Affise vs Improvado
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Affise offers more features (93 vs 41) and more integrations (13 vs 7). Starting price: Affise at $625/mo vs Improvado at Contact Sales. Affise has 93 unique features while Improvado has 41 unique features, with 0 features in common.
| Affise | Improvado | |
|---|---|---|
| Category | Marketing Automation | Marketing Automation |
| Total Features | 93 | 41 |
| AI-Powered Features | 2 | 4 |
| Starting Price | $625/mo | Contact Sales |
| Pricing Tiers | 10 | 3 |
| Integrations | 13 | 7 |
| Shared Features | 0 | |
| Shared Integrations | 0 | |
| Data Quality | 95% | 80% |
Feature Comparison by Category
AI & Automation (0 vs 1)
| Feature | Affise | Improvado |
|---|---|---|
| AI Agents |
API & Integration (0 vs 1)
| Feature | Affise | Improvado |
|---|---|---|
| Improvado Management API |
Administration (2 vs 0)
| Feature | Affise | Improvado |
|---|---|---|
| Section Manager | ||
| Unlimited Users |
Affiliate Management (3 vs 0)
| Feature | Affise | Improvado |
|---|---|---|
| Affiliate Sub Accounts | ||
| Conversion Statuses in Affiliate Panel | ||
| Unlimited Partners |
Analytics (3 vs 0)
| Feature | Affise | Improvado |
|---|---|---|
| Baseline | ||
| Real-time Analytics | ||
| Revenue Prediction |
Attribution (9 vs 0)
| Feature | Affise | Improvado |
|---|---|---|
| APK Attribution | ||
| AdRevenue Attribution | ||
| Advanced Web-to-App Attribution | ||
| Mobile Attribution | ||
| Multi-touch Attribution | ||
| SKAdNetwork Support | ||
| Uninstall Attribution | ||
| View-through Attribution | ||
| Web-to-App Attribution |
Automation (6 vs 0)
| Feature | Affise | Improvado |
|---|---|---|
| Affiliate Manager Auto Assignment | ||
| Automated Optimization Tools | ||
| CR Automation | ||
| Click Automation | ||
| KPI Automation | ||
| Scheduled Changes |
Campaign Management (3 vs 0)
| Feature | Affise | Improvado |
|---|---|---|
| Campaign Management | ||
| Product Feeds | ||
| Unlimited Offers |
Compliance (1 vs 0)
| Feature | Affise | Improvado |
|---|---|---|
| GDPR & CCPA Compliance |
Control (4 vs 0)
| Feature | Affise | Improvado |
|---|---|---|
| Advertiser Caps | ||
| Click Caps | ||
| Impression Caps | ||
| Subscription Caps |
Cost Management (1 vs 0)
| Feature | Affise | Improvado |
|---|---|---|
| Ad Costs |
Customization (6 vs 0)
| Feature | Affise | Improvado |
|---|---|---|
| Advertiser Registration Form | ||
| Affiliate Panel Section Manager | ||
| Custom Columns and Dashboards | ||
| Custom Domains | ||
| White Label | ||
| White-label Affiliate Portal |
Dashboards & Visualization (0 vs 3)
| Feature | Affise | Improvado |
|---|---|---|
| Custom Dashboard Customization | ||
| Enterprise Dashboard Templates | ||
| Pre-built BI Dashboards |
Data Access (1 vs 0)
| Feature | Affise | Improvado |
|---|---|---|
| Raw Data Access |
Data Integration (0 vs 9)
| Feature | Affise | Improvado |
|---|---|---|
| Custom Data Destinations | ||
| Custom Data Pipelines | ||
| Custom Data Sources | ||
| Data Extraction & Loading | ||
| Direct Push to Destination | ||
| Flexible Data Storage Options | ||
| Intermediate Storage | ||
| Multi-account Integration | ||
| Pre-built Data Pipelines |
Data Processing (0 vs 2)
| Feature | Affise | Improvado |
|---|---|---|
| Data Transformation | ||
| Self-service No-code Data Transformation |
Data Warehousing (0 vs 1)
| Feature | Affise | Improvado |
|---|---|---|
| Marketing Intelligence for Data Warehouses |
Governance & Compliance (0 vs 3)
| Feature | Affise | Improvado |
|---|---|---|
| Brand Safety Monitoring | ||
| Marketing Data Governance | ||
| Naming Conventions Module |
Integration (6 vs 0)
| Feature | Affise | Improvado |
|---|---|---|
| API Access | ||
| Agency Integrations | ||
| Attribution API | ||
| Cross & Multi Postbacks | ||
| Offer Migration (CPAPI) | ||
| Webhooks |
Integrations (1 vs 0)
| Feature | Affise | Improvado |
|---|---|---|
| AppsFlyer Statistics |
Link Management (2 vs 0)
| Feature | Affise | Improvado |
|---|---|---|
| Shortlinks | ||
| SingleLink |
Marketing Tools (2 vs 0)
| Feature | Affise | Improvado |
|---|---|---|
| Promo Codes | ||
| Re-Engagement |
Mobile (3 vs 0)
| Feature | Affise | Improvado |
|---|---|---|
| Deep Linking | ||
| Deferred Deep Linking | ||
| iOS Universal Links & Android App Links |
Monitoring & Analytics (0 vs 3)
| Feature | Affise | Improvado |
|---|---|---|
| Alerts & Notifications | ||
| Campaign Performance Monitoring | ||
| KPI Health Monitoring |
Optimization (0 vs 1)
| Feature | Affise | Improvado |
|---|---|---|
| Campaign Optimization |
Organization & Management (0 vs 1)
| Feature | Affise | Improvado |
|---|---|---|
| Workspaces |
Partner Management (2 vs 0)
| Feature | Affise | Improvado |
|---|---|---|
| Partner Discovery | ||
| Partners Portal Access |
Payouts (9 vs 0)
| Feature | Affise | Improvado |
|---|---|---|
| Affiliate Billing API | ||
| Affiliate Payment Processing | ||
| Affise Pay | ||
| CPA and RevShare Payouts | ||
| CPC and CPM Payouts | ||
| Commission Tiers | ||
| First Deposit Payouts | ||
| Mass Payments | ||
| RevShare & CPA Separate Balances |
Platform Management (0 vs 1)
| Feature | Affise | Improvado |
|---|---|---|
| Multiple Instances |
Reporting (6 vs 1)
| Feature | Affise | Improvado |
|---|---|---|
| Activity Report | ||
| Automated Marketing Reporting | ||
| Events Report | ||
| Funnel Report | ||
| Real-time Statistics | ||
| Retention Report | ||
| Time to Action Report |
Security (7 vs 0)
| Feature | Affise | Improvado |
|---|---|---|
| Anti-Fraud | ||
| Ban Countries for Registration | ||
| Encrypted Subs | ||
| Fraud Prevention | ||
| Google Authorization | ||
| Security Postbacks | ||
| Single Sign On |
Security & Access Control (0 vs 2)
| Feature | Affise | Improvado |
|---|---|---|
| SSO via Azure and Okta | ||
| SSO via Google |
Services (1 vs 2)
| Feature | Affise | Improvado |
|---|---|---|
| Custom Development | ||
| Managed Services Lite | ||
| Professional Services |
Support (0 vs 10)
| Feature | Affise | Improvado |
|---|---|---|
| 10/5 Support (8-6 M-F) | ||
| 24/7 Support | ||
| Customer Help Center & Documentation | ||
| Customer Service Desk | ||
| Dedicated Customer Success Manager | ||
| Named Customer Support Engineer | ||
| Premium Customer Support | ||
| Premium SLAs | ||
| Standard Customer Support | ||
| Standard SLAs |
Targeting (4 vs 0)
| Feature | Affise | Improvado |
|---|---|---|
| Host Only Targeting | ||
| Landing Page Targeting | ||
| Sub REGEXP Targeting | ||
| Zip-code Targeting |
Testing (1 vs 0)
| Feature | Affise | Improvado |
|---|---|---|
| A/B Testing |
Tracking (9 vs 0)
| Feature | Affise | Improvado |
|---|---|---|
| Advanced Events | ||
| Affiliate Link Management | ||
| Affiliate Trafficback URL | ||
| Impression Destination URL | ||
| In-app Events Recording | ||
| Parallel Tracking | ||
| QR Code Tracking | ||
| Smartlinks | ||
| Sub9-Sub30 Parameters |
Vertical Solutions (1 vs 0)
| Feature | Affise | Improvado |
|---|---|---|
| iGaming Statistics |
Unique Features
Only in Affise (93)
Section Manager
Unlimited Users
Affiliate Sub Accounts
Conversion Statuses in Affiliate Panel
Unlimited Partners
Baseline
Real-time Analytics
Revenue Prediction
AdRevenue Attribution
Advanced Web-to-App Attribution
APK Attribution
Mobile Attribution
Multi-touch Attribution
SKAdNetwork Support
Uninstall Attribution
View-through Attribution
Web-to-App Attribution
Affiliate Manager Auto Assignment
Automated Optimization Tools
Click Automation
+ 73 more unique features
Only in Improvado (41)
AI Agents
Improvado Management API
Custom Dashboard Customization
Enterprise Dashboard Templates
Pre-built BI Dashboards
Custom Data Destinations
Custom Data Pipelines
Custom Data Sources
Data Extraction & Loading
Direct Push to Destination
Flexible Data Storage Options
Intermediate Storage
Multi-account Integration
Pre-built Data Pipelines
Data Transformation
Self-service No-code Data Transformation
Marketing Intelligence for Data Warehouses
Brand Safety Monitoring
Marketing Data Governance
Naming Conventions Module
+ 21 more unique features
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