Act-On vs DashThis
Side-by-side comparison of features, pricing, and integrations.
Quick Verdict
Act-On offers fewer features (30 vs 53) and fewer integrations (7 vs 22). Starting price: Act-On at $900/mo vs DashThis at $42/mo. Act-On has 30 unique features while DashThis has 53 unique features, with 0 features in common.
| Act-On | DashThis | |
|---|---|---|
| Category | Marketing Automation | Marketing Automation |
| Total Features | 30 | 53 |
| AI-Powered Features | 6 | 2 |
| Starting Price | $900/mo | $42/mo |
| Pricing Tiers | 2 | 9 |
| Integrations | 7 | 22 |
| Shared Features | 0 | |
| Shared Integrations | 0 | |
| Data Quality | 80% | 100% |
Feature Comparison by Category
AI (3 vs 2)
| Feature | Act-On | DashThis |
|---|---|---|
| AI Audience Insights | ||
| AI Insights | ||
| AI Insights Pro | ||
| AI Predictive Lead Score | ||
| InSite AI Web Agent |
Account Management (0 vs 2)
| Feature | Act-On | DashThis |
|---|---|---|
| Billing History Access | ||
| Unlimited Client Accounts |
Analytics (4 vs 1)
| Feature | Act-On | DashThis |
|---|---|---|
| AI-Powered Advanced Analytics | ||
| Advanced Marketing Analytics | ||
| Data Comparability Over Time | ||
| Data Studio | ||
| Interactive Analytics and Reporting Dashboards |
Automation (2 vs 2)
| Feature | Act-On | DashThis |
|---|---|---|
| Automatic Data Updates | ||
| Dashboard Cloning | ||
| Journey Builder | ||
| World-class Marketing Automation |
Collaboration (0 vs 1)
| Feature | Act-On | DashThis |
|---|---|---|
| Unlimited Users |
Content (2 vs 0)
| Feature | Act-On | DashThis |
|---|---|---|
| Landing Pages and Forms | ||
| Pre-built Templates |
Customization (0 vs 11)
| Feature | Act-On | DashThis |
|---|---|---|
| Custom Colour Themes | ||
| Custom Widget Editing | ||
| Dashboard Comments | ||
| Dashboard Headers and Sections | ||
| Drag-and-Drop Dashboard Builder | ||
| Editable Dashboard Header | ||
| Editable Dashboard Logo | ||
| Multi-Widget Merging | ||
| Preset Colour Themes | ||
| Widget Markup | ||
| Widget Notes |
Data Import (0 vs 1)
| Feature | Act-On | DashThis |
|---|---|---|
| CSV File Import |
Email Marketing (3 vs 0)
| Feature | Act-On | DashThis |
|---|---|---|
| Email Marketing | ||
| Email Targeting and Messaging | ||
| Transactional Email |
Integration (5 vs 3)
| Feature | Act-On | DashThis |
|---|---|---|
| CRM Integration | ||
| Cazoomi Integration | ||
| Data Source Aggregation | ||
| MarTech and CRM Integrations | ||
| Multi-Integration Dashboards | ||
| Open API | ||
| Unlimited Data Sources | ||
| Zapier Integration |
Lead Management (2 vs 0)
| Feature | Act-On | DashThis |
|---|---|---|
| Lead Generation | ||
| Lead Scoring |
Localization (0 vs 2)
| Feature | Act-On | DashThis |
|---|---|---|
| Multiple Currencies | ||
| Multiple Language Support |
Marketing Channels (2 vs 0)
| Feature | Act-On | DashThis |
|---|---|---|
| Automated SMS Marketing | ||
| Multichannel Marketing |
Marketing Strategy (2 vs 0)
| Feature | Act-On | DashThis |
|---|---|---|
| Account-Based Marketing | ||
| Customer Lifecycle Engagement |
Sales (2 vs 0)
| Feature | Act-On | DashThis |
|---|---|---|
| Act-On Anywhere | ||
| Sales Enablement |
Security (0 vs 4)
| Feature | Act-On | DashThis |
|---|---|---|
| Access Logs | ||
| Dashboard Password Protection | ||
| IP Address Filtering | ||
| Unique Dashboard URLs |
Segmentation (2 vs 0)
| Feature | Act-On | DashThis |
|---|---|---|
| Contact Lists and Segmentation | ||
| Segmentation Analysis |
Sharing (0 vs 3)
| Feature | Act-On | DashThis |
|---|---|---|
| Automated Email Dispatch | ||
| Dashboard Link Sharing | ||
| PDF Export |
Support (0 vs 9)
| Feature | Act-On | DashThis |
|---|---|---|
| 1-on-1 Screen Sharing Sessions | ||
| Best Practice Guides | ||
| Chat Support | ||
| Comprehensive Help Center | ||
| Customer Success Specialist | ||
| Email Support | ||
| Getting Started Guide | ||
| Personalized Onboarding | ||
| Priority Support |
Templates (0 vs 6)
| Feature | Act-On | DashThis |
|---|---|---|
| Custom Dashboard Templates | ||
| Ecommerce Dashboard Report | ||
| PPC Dashboard Report | ||
| Preset Report Templates | ||
| SEO Reporting Dashboard | ||
| Social Media Dashboard Report |
Tracking (1 vs 0)
| Feature | Act-On | DashThis |
|---|---|---|
| Website and Landing Page Tracking |
Trial (0 vs 1)
| Feature | Act-On | DashThis |
|---|---|---|
| Free 14-Day Trial |
User Interface (0 vs 1)
| Feature | Act-On | DashThis |
|---|---|---|
| Interactive Dashboard Viewer |
White Label (0 vs 4)
| Feature | Act-On | DashThis |
|---|---|---|
| Custom Domain | ||
| Custom Email Sender | ||
| Custom Logo Upload | ||
| White Label Dashboards |
Unique Features
Only in Act-On (30)
AI Audience Insights
AI Predictive Lead Score
InSite AI Web Agent
Advanced Marketing Analytics
AI-Powered Advanced Analytics
Data Studio
Interactive Analytics and Reporting Dashboards
Journey Builder
World-class Marketing Automation
Landing Pages and Forms
Pre-built Templates
Email Marketing
Email Targeting and Messaging
Transactional Email
Cazoomi Integration
CRM Integration
MarTech and CRM Integrations
Open API
Zapier Integration
Lead Generation
+ 10 more unique features
Only in DashThis (53)
Billing History Access
Unlimited Client Accounts
AI Insights
AI Insights Pro
Data Comparability Over Time
Automatic Data Updates
Dashboard Cloning
Unlimited Users
Custom Colour Themes
Custom Widget Editing
Dashboard Comments
Dashboard Headers and Sections
Drag-and-Drop Dashboard Builder
Editable Dashboard Header
Editable Dashboard Logo
Multi-Widget Merging
Preset Colour Themes
Widget Markup
Widget Notes
CSV File Import
+ 33 more unique features
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