Affise vs Branch
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Affise offers more features (93 vs 57) and more integrations (13 vs 11). Starting price: Affise at $625/mo vs Branch at Free. Affise has 89 unique features while Branch has 53 unique features, with 4 features in common.
| Affise | Branch | |
|---|---|---|
| Category | Marketing Automation | Marketing Automation |
| Total Features | 93 | 57 |
| AI-Powered Features | 2 | 5 |
| Starting Price | $625/mo | Free |
| Pricing Tiers | 10 | 3 |
| Integrations | 13 | 11 |
| Shared Features | 4 | |
| Shared Integrations | 0 | |
| Data Quality | 95% | 95% |
Feature Comparison by Category
AI (0 vs 1)
| Feature | Affise | Branch |
|---|---|---|
| Ivy AI Tool |
API (0 vs 3)
| Feature | Affise | Branch |
|---|---|---|
| API Scalability | ||
| Aggregated Data API | ||
| Programmatic Cohort Analytics API |
Administration (2 vs 0)
| Feature | Affise | Branch |
|---|---|---|
| Section Manager | ||
| Unlimited Users |
Affiliate Management (3 vs 0)
| Feature | Affise | Branch |
|---|---|---|
| Affiliate Sub Accounts | ||
| Conversion Statuses in Affiliate Panel | ||
| Unlimited Partners |
Analytics (3 vs 8)
| Feature | Affise | Branch |
|---|---|---|
| Activity Dashboard | ||
| Baseline | ||
| Click and Scan Analytics | ||
| Cohort and Retention Reports | ||
| Conversion Path Visualization | ||
| Customizable Dashboards | ||
| LTV Analytics | ||
| Pivot Reports | ||
| Predictive LTV | ||
| Real-time Analytics | ||
| Revenue Prediction |
Attribution (9 vs 6)
| Feature | Affise | Branch |
|---|---|---|
| APK Attribution | ||
| AdRevenue Attribution | ||
| Ads Attribution | ||
| Advanced Web-to-App Attribution | ||
| CTV/OTT Attribution and Measurement | ||
| Configurable Lookback Windows | ||
| Mobile Attribution | ||
| Multi-touch Attribution | ||
| Real-time Cross-device and Web Attribution | ||
| SEO App Attribution | ||
| SKAdNetwork Support | ||
| Uninstall Attribution | ||
| View-through Attribution | ||
| Web-to-App Attribution |
Automation (6 vs 0)
| Feature | Affise | Branch |
|---|---|---|
| Affiliate Manager Auto Assignment | ||
| Automated Optimization Tools | ||
| CR Automation | ||
| Click Automation | ||
| KPI Automation | ||
| Scheduled Changes |
Branding (0 vs 3)
| Feature | Affise | Branch |
|---|---|---|
| Branded Short Links | ||
| Custom Domains | ||
| QR Code Customization |
Campaign Management (3 vs 0)
| Feature | Affise | Branch |
|---|---|---|
| Campaign Management | ||
| Product Feeds | ||
| Unlimited Offers |
Compliance (1 vs 0)
| Feature | Affise | Branch |
|---|---|---|
| GDPR & CCPA Compliance |
Control (4 vs 0)
| Feature | Affise | Branch |
|---|---|---|
| Advertiser Caps | ||
| Click Caps | ||
| Impression Caps | ||
| Subscription Caps |
Cost Management (1 vs 0)
| Feature | Affise | Branch |
|---|---|---|
| Ad Costs |
Customization (6 vs 0)
| Feature | Affise | Branch |
|---|---|---|
| Advertiser Registration Form | ||
| Affiliate Panel Section Manager | ||
| Custom Columns and Dashboards | ||
| Custom Domains | ||
| White Label | ||
| White-label Affiliate Portal |
Data Access (1 vs 0)
| Feature | Affise | Branch |
|---|---|---|
| Raw Data Access |
Data Management (0 vs 3)
| Feature | Affise | Branch |
|---|---|---|
| Aggregated Data Report Export | ||
| Data Exports | ||
| Single Source of Truth 1.0 |
Engagement (0 vs 7)
| Feature | Affise | Branch |
|---|---|---|
| App Previews | ||
| Banners and Interstitials | ||
| Deep Linking | ||
| Email Deep Linking | ||
| QR Code Generation | ||
| Social Deep Linking | ||
| iOS Deferred Deep Linking |
Integration (6 vs 6)
| Feature | Affise | Branch |
|---|---|---|
| API Access | ||
| Ad Partner Integrations | ||
| Ad Partner Management | ||
| Ad Partner Postbacks | ||
| Agency Integrations | ||
| Attribution API | ||
| Cross & Multi Postbacks | ||
| Custom Ad Partners | ||
| Data Partner Webhooks | ||
| Offer Migration (CPAPI) | ||
| Partner Network | ||
| Webhooks |
Integrations (1 vs 0)
| Feature | Affise | Branch |
|---|---|---|
| AppsFlyer Statistics |
Link Management (2 vs 3)
| Feature | Affise | Branch |
|---|---|---|
| Bulk Link Management | ||
| Enterprise Link Governance | ||
| Link Templates | ||
| Shortlinks | ||
| SingleLink |
Marketing Tools (2 vs 0)
| Feature | Affise | Branch |
|---|---|---|
| Promo Codes | ||
| Re-Engagement |
Measurement (0 vs 3)
| Feature | Affise | Branch |
|---|---|---|
| Household Measurement | ||
| ROI Measurement | ||
| Real-time Mobile Measurement and Reporting |
Mobile (3 vs 0)
| Feature | Affise | Branch |
|---|---|---|
| Deep Linking | ||
| Deferred Deep Linking | ||
| iOS Universal Links & Android App Links |
Partner Management (2 vs 0)
| Feature | Affise | Branch |
|---|---|---|
| Partner Discovery | ||
| Partners Portal Access |
Payouts (9 vs 0)
| Feature | Affise | Branch |
|---|---|---|
| Affiliate Billing API | ||
| Affiliate Payment Processing | ||
| Affise Pay | ||
| CPA and RevShare Payouts | ||
| CPC and CPM Payouts | ||
| Commission Tiers | ||
| First Deposit Payouts | ||
| Mass Payments | ||
| RevShare & CPA Separate Balances |
Privacy & Compliance (0 vs 7)
| Feature | Affise | Branch |
|---|---|---|
| Advanced SKAN Modeling | ||
| Privacy-centric Ads Measurement | ||
| SKAN CV Recommendations | ||
| SKAN Conversion Studio | ||
| SKAN LTV Modeling | ||
| SKAN Null CV Modeling | ||
| SKAdNetwork Support |
Reporting (6 vs 1)
| Feature | Affise | Branch |
|---|---|---|
| Activity Report | ||
| Events Report | ||
| Funnel Report | ||
| Performance Activity Reporting | ||
| Real-time Statistics | ||
| Retention Report | ||
| Time to Action Report |
Security (7 vs 3)
| Feature | Affise | Branch |
|---|---|---|
| Anti-Fraud | ||
| Ban Countries for Registration | ||
| Encrypted Subs | ||
| Enterprise Security and Privacy | ||
| Fraud Prevention | ||
| Fraud Protection | ||
| Fraud Reporting | ||
| Google Authorization | ||
| Security Postbacks | ||
| Single Sign On |
Services (1 vs 0)
| Feature | Affise | Branch |
|---|---|---|
| Custom Development |
Targeting (4 vs 2)
| Feature | Affise | Branch |
|---|---|---|
| Audience Building | ||
| Customizable Targeting Validation Rules | ||
| Host Only Targeting | ||
| Landing Page Targeting | ||
| Sub REGEXP Targeting | ||
| Zip-code Targeting |
Testing (1 vs 0)
| Feature | Affise | Branch |
|---|---|---|
| A/B Testing |
Tracking (9 vs 1)
| Feature | Affise | Branch |
|---|---|---|
| Advanced Events | ||
| Affiliate Link Management | ||
| Affiliate Trafficback URL | ||
| Configurable Rich In-app Events | ||
| Impression Destination URL | ||
| In-app Events Recording | ||
| Parallel Tracking | ||
| QR Code Tracking | ||
| Smartlinks | ||
| Sub9-Sub30 Parameters |
Vertical Solutions (1 vs 0)
| Feature | Affise | Branch |
|---|---|---|
| iGaming Statistics |
Unique Features
Only in Affise (89)
Section Manager
Unlimited Users
Affiliate Sub Accounts
Conversion Statuses in Affiliate Panel
Unlimited Partners
Baseline
Real-time Analytics
Revenue Prediction
AdRevenue Attribution
Advanced Web-to-App Attribution
APK Attribution
Mobile Attribution
Uninstall Attribution
View-through Attribution
Web-to-App Attribution
Affiliate Manager Auto Assignment
Automated Optimization Tools
Click Automation
CR Automation
KPI Automation
+ 69 more unique features
Only in Branch (53)
Ivy AI Tool
Activity Dashboard
Click and Scan Analytics
Cohort and Retention Reports
Conversion Path Visualization
Customizable Dashboards
LTV Analytics
Pivot Reports
Predictive LTV
Aggregated Data API
API Scalability
Programmatic Cohort Analytics API
Ads Attribution
Configurable Lookback Windows
CTV/OTT Attribution and Measurement
Real-time Cross-device and Web Attribution
SEO App Attribution
Branded Short Links
QR Code Customization
Aggregated Data Report Export
+ 33 more unique features
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