BoomTown vs Follow Up Boss

Side-by-side comparison of features, pricing, and integrations.

Quick Verdict

BoomTown offers fewer features (20 vs 60) and fewer integrations (2 vs 10). Starting price: BoomTown at Contact Sales vs Follow Up Boss at $69/mo. BoomTown has 19 unique features while Follow Up Boss has 59 unique features, with 1 features in common.

BoomTownFollow Up Boss
CategoryCRMCRM
Total Features2060
AI-Powered Features35
Starting PriceContact Sales$69/mo
Pricing Tiers43
Integrations210
Shared Features1
Shared Integrations0
Data Quality60%95%

Feature Comparison by Category

AI (0 vs 5)

FeatureBoomTownFollow Up Boss
FUB AI
Predictive Lead Prioritization
Smart Messages
Smart Summaries
Suggested Tasks

Alerts (0 vs 1)

FeatureBoomTownFollow Up Boss
Lead and Activity Notifications

Analytics (0 vs 1)

FeatureBoomTownFollow Up Boss
Email Open & Click Tracking

Automation (1 vs 7)

FeatureBoomTownFollow Up Boss
Action Plan Sharing Library
Action Plans
Advanced Lead Distribution
Automated Task Assignment
Automatic Call Logging
First to Claim Lead Distribution
Lead Distribution
e-Alerts

CRM (1 vs 0)

FeatureBoomTownFollow Up Boss
Intelligent CRM

Collaboration (0 vs 6)

FeatureBoomTownFollow Up Boss
Collaborate with Lenders
Collaborators
Mentions
Shared Inboxes/Ring Groups
Team Collaboration
Team Inboxes

Communication (0 vs 11)

FeatureBoomTownFollow Up Boss
Batch Emailing
Call Recordings
Call Transferring
Calling Feature
Company Number for Texting
Email & Text Templates
Individual Agent Numbers
Instant Text
Integrated Dialer
Two-Way Texting
Unlimited Calling & Texting

Core (0 vs 2)

FeatureBoomTownFollow Up Boss
Lead Management
Mobile App

Engagement (0 vs 1)

FeatureBoomTownFollow Up Boss
Automated Drip Engagement

Integration (0 vs 6)

FeatureBoomTownFollow Up Boss
Automatically Import Leads
Calendar Sync
Import Database from Any CRM
Lead Source Connections
Open Platform
Two-Way Email Sync

Lead Management (4 vs 1)

FeatureBoomTownFollow Up Boss
Lead Generation
Lead Management Services
Lead Quality Tools
Manually Add Leads
Success Assurance

Marketing (2 vs 0)

FeatureBoomTownFollow Up Boss
Digital Marketing Campaigns
Display Ads Integration

Mobile (1 vs 0)

FeatureBoomTownFollow Up Boss
Mobile App

Optimization (1 vs 0)

FeatureBoomTownFollow Up Boss
Lead Conversion Optimization

Organization (0 vs 6)

FeatureBoomTownFollow Up Boss
Calendar Appointments
Daily Hotsheet
Deal Tracking
File Storage
Smart Lists
Teams Within Teams

Reporting (0 vs 4)

FeatureBoomTownFollow Up Boss
Advanced Reporting
Agent Activity Reporting
Call Reporting
Lead Source Reporting

Support (0 vs 9)

FeatureBoomTownFollow Up Boss
24/7 Phone & Email Support
Dedicated Success Manager
Enhanced Onboarding
Enhanced Support & Training
Help Connecting Lead Sources
Help Importing Contacts
Personalized Onboarding
Priority Support
Setup & Training

Team Management (1 vs 0)

FeatureBoomTownFollow Up Boss
Agent Subdomains

Website Builder (9 vs 0)

FeatureBoomTownFollow Up Boss
Customizable Websites
Home Valuations
IDX Websites
Mortgage Calculator
Neighborhood & School Ratings
Powerful Search Tool
Price History
Property Comparison
Website Themes & Design Library

Unique Features

Only in BoomTown (19)

e-Alerts
Intelligent CRM
Lead Generation
Lead Management Services
Lead Quality Tools
Success Assurance
Digital Marketing Campaigns
Display Ads Integration
Lead Conversion Optimization
Agent Subdomains
Customizable Websites
Home Valuations
IDX Websites
Mortgage Calculator
Neighborhood & School Ratings
Powerful Search Tool
Price History
Property Comparison
Website Themes & Design Library

Only in Follow Up Boss (59)

FUB AI
Predictive Lead Prioritization
Smart Messages
Smart Summaries
Suggested Tasks
Lead and Activity Notifications
Email Open & Click Tracking
Action Plan Sharing Library
Action Plans
Advanced Lead Distribution
Automated Task Assignment
Automatic Call Logging
First to Claim Lead Distribution
Lead Distribution
Collaborate with Lenders
Collaborators
Mentions
Shared Inboxes/Ring Groups
Team Collaboration
Team Inboxes

+ 39 more unique features

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