance (0 vs 1)
| Feature | Branch | Justuno |
|---|---|---|
| Visibility Boost |
Privacy & Compliance (7 vs 0)
| Feature | Branch | Justuno |
|---|---|---|
| Advanced SKAN Modeling | ||
| Privacy-centric Ads Measurement | ||
| SKAN CV Recommendations | ||
| SKAN Conversion Studio | ||
| SKAN LTV Modeling | ||
| SKAN Null CV Modeling | ||
| SKAdNetwork Support |
Reporting (1 vs 0)
| Feature | Branch | Justuno |
|---|---|---|
| Performance Activity Reporting |
SMS (0 vs 1)
| Feature | Branch | Justuno |
|---|---|---|
| Tap-to-Text |
Security (3 vs 0)
| Feature | Branch | Justuno |
|---|---|---|
| Enterprise Security and Privacy | ||
| Fraud Protection | ||
| Fraud Reporting |
Social (0 vs 1)
| Feature | Branch | Justuno |
|---|---|---|
| Social Follow & Share |
Support (0 vs 4)
| Feature | Branch | Justuno |
|---|---|---|
| CRO Strategist Support | ||
| Live Chat Support | ||
| Personalized Onboarding | ||
| Standard Onboarding |
Targeting (2 vs 15)
| Feature | Branch | Justuno |
|---|---|---|
| Audience Building | ||
| Cart Value Targeting | ||
| Click Events Targeting | ||
| Custom Segmentation | ||
| Customizable Targeting Validation Rules | ||
| Date & Time Triggers | ||
| Default Segments | ||
| Device Type Targeting | ||
| Engagement History Targeting | ||
| Geo-Location Targeting | ||
| Intent Levels | ||
| Language Targeting | ||
| Order History Targeting | ||
| Segmentation & Targeting | ||
| Session Count Targeting |
Testing (0 vs 2)
| Feature | Branch | Justuno |
|---|---|---|
| A/B Testing | ||
| Multivariate Testing |
Tracking (1 vs 0)
| Feature | Branch | Justuno |
|---|---|---|
| Configurable Rich In-app Events |
Unique Features
Only in Branch (57)
Ivy AI Tool
Activity Dashboard
Click and Scan Analytics
Cohort and Retention Reports
Conversion Path Visualization
Customizable Dashboards
LTV Analytics
Pivot Reports
Predictive LTV
Aggregated Data API
API Scalability
Programmatic Cohort Analytics API
Ads Attribution
Configurable Lookback Windows
CTV/OTT Attribution and Measurement
Multi-touch Attribution
Real-time Cross-device and Web Attribution
SEO App Attribution
Branded Short Links
Custom Domains
+ 37 more unique features
Only in Justuno (81)
Account Notification Settings
Accounts Dashboard
Billing Profiles
Master Billing
Team Dashboard
Team Roles
AI Product Recommendations
Cross-Domain Reporting
Custom Analytics Dashboard
Default Reports
Reporting
Smart Dashboards
Step Analytics
Flows
Workflow Builder
Age Verifications
CCPA Compliance
Email Verification
GDPR & Cookie Consent
SMS Verification
+ 61 more unique features
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