Bookafy vs Fresha

Side-by-side comparison of features, pricing, and integrations.

Quick Verdict

Bookafy offers fewer features (44 vs 59) and more integrations (11 vs 5). Starting price: Bookafy at $7/mo vs Fresha at $14.95/mo. Bookafy has 43 unique features while Fresha has 58 unique features, with 1 features in common.

BookafyFresha
CategoryScheduling & BookingScheduling & Booking
Total Features4459
AI-Powered Features10
Starting Price$7/mo$14.95/mo
Pricing Tiers43
Integrations115
Shared Features1
Shared Integrations0
Data Quality85%90%

Feature Comparison by Category

Analytics & Reporting (0 vs 2)

FeatureBookafyFresha
Insights
Reporting

Automation (5 vs 0)

FeatureBookafyFresha
AI-Powered Scheduling
Automated Booking
Round Robin Booking
Rule-Based Logic
Skill-Based Routing

Booking (0 vs 2)

FeatureBookafyFresha
Direct booking links
Online bookings

Branding (4 vs 0)

FeatureBookafyFresha
Custom Colors on Admin Panel
Customize Booking Page
Embed Function with Brand Colors
White Label Solution

CRM (0 vs 1)

FeatureBookafyFresha
Client management

Communication (6 vs 0)

FeatureBookafyFresha
Automated Reminders
Automated Review Requests
Custom Review Messages/Links
Email Notifications
No-Show Prevention
SMS Text Reminders

Communications (0 vs 2)

FeatureBookafyFresha
Automated SMS and WhatsApp notifications
Automated email notifications

Compliance & Security (0 vs 5)

FeatureBookafyFresha
GDPR compliance
HIPAA compliance
ISO 27001 certification
ISO 9001 certification
Payment security testing

Core (3 vs 0)

FeatureBookafyFresha
Free Website with Booking App
Mobile Friendly
Unlimited Appointments

E-commerce (0 vs 1)

FeatureBookafyFresha
Online product store

Forms & Intake (0 vs 1)

FeatureBookafyFresha
Consultation forms

Integration (0 vs 5)

FeatureBookafyFresha
Data Connector
Facebook bookings
Google Analytics integration
Google bookings
Instagram bookings

Integrations (13 vs 0)

FeatureBookafyFresha
Calendar Syncing
Custom API Development
Google Calendar 2-way Sync
Google Meet Integration
Make Integration
Microsoft Teams Integration
Open API
Outlook/Office 365 2-way Sync
Stripe Payment Integration
Webex Integration
Zapier Integration
Zoom Integration
iCloud Calendar Sync

Inventory Management (0 vs 1)

FeatureBookafyFresha
Retail and inventory

Invoicing (0 vs 1)

FeatureBookafyFresha
Quotes and invoices

Marketing (0 vs 8)

FeatureBookafyFresha
Client Loyalty
Deals and promotions
Fresha marketplace
Google Rating Boost
Marketing emails
Marketing texts
Marketing tools
Meta Pixel Ads

Meeting Types (4 vs 0)

FeatureBookafyFresha
Group Events
Many-to-One Meetings
One-to-Many Meetings
One-to-One Meetings

Mobile App (0 vs 2)

FeatureBookafyFresha
Business mobile app
Client booking app

Payment Processing (0 vs 9)

FeatureBookafyFresha
In-person payments
Manual card entry
No-shows and cancellation fees
Online payments
Point of sale
Tap to pay authorization
Terminal devices
Tips
Upfront payments

Payments (1 vs 0)

FeatureBookafyFresha
Payment Processing

Pricing Management (0 vs 1)

FeatureBookafyFresha
Service pricing per team member

Reviews & Feedback (0 vs 1)

FeatureBookafyFresha
Client ratings and reviews

Sales (0 vs 3)

FeatureBookafyFresha
Gift cards
Memberships
Packages

Scheduling (0 vs 6)

FeatureBookafyFresha
Calendar and appointment scheduling
Group bookings
Patch tests
Processing and finishing times
Service duration per team member
Waitlists

Security (4 vs 0)

FeatureBookafyFresha
GDPR Ready
HIPAA Compliance
PCI DSS Compliance
SOC 2 Type II Compliance

Support (3 vs 1)

FeatureBookafyFresha
Dedicated Success Manager
Email and Live Chat Support
Premium support
Technical Integration Team

Team Management (0 vs 7)

FeatureBookafyFresha
Login permissions
Pay runs
Sales commissions
Shift scheduling
Team member profiles
Timesheets and clock in/out
Wages

Teams (1 vs 0)

FeatureBookafyFresha
Unlimited Users

Unique Features

Only in Bookafy (43)

AI-Powered Scheduling
Automated Booking
Round Robin Booking
Rule-Based Logic
Skill-Based Routing
Custom Colors on Admin Panel
Customize Booking Page
Embed Function with Brand Colors
White Label Solution
Automated Reminders
Automated Review Requests
Custom Review Messages/Links
Email Notifications
No-Show Prevention
SMS Text Reminders
Free Website with Booking App
Mobile Friendly
Unlimited Appointments
Calendar Syncing
Custom API Development

+ 23 more unique features

Only in Fresha (58)

Insights
Reporting
Direct booking links
Online bookings
Automated email notifications
Automated SMS and WhatsApp notifications
GDPR compliance
ISO 27001 certification
ISO 9001 certification
Payment security testing
Client management
Online product store
Consultation forms
Data Connector
Facebook bookings
Google Analytics integration
Google bookings
Instagram bookings
Retail and inventory
Quotes and invoices

+ 38 more unique features

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